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About nngroup.com (Academic)
This page provides details about nngroup.com (Academic) which was ranked #16 out of 80 in the list of sources (1 citation (1.8% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What are the most common mistakes people make with AI Tools for Marketers and how can they be avoided?" on Oct 24, 2025 by AI Chat Watch. This source is referenced for brands: Mailchimp.
Used by AI Models
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Pages from nngroup.com (1 link)
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| /articles/tone-of-voice-dimensions | 1 | 21 |
Brands Referenced By This Website (1 brand)
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Citations from AI Responses
OpenAI ChatGPT Latest
(1 citation)
What are the most common mistakes people make with AI Tools for Marketers and how can they be avoided?
[...] sibility gaps How to avoid: Provide brand voice/tone guides to AI, require style adherence checks, and run accessibility checks (alt text, color contrast, captions) on AI creatives. Sources: Mailchimp Content Style Guide (https://styleguide.mailchimp.com/), Nielsen Norman Group – Tone of Voice (https://www.nngroup.com/articles/tone-of-voice-dimensions/), WCAG 2.2 (https://www.w3.org/TR/WCAG22/) - Mistake 12: Overlooking IP/licensing and indemnity for generated media How to avoid: Prefer providers with clear training data provenance, content credentials, and enterprise indemnification; keep records of prompts/outputs and licenses. Sources: Ad [...]