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About demandbase.com (Advertising)
This page provides details about demandbase.com (Advertising) which was ranked #12 out of 70 in the list of sources (4 citations (2.3% share)) in answers from AI models (Perplexity Sonar (with search) (latest)) when they were asked the following 1 question: "What do industry leaders recommend as the first steps when starting with AI Tools for Marketers?" on Oct 24, 2025 by AI Chat Watch. This source is referenced for brands: Demandbase, Sprinklr.
Used by AI Models
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Pages from demandbase.com (2 links)
| URL Path | Citations | Position |
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| www.demandbase.com | 0 | N/A |
| /blog/how-to-leverage-ai-in-marketing-strategies-and-best-practices | 4 | 1 |
Brands Referenced By This Website (2 brands)
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2.7% | 6 |
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1.4% | 5 |
Citations from AI Responses
Perplexity Sonar (with search) (latest)
(4 citations)
What do industry leaders recommend as the first steps when starting with AI Tools for Marketers?
[...] orate, experiment, and monitor AI initiatives. These steps ensure AI adoption in marketing is strategic, ethical, and effective, enabling teams to leverage AI for hyper-personalization, automation, predictive analytics, and improved decision-making without rushing or unfocused experimentation[[2]](https://www.demandbase.com/blog/how-to-leverage-ai-in-marketing-strategies-and-best-practices/)[[4]](https://www.concordusa.com/blog/what-you-need-to-know-before-adding-ai-to-your-marketing-strategy)[[6]](https://zetaglobal.com/resource-center/ai-for-marketing-guide/)[[8]](https://www.ibm.com/think/topics/ai-in-marketing)[[16]](https://www.convinceandconvert.com/ai/ai-in-marketing-5-things-e [...]
[...] vinceandconvert.com/ai/ai-in-marketing-5-things-every-leader-must-do/). For further detailed guidance and actionable frameworks, reputable sources include Sprinklr's blog on AI marketing trends[[1]](https://www.sprinklr.com/blog/ai-in-marketing/), Demandbase's best practices for leveraging AI[[2]](https://www.demandbase.com/blog/how-to-leverage-ai-in-marketing-strategies-and-best-practices/), and the Harvard Business School post on aligning AI strategy with business objectives[[10]](https://online.hbs.edu/blog/post/ai-business-strategy). --- **Key relevant links:** - Sprinklr on AI Marketing Trends: https://www.sprinklr.com/blog/ai-in-marketing/ - Demandbase AI Marketing Strategie [...]
[...] and the Harvard Business School post on aligning AI strategy with business objectives[[10]](https://online.hbs.edu/blog/post/ai-business-strategy). --- **Key relevant links:** - Sprinklr on AI Marketing Trends: https://www.sprinklr.com/blog/ai-in-marketing/ - Demandbase AI Marketing Strategies: https://www.demandbase.com/blog/how-to-leverage-ai-in-marketing-strategies-and-best-practices/ - Marketri CEO’s Guide to AI Tools: https://marketri.com/resources/getting-started-ai-tools/ - Harvard Business School Online on AI Strategy: https://online.hbs.edu/blog/post/ai-business-strategy - Convince & Convert's 5 Things Leaders Must Do with AI: https://www.convinceandconvert.com/ai/ai-in [...]
[...] /online.hbs.edu/blog/post/ai-business-strategy - Convince & Convert's 5 Things Leaders Must Do with AI: https://www.convinceandconvert.com/ai/ai-in-marketing-5-things-every-leader-must-do/ # CITATIONS 1. [www.sprinklr.com/blog/ai-in-marketing/](https://www.sprinklr.com/blog/ai-in-marketing/) 2. [www.demandbase.com/blog/how-to-leverage-ai-in-marketing-strategies-and-best-practices/](https://www.demandbase.com/blog/how-to-leverage-ai-in-marketing-strategies-and-best-practices/) 3. [www.marketermilk.com/blog/ai-marketing-tools](https://www.marketermilk.com/blog/ai-marketing-tools) 4. [www.concordusa.com/blog/what-you-need-to-know-before-adding-ai-to-your-marketing-strategy](https://www.concordusa.com/blog/what-you-need-to-know-before-adding-ai-to-your-marketing-strategy [...]