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About iabeurope.eu (Academic)

This page provides details about iabeurope.eu (Academic) which was ranked #87 out of 266 in the list of sources (1 citation (0.2% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What metrics or KPIs should be tracked to measure success in AI Tools for Marketers?" on Oct 24, 2025 by AI Chat Watch.

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Pages from iabeurope.eu (1 link)

URL Path Citations Position
/transparency-consent-framework 1 159

Citations from AI Responses

OpenAI ChatGPT Latest (1 citation)

What metrics or KPIs should be tracked to measure success in AI Tools for Marketers?

[...] adherence for consent and data use. Sources: GDPR (Regulation (EU) 2016/679) https://eur-lex.europa.eu/eli/reg/2016/679/oj; CCPA https://oag.ca.gov/privacy/ccpa - Consent framework coverage: If relevant, adherence to IAB TCF for consent signaling. Source: IAB Europe Transparency & Consent Framework https://iabeurope.eu/transparency-consent-framework/ 13) Experimentation and learning velocity - Test cadence: Number of AI experiments shipped per month. Source: A/B testing https://en.wikipedia.org/wiki/A/B_testing - Stat power and error control: Avoid underpowered tests; monitor false discovery rate. Sources: Statistical power https://en.wikipedi [...]

iabeurope.eu/transparency-consent-framework October 24, 2025