AI Mentions & Sources Report for Analytics and BI
This page provides details about cloud.google.com (Tech Companies) which was ranked #2 out of 128 in the list of sources (25 citations (11.1% share)) in answers from AI models (Perplexity Sonar (with search) (latest),
Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest,
Google Gemini Flash (latest),
X.AI Grok (latest)) when they were asked the following 1 question: "What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Tableau, Qlik, Google Looker, ThoughtSpot, SAP Analytics Cloud +6 more.
| Model | Voice | Position | Citations |
|---|---|---|---|
|
|
{{ getInfluenceForBot(bot.id) }} | {{ getPositionForBot(bot.id) }} | {{ getMentionsForBot(bot.id) }} |
| URL Path | Citations | Position |
|---|---|---|
| /blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence | 13 | 2.1 |
| /looker | 9 | 8.6 |
| /bigquery | 3 | 34 |
| Brand | Voice | Mentions |
|---|---|---|
|
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100% | 33 |
|
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81.5% | 39 |
|
|
59.9% | 27 |
|
|
25.6% | 16 |
|
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14.9% | 13 |
|
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5.1% | 5 |
|
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3.8% | 4 |
|
|
3.7% | 4 |
|
|
2.9% | 3 |
| Cloud-native BI | 1.9% | 3 |
|
|
1.6% | 25 |
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] tps://www.cxtoday.com/customer-analytics-intelligence/top-business-intelligence-companies-in-2025/)[IBM named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms)[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Business Intelligence Companies: Leading the Market in 2025](https://dilijentsystems.com/blogs/business-intelligence-companies-leading-the-market-in-2025)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-quadrant-business-intelligence) Analyst reports [...]
[...] hest execution); IBM, Google, and Qlik are Leaders in the 2025 IDC MarketScape and Gartner reports.[IBM named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms)[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Microsoft named a Leader in the 2025 Gartner® Magic Quadrant ...](https://powerbi.microsoft.com/en-us/blog/microsoft-named-a-leader-in-the-2025-gartner-magic-quadrant-for-analytics-and-bi-platforms/)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-qua [...]
[...] M named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms) - **Google Looker**: Cloud-native with Gemini AI for conversational analytics and multicloud support.[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence) - **SAP Analytics Cloud**: Unifies planning, BI, and predictive analytics.[Top Business Intelligence Companies in 2025 - CX Today](https://www.cxtoday.com/customer-analytics-intelligence/top-business-intelligence-companies-in-2025/) - **SAS Visual Analytics**: Advanced for complex modeling and pre [...]
[...] tps://www.cxtoday.com/customer-analytics-intelligence/top-business-intelligence-companies-in-2025/)[IBM named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms)[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Business Intelligence Companies: Leading the Market in 2025](https://dilijentsystems.com/blogs/business-intelligence-companies-leading-the-market-in-2025)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-quadrant-business-intelligence) ### Influential [...]
[...] k.com/us/gartner-magic-quadrant-business-intelligence) ### Influential Figures and Thought Leaders Search results highlight executives like **Yasmeen Ahmad** (Managing Director, Data Cloud, Google Cloud) and **Sean Zinsmeister** (Director, Data Cloud Product Management) on Looker's AI advancements.[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence) No broader list of thought leaders appears; industry discourse often centers on Gartner/IDC analysts and vendor innovators. ### Emerging Startups and Trends **Trends** (per BARC 2024/2025 monitor): **Data security** (#1), **data quality management** (#2), **data governance** (#3), **data-driven c [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] **Oracle Analytics** - [https://www.oracle.com/business-analytics](https://www.oracle.com/business-analytics) - **IBM Cognos Analytics** - [https://www.ibm.com/products/cognos-analytics](https://www.ibm.com/products/cognos-analytics) ### Modern Cloud-Native Platforms - **Looker** (Google Cloud) - [https://cloud.google.com/looker](https://cloud.google.com/looker) - Semantic modeling layer leader - **Domo** - [https://www.domo.com](https://www.domo.com) - Cloud-native BI platform - **Sisense** - [https://www.sisense.com](https://www.sisense.com) - Embedded analytics specialist - **ThoughtSpot** - [https://www.thoughtspot.com](https://www.thoughtspot.com) - [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] kipedia)](https://en.wikipedia.org/wiki/Semantic_layer)). - **AI copilots embedded into BI**: natural language query, insight explanations, and assisted authoring are now table stakes (e.g., [Microsoft Copilot](https://www.microsoft.com/en-us/microsoft-copilot), [Tableau](https://www.tableau.com/), [Looker](https://cloud.google.com/looker)). - **Governance + privacy pressure**: more emphasis on catalogs, lineage, access controls, and policy-based sharing (see [Data governance (Wikipedia)](https://en.wikipedia.org/wiki/Data_governance)). For “who leads,” many buyers look to analyst evaluations such as the [Gartner Magic Quadrant for [...]
[...] ge organizations: - [Microsoft Power BI](https://powerbi.microsoft.com/) (and the broader [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric) environment) - [Tableau](https://www.tableau.com/) (Salesforce: [Salesforce](https://www.salesforce.com/)) - [Qlik](https://www.qlik.com/) - [Google Looker](https://cloud.google.com/looker) - [SAP Analytics Cloud](https://www.sap.com/products/technology-platform/analytics-cloud.html) - [IBM Cognos Analytics](https://www.ibm.com/products/cognos-analytics) - [Oracle Analytics Cloud](https://www.oracle.com/business-analytics/) - [MicroStrategy](https://www.microstrategy.com/) Fast-grow [...]
[...] rprises**: [Power BI](https://powerbi.microsoft.com/) + [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric) - **Best for enterprise visualization breadth & ecosystem**: [Tableau](https://www.tableau.com/) - **Best for governed modeling + semantic consistency in Google ecosystems**: [Looker](https://cloud.google.com/looker) - **Best spreadsheet-like cloud analysis on warehouses**: [Sigma Computing](https://www.sigmacomputing.com/) - **Best for search/AI-driven analysis experiences**: [ThoughtSpot](https://www.thoughtspot.com/) - **Best open-source BI for teams that can self-host**: [Apache Superset](https://superset. [...]
[...] //www.capterra.com/) --- ## 4) Key companies & providers to know (a practical map) If you’re mapping the industry, these buckets cover most spend: 1) **BI & analytics apps**: [Microsoft Power BI](https://powerbi.microsoft.com/), [Tableau](https://www.tableau.com/), [Qlik](https://www.qlik.com/), [Looker](https://cloud.google.com/looker), [MicroStrategy](https://www.microstrategy.com/) 2) **Data platform**: [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Redshift](https://aws.amazon.com/redshift/), [Azure Synapse](https://azure.microsoft.com/en-u [...]
[...] s](https://www.getdbt.com/company/)) --- ## 6) Emerging startups & notable trends to watch ### Trends - **AI-assisted BI workflows** (NLQ, automated viz building, narrative explanations): [Microsoft Copilot](https://www.microsoft.com/en-us/microsoft-copilot), [Tableau](https://www.tableau.com/), [Looker](https://cloud.google.com/looker) - **Composable analytics stacks** (swap components around the warehouse/lakehouse): [dbt](https://www.getdbt.com/), [Airbyte](https://airbyte.com/), [Apache Airflow](https://airflow.apache.org/) - **Semantic/metrics consistency as a product**: [dbt](https://www.getdbt.com/) - **Real-time analytics [...]
[...] etabase](https://www.metabase.com/) - [Redash](https://redash.io/) (project site) ### B) Cloud data platforms that increasingly “own” analytics Cloud data warehouses / lakehouse platforms that anchor BI stacks: - [Snowflake](https://www.snowflake.com/) - [Databricks](https://www.databricks.com/) - [Google BigQuery](https://cloud.google.com/bigquery) - [Amazon Redshift](https://aws.amazon.com/redshift/) - [Azure Synapse Analytics](https://azure.microsoft.com/en-us/products/synapse-analytics/) (and [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric)) - [Teradata](https://www.teradata.com/) Analytic databases often used for rea [...]
[...] https://powerbi.microsoft.com/), [Tableau](https://www.tableau.com/), [Qlik](https://www.qlik.com/), [Looker](https://cloud.google.com/looker), [MicroStrategy](https://www.microstrategy.com/) 2) **Data platform**: [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Redshift](https://aws.amazon.com/redshift/), [Azure Synapse](https://azure.microsoft.com/en-us/products/synapse-analytics/), [ClickHouse](https://clickhouse.com/) 3) **Compute & query engines**: [Trino](https://trino.io/), [Presto](https://prestodb.io/), [Apache Spark](https://spark.apache.org [...]
[...] ogs/big-data/) --- ### If you tell me your context, I can tailor this map 1) Are you looking at this as a **buyer**, **job seeker**, **investor**, or **builder**? 2) What’s your “home base” platform today (e.g., [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric))? 3) Primary use case: finance BI, product analytics, operational analytics, embedded analytics, or real-time? [...]
[...] ntic/metrics layers + governed self‑service BI + AI-assisted analysis**. Key macro-shifts you’ll see across most enterprises: - **Cloud suites becoming default**: BI is increasingly bought as part of larger cloud ecosystems like [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric), [Google Cloud](https://cloud.google.com/), [AWS](https://aws.amazon.com/), and [Oracle Cloud](https://www.oracle.com/cloud/). - **Lakehouse + open table formats** gaining mindshare: platforms built around the “lakehouse” idea (see [Data lakehouse (Wikipedia)](https://en.wikipedia.org/wiki/Data_lakehouse)) and formats like [Apache Iceberg] [...]
[...] artner.com/) - [Forrester](https://www.forrester.com/) Vendor engineering blogs (often where new features first appear): - [Databricks Blog](https://www.databricks.com/blog) - [Snowflake Blog](https://www.snowflake.com/blog/) - [Microsoft Power BI Blog](https://powerbi.microsoft.com/en-us/blog/) - [Google Cloud Blog](https://cloud.google.com/blog) - [AWS Big Data Blog](https://aws.amazon.com/blogs/big-data/) --- ### If you tell me your context, I can tailor this map 1) Are you looking at this as a **buyer**, **job seeker**, **investor**, or **builder**? 2) What’s your “home base” platform today (e.g., [Snowflake](https://www.snowflake.c [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] a massive user community. [Tableau Official](https://www.tableau.com/) * **Qlik**: Focused on end-to-end data integration and "active intelligence." [Qlik Official](https://www.qlik.com/) * **Google Cloud (Looker)**: Focuses on governed data modeling and integration with Google Cloud Platform. [Looker](https://cloud.google.com/looker) * **ThoughtSpot**: A leader in "search-driven" analytics and AI-generated insights. [ThoughtSpot](https://www.thoughtspot.com/) **Industry Analysis Reference:** * [Gartner Magic Quadrant for Analytics and BI](https://www.gartner.com/en/documents/5436636) --- ### 2. Key Companies & Infrastru [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] 0% per some estimates), excels in integration with Microsoft ecosystem. [Power BI](https://powerbi.microsoft.com/en-us/) - **Tableau (Salesforce)**: Leader in visualization and self-service BI. [Tableau](https://www.tableau.com/) - **Google Looker**: Strong in semantic modeling and cloud-native BI. [Looker](https://cloud.google.com/looker) - **Qlik**: Known for associative analytics engine. [Qlik](https://www.qlik.com/us/) - **ThoughtSpot**: AI-driven search-based analytics. [ThoughtSpot](https://www.thoughtspot.com/) - Others in leader quadrants: SAP Analytics Cloud [SAP](https://www.sap.com/products/analytics.html), IBM Cognos [IB [...]