AICW AI Chat Watch

AI Mentions & Sources Report for Cybersecurity

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About microsoft.com (Tech Companies)

This page provides details about microsoft.com (Tech Companies) which was ranked #4 out of 145 in the list of sources (14 citations (4.4% share)) in answers from AI models (Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 1 question: "What does the Cybersecurity industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Palo Alto Networks, CrowdStrike, Cisco, Microsoft, Okta.

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Brands Referenced By This Website (5 brands)

Brand Voice Mentions
Microsoft Microsoft 100% 30
Palo Alto Networks Palo Alto Networks 64% 17
CrowdStrike CrowdStrike 56.9% 19
Cisco Cisco 45.9% 15
Okta Okta 11.2% 7

Citations from AI Responses

Anthropic Claude Sonnet (latest) (2 citations)

What does the Cybersecurity industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] gentless cloud security ## Best Products & Services by Category ### Endpoint Protection - **[CrowdStrike Falcon](https://www.crowdstrike.com/products/endpoint-security/falcon-platform/)** - Industry-leading EDR - **[SentinelOne](https://www.sentinelone.com/)** - AI-powered endpoint protection - **[Microsoft Defender for Endpoint](https://www.microsoft.com/en-us/security/business/endpoint-security/microsoft-defender-endpoint)** ### SIEM/Security Analytics - **[Splunk Enterprise Security](https://www.splunk.com/en_us/products/enterprise-security.html)** - Leading SIEM platform - **[Microsoft Sentinel](https://azure.microsoft.com/en-us/products/microsoft-sentinel)** - Cloud-native SIEM - **[Elastic Security](https://www [...]

microsoft.com/en-us/security/business/endpoint-security/microsoft-defender-endpoint December 30, 2025

[...] e.com/)** - Dominant in endpoint detection and response (EDR) - **[Fortinet](https://www.fortinet.com/)** - Major player in network security and SASE solutions - **[Cisco Security](https://www.cisco.com/c/en/us/products/security/index.html)** - Comprehensive security portfolio including SecureX - **[Microsoft Security](https://www.microsoft.com/en-us/security)** - Growing force with Defender suite and Sentinel SIEM - **[Zscaler](https://www.zscaler.com/)** - Cloud security and zero trust leader - **[Cloudflare](https://www.cloudflare.com/)** - DDoS protection, WAF, and edge security ### Identity & Access Management - **[Okta](https://www.okta.com/)** - [...]

microsoft.com/en-us/security/business/siem-and-xdr/microsoft-defender-for-office-365 December 30, 2025

OpenAI ChatGPT Latest (8 citations)

What does the Cybersecurity industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] /) (security portfolio: [Cisco Security](https://www.cisco.com/site/us/en/products/security/index.html)) - Edge/DDoS/Zero Trust edge players: [Cloudflare](https://www.cloudflare.com/), [Akamai](https://www.akamai.com/solutions/security) ### Identity & access (IAM/SSO/MFA/PAM) - Cloud identity/IAM: [Microsoft Entra](https://www.microsoft.com/security/business/identity-access/microsoft-entra), [Okta](https://www.okta.com/), [Ping Identity](https://www.pingidentity.com/) - Privileged access management (PAM): [CyberArk](https://www.cyberark.com/), [BeyondTrust](https://www.beyondtrust.com/) - MFA: [Duo Security](https://duo.com/), hardware keys like [Yubico](https://www.yubico.com/) Pas [...]

microsoft.com/security/business/identity-access/microsoft-entra December 30, 2025

[...] //claroty.com/) --- ## “Best” products/services (practically: most-used building blocks) Because “best” depends on environment, the most defensible way to think about it is “best practice stacks” that show up repeatedly: - **Identity-first baseline**: SSO/MFA + strong device posture + PAM (e.g., [Microsoft Entra](https://www.microsoft.com/security/business/identity-access/microsoft-entra) / [Okta](https://www.okta.com/) + [Duo](https://duo.com/) + [CyberArk](https://www.cyberark.com/)). - **Modern detection/response**: EDR/XDR + centralized analytics + IR retainer (e.g., [CrowdStrike](https://www.crowdstrike.com/) or [Microsoft Defender](https://www.microsoft.com/security/business/ [...]

microsoft.com/security/business/identity-access/microsoft-entra December 30, 2025

[...] ps://about.gitlab.com/solutions/security/) - Data security posture / cloud data security: [Cyera](https://www.cyera.io/) ### Email security (SEG/IC protection) - [Proofpoint](https://www.proofpoint.com/) - [Mimecast](https://www.mimecast.com/) - Native suites (often paired with broader platforms): [Microsoft Defender for Office 365](https://www.microsoft.com/en-us/security/business/siem-and-xdr/microsoft-defender-for-office-365) ### SIEM, security analytics, SOAR - [Microsoft Sentinel](https://azure.microsoft.com/products/microsoft-sentinel/) - [Splunk](https://www.splunk.com/) - [Google Security Operations](https://cloud.google.com/security/products/security-operations) (Chronicle line) - [Elastic Security](https://www. [...]

microsoft.com/en-us/security/business/siem-and-xdr/microsoft-defender-for-office-365 December 30, 2025

[...] sa.gov/) and incident writeups in outlets such as [The Record](https://therecord.media/)). - **Cloud and SaaS expansion** (security shifting toward cloud-native controls and identity, e.g., [AWS Security](https://aws.amazon.com/security/), [Google Cloud Security](https://cloud.google.com/security), [Microsoft Security](https://www.microsoft.com/security)). - **Regulation and disclosure** (e.g., EU [NIS2 Directive](https://eur-lex.europa.eu/eli/dir/2022/2555/oj), EU [DORA](https://eur-lex.europa.eu/eli/reg/2022/2554/oj), US [SEC cyber disclosure rule press release](https://www.sec.gov/news/press-release/2023-139)). - **Software supply-chain pressur [...]

microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint December 30, 2025

[...] isted” leaders you’ll see repeatedly in enterprise buying cycles (also reflected in common comparison/review venues like [Gartner Peer Insights](https://www.gartner.com/reviews/home), [G2](https://www.g2.com/), and [TrustRadius](https://www.trustradius.com/)). ### Endpoint security (EPP/EDR/XDR) - [Microsoft Security](https://www.microsoft.com/security) (notably Microsoft Defender: [Microsoft Defender for Endpoint](https://www.microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint)) - [CrowdStrike](https://www.crowdstrike.com/) - [SentinelOne](https://www.sentinelone.com/) - [Palo Alto Networks](https://www.paloaltonetw [...]

microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint December 30, 2025

[...] mmon comparison/review venues like [Gartner Peer Insights](https://www.gartner.com/reviews/home), [G2](https://www.g2.com/), and [TrustRadius](https://www.trustradius.com/)). ### Endpoint security (EPP/EDR/XDR) - [Microsoft Security](https://www.microsoft.com/security) (notably Microsoft Defender: [Microsoft Defender for Endpoint](https://www.microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint)) - [CrowdStrike](https://www.crowdstrike.com/) - [SentinelOne](https://www.sentinelone.com/) - [Palo Alto Networks](https://www.paloaltonetworks.com/) (Cortex portfolio) - [Trend Micro](https://www.trendmicro.com/) - [Sophos](https://www.sophos.com/) Independent testing/comparisons commonly refer [...]

microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint December 30, 2025

[...] w.microsoft.com/security/business/identity-access/microsoft-entra) / [Okta](https://www.okta.com/) + [Duo](https://duo.com/) + [CyberArk](https://www.cyberark.com/)). - **Modern detection/response**: EDR/XDR + centralized analytics + IR retainer (e.g., [CrowdStrike](https://www.crowdstrike.com/) or [Microsoft Defender](https://www.microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint) + SIEM like [Microsoft Sentinel](https://azure.microsoft.com/products/microsoft-sentinel/) or [Splunk](https://www.splunk.com/) + IR like [Mandiant](https://www.mandiant.com/)). - **Cloud-first control plane**: CNAPP + IaC/container scanning + cloud identity governance (e.g., [Wiz](https://www.wiz [...]

microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint December 30, 2025

[...] ional,” not just a slogan** Reference architecture: [NIST SP 800-207 Zero Trust Architecture](https://csrc.nist.gov/publications/detail/sp/800-207/final) 2. **Security “platformization” + consolidation** (buyers trying to reduce tool sprawl) You see this in broad suites from vendors like [Microsoft Security](https://www.microsoft.com/security) and [Palo Alto Networks](https://www.paloaltonetworks.com/). 3. **SSE/SASE and browser/device-centric access** (protecting remote access to apps and data) Vendor definitions and architectures are often described by providers such as [Cloudflare](https://www.cloudflare.com/) and [Zscaler](htt [...]

microsoft.com/security/business/endpoint-security/microsoft-defender-for-endpoint December 30, 2025

Google Gemini Flash (latest) (2 citations)

What does the Cybersecurity industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] . [fortinet.com](https://www.fortinet.com/) * **Cisco:** A legacy powerhouse moving heavily into security service edge (SSE). [cisco.com/go/security](https://www.cisco.com/go/security) * **Microsoft Security:** Leverages its Windows/Azure ecosystem to provide built-in enterprise security tools. [microsoft.com/security](https://www.microsoft.com/en-us/security) ### 2. Best Products and Services by Category * **Endpoint Protection (EPP/EDR):** [SentinelOne](https://www.sentinelone.com/) and [CrowdStrike Falcon](https://www.crowdstrike.com/falcon-platform/). * **Identity & Access Management (IAM):** [Okta](https://www.okta.com/) and [Microsoft Entra I [...]

microsoft.com/en-us/security/business/siem-and-xdr/microsoft-defender-for-office-365 December 30, 2025

[...] com/en-us/security) ### 2. Best Products and Services by Category * **Endpoint Protection (EPP/EDR):** [SentinelOne](https://www.sentinelone.com/) and [CrowdStrike Falcon](https://www.crowdstrike.com/falcon-platform/). * **Identity & Access Management (IAM):** [Okta](https://www.okta.com/) and [Microsoft Entra ID](https://www.microsoft.com/en-us/security/business/identity-access/microsoft-entra-id). * **Cloud Security (CNAPP):** [Wiz](https://www.wiz.io/) and [Orca Security](https://orca.security/). * **Vulnerability Management:** [Tenable](https://www.tenable.com/) and [Qualys](https://www.qualys.com/). * **SIEM/Observability:** [Splunk](https://www.splunk.com/) (now part of Cisco) an [...]

microsoft.com/en-us/security/business/identity-access/microsoft-entra-id December 30, 2025

X.AI Grok (latest) (2 citations)

What does the Cybersecurity industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] | Category | Leaders | Key Notes and Links | |----------|---------|---------------------| | **Endpoint Protection/EDR/XDR** | CrowdStrike, Microsoft, Palo Alto Networks (Cortex XDR) | CrowdStrike leads in Gartner EPP; Microsoft via Defender suite. <br> [CrowdStrike](https://www.crowdstrike.com/) \| [Microsoft Defender](https://www.microsoft.com/en-us/security/business/microsoft-defender-endpoint) \| [Palo Alto Cortex](https://www.paloaltonetworks.com/cortex) <br> [Gartner Magic Quadrant for Endpoint Protection Platforms 2024](https://www.gartner.com/en/documents/5430090) | | **Network Security/Firewalls/SASE** | Palo Alto Networks, Fortinet, Cisco, Zscaler | Palo Alto and Fortinet top fire [...]

microsoft.com/en-us/security December 30, 2025

[...] | Palo Alto (Prisma Cloud), Zscaler, Wiz | Cloud-native focus post-multi-cloud boom. <br> [Prisma Cloud](https://www.paloaltonetworks.com/prisma/cloud) | | **Identity & Access Management (IAM)** | Okta, Ping Identity, Microsoft (Entra ID) | Zero trust enablers. <br> [Okta](https://www.okta.com/) \| [Microsoft Entra](https://www.microsoft.com/en-us/security/business/identity-access/microsoft-entra-id) | | **SIEM/SOAR** | Splunk (Cisco), Microsoft Sentinel, Elastic | AI-enhanced analytics. <br> [Splunk](https://www.splunk.com/) \| [Elastic Security](https://www.elastic.co/security) | | **Other Majors** | Check Point, Trend Micro, McAfee (Trellix), Rapid7 | Broad portfolios. <br> [Check Point](ht [...]

microsoft.com/en-us/security/business/identity-access/microsoft-entra-id December 30, 2025