AI Mentions & Sources Report for Marketing Automation
This page provides details about business.adobe.com (Tech Companies) which was ranked #9 out of 131 in the list of sources (6 citations (3.3% share)) in answers from AI models (Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest,
Google Gemini Flash (latest),
X.AI Grok (latest)) when they were asked the following 1 question: "If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Marketo Engage, Gartner, Adobe Summit.
| Model | Voice | Position | Citations |
|---|---|---|---|
|
|
{{ getInfluenceForBot(bot.id) }} | {{ getPositionForBot(bot.id) }} | {{ getMentionsForBot(bot.id) }} |
| URL Path | Citations | Position |
|---|---|---|
| /products/marketo/adobe-marketo.html | 3 | 1 |
| /products/marketo-engage/adobe-marketo-engage.html | 1 | 3 |
| /products/marketo/adobe-marketo-engage.html | 2 | 9 |
| Brand | Voice | Mentions |
|---|---|---|
|
|
7.3% | 4 |
|
|
2.3% | 6 |
|
|
1.9% | 3 |
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] & Mid-Market Solutions 1. **HubSpot** - [https://www.hubspot.com](https://www.hubspot.com) - All-in-one inbound marketing, sales, and CRM platform - Known for user-friendly interface and extensive free tools - Strong educational resources through HubSpot Academy 2. **Marketo** (Adobe) - [https://business.adobe.com/products/marketo/adobe-marketo.html](https://business.adobe.com/products/marketo/adobe-marketo.html) - Enterprise-grade marketing automation - Leader in B2B marketing automation - Robust lead management and analytics 3. **Salesforce Marketing Cloud** - [https://www.salesforce.com/products/marketing-cloud/overview/](https://www.salesforce.com/products/marketing-cloud/overview/) - Comp [...]
[...] rketing automation certification - Inbound marketing certification - Various marketing courses 2. **Google Digital Garage** - [https://learndigital.withgoogle.com](https://learndigital.withgoogle.com) - Digital marketing fundamentals - Free certification 3. **Marketo Certification** - [https://business.adobe.com/products/marketo/adobe-marketo.html](https://business.adobe.com/products/marketo/adobe-marketo.html) - Marketo Certified Expert (MCE) - Platform-specific training 4. **Salesforce Trailhead** - [https://trailhead.salesforce.com](https://trailhead.salesforce.com) - Marketing Cloud certifications - Free learning paths ### Online Learning Platforms 5. **LinkedIn Learning** - [https://w [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] x.europa.eu/eli/reg/2016/679/oj)) - **CAN-SPAM Act** (official guidance from the [FTC](https://www.ftc.gov/business-guidance/resources/can-spam-act-compliance-guide-business)) --- ## 2) Most trusted platforms (products/services) to know ### B2B “classic” Marketing Automation Platforms (MAPs) - [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo-engage.html) (enterprise B2B workflows, lead mgmt) - [Salesforce Marketing Cloud Account Engagement (Pardot)](https://www.salesforce.com/products/marketing-cloud/marketing-cloud-account-engagement/) (tight Salesforce CRM alignment) - [Oracle Eloqua](https://www.oracle.com/cx/marketing/marketing-automation/) (e [...]
[...] ver Coffee](https://www.marketingovercoffee.com/) - [Everyone Hates Marketers](https://www.everyonehatesmarketers.com/) - [Perpetual Traffic](https://www.perpetualtraffic.com/) --- ## 10) A simple way to pick what to learn first (so you don’t get overwhelmed) 1) Pick your lane: **B2B MAP** (e.g., [Marketo](https://business.adobe.com/products/marketo/adobe-marketo-engage.html)/[Pardot](https://www.salesforce.com/products/marketing-cloud/marketing-cloud-account-engagement/)) vs **B2C lifecycle** (e.g., [Braze](https://www.braze.com)/[Iterable](https://iterable.com)) vs **ecommerce** (e.g., [Klaviyo](https://www.klaviyo.com)). 2) Get competent at: data model + segmentat [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] the essential people, tools, and resources in the industry. ### 1. Most Trusted Brands & Platforms The "Big Four" dominate the enterprise space, but specialized tools are often preferred for specific business models. * **Adobe Marketo Engage**: The industry standard for complex B2B automation. [Official Site](https://business.adobe.com/products/marketo/adobe-marketo.html) * **Salesforce Marketing Cloud (formerly Pardot/ExactTarget)**: The go-to for companies already using the Salesforce CRM ecosystem. [Official Site](https://www.salesforce.com/products/marketing-cloud/overview/) * **HubSpot**: The leader in the SMB and Mid-Market space, known for its "all-in-on [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ucts/marketing) - **Salesforce Pardot**: Enterprise-grade B2B marketing automation integrated with Salesforce CRM. [Pardot](https://www.salesforce.com/products/pardot/overview/) - **Adobe Marketo Engage**: Advanced personalization and cross-channel orchestration, now part of Adobe Experience Cloud. [Marketo](https://business.adobe.com/products/marketo-engage/adobe-marketo-engage.html) - **ActiveCampaign**: Affordable, powerful email automation with deep CRM features. [ActiveCampaign](https://www.activecampaign.com/) - **Mailchimp (Intuit Mailchimp)**: User-friendly for SMBs, strong in email and audience segmentation. [Mailchimp](https://mailchimp.com/marketing/) - **Klaviyo**: [...]