AI Mentions & Sources Report for AI Tools for Marketers
This page provides details about Microsoft (organization) which was ranked #5 out of 50 in the list of brands (8 mentions (31.1% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What do industry leaders recommend as the first steps when starting with AI Tools for Marketers?" on Oct 24, 2025 by AI Chat Watch.
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What do industry leaders recommend as the first steps when starting with AI Tools for Marketers?
[...] e approved tools, data handling, human review, transparency, and risk processes. Use these widely referenced frameworks and principles: - NIST AI Risk Management Framework (AI RMF) (https://www.nist.gov/itl/ai-risk-management-framework) - Google AI Principles (https://ai.google/principles/) - Microsoft Responsible AI resources (https://www.microsoft.com/ai/responsible-ai) - OpenAI Usage Policies (what’s permitted, safety expectations) (https://openai.com/policies/usage-policies) - Protect data and privacy from day one. Train teams not to paste sensitive or personal data into models; review ven [...]
[...] ransparency, and risk processes. Use these widely referenced frameworks and principles: - NIST AI Risk Management Framework (AI RMF) (https://www.nist.gov/itl/ai-risk-management-framework) - Google AI Principles (https://ai.google/principles/) - Microsoft Responsible AI resources (https://www.microsoft.com/ai/responsible-ai) - OpenAI Usage Policies (what’s permitted, safety expectations) (https://openai.com/policies/usage-policies) - Protect data and privacy from day one. Train teams not to paste sensitive or personal data into models; review vendor data-retention and training-use practices; d [...]
[...] tps://openai.com/policies/api-data-usage-policies) - Pilot with general-purpose assistants your team can try immediately, rather than buying many niche tools upfront. Good, well-supported options: - OpenAI – ChatGPT (https://openai.com/chatgpt) - Google – Gemini (https://ai.google/gemini/) - Microsoft – Copilot (https://www.microsoft.com/copilot) - Learn prompting basics and create a handful of reusable prompt templates for your pilot (e.g., briefs, outlines, brand voice, QA checklists). Reliable practitioner resources: - OpenAI Cookbook (prompt patterns, evaluation tips) (https://cookbook.op [...]
[...] a-usage-policies) - Pilot with general-purpose assistants your team can try immediately, rather than buying many niche tools upfront. Good, well-supported options: - OpenAI – ChatGPT (https://openai.com/chatgpt) - Google – Gemini (https://ai.google/gemini/) - Microsoft – Copilot (https://www.microsoft.com/copilot) - Learn prompting basics and create a handful of reusable prompt templates for your pilot (e.g., briefs, outlines, brand voice, QA checklists). Reliable practitioner resources: - OpenAI Cookbook (prompt patterns, evaluation tips) (https://cookbook.openai.com) - Google – Gemini Pro [...]
[...] cations (use as a quick risk/abuse checklist during pilots) (https://owasp.org/www-project-top-10-for-large-language-model-applications/) - Upskill the team and name an internal AI champion. Provide short, role-based training; publish internal SOPs/playbooks; capture good prompts and examples: - Microsoft Learn – Copilot for Microsoft 365 (hands-on adoption/training resources adaptable to other tools) (https://learn.microsoft.com/microsoft-365-copilot/) - HubSpot – AI Marketing (practical marketer-focused uses and examples) (https://blog.hubspot.com/marketing/ai-marketing) - Scale gradually and g [...]