AICW AI Chat Watch

AI Mentions & Sources Report for AI Tools for Marketers

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About microsoft.com (Tech Companies)

This page provides details about microsoft.com (Tech Companies) which was ranked #4 out of 70 in the list of sources (2 citations (8.7% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What do industry leaders recommend as the first steps when starting with AI Tools for Marketers?" on Oct 24, 2025 by AI Chat Watch. This source is referenced for brands: ChatGPT, Google, HubSpot, Microsoft, OpenAI +2 more.

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Pages from microsoft.com (2 links)

URL Path Citations Position
/ai/responsible-ai 1 4
/copilot 1 8

Brands Referenced By This Website (7 brands)

Brand Voice Mentions
HubSpot HubSpot 49.5% 6
OpenAI OpenAI 34.9% 10
ChatGPT ChatGPT 34.2% 5
Google Google 34.2% 8
Microsoft Microsoft 31.1% 8
Gemini Gemini 11.4% 4
Microsoft Copilot Microsoft Copilot 0% 0

Citations from AI Responses

OpenAI ChatGPT Latest (2 citations)

What do industry leaders recommend as the first steps when starting with AI Tools for Marketers?

[...] an review, transparency, and risk processes. Use these widely referenced frameworks and principles: - NIST AI Risk Management Framework (AI RMF) (https://www.nist.gov/itl/ai-risk-management-framework) - Google AI Principles (https://ai.google/principles/) - Microsoft Responsible AI resources (https://www.microsoft.com/ai/responsible-ai) - OpenAI Usage Policies (what’s permitted, safety expectations) (https://openai.com/policies/usage-policies) - Protect data and privacy from day one. Train teams not to paste sensitive or personal data into models; review vendor data-retention and training-use practices; document consent and di [...]

microsoft.com/ai/responsible-ai October 24, 2025

[...] cies/api-data-usage-policies) - Pilot with general-purpose assistants your team can try immediately, rather than buying many niche tools upfront. Good, well-supported options: - OpenAI – ChatGPT (https://openai.com/chatgpt) - Google – Gemini (https://ai.google/gemini/) - Microsoft – Copilot (https://www.microsoft.com/copilot) - Learn prompting basics and create a handful of reusable prompt templates for your pilot (e.g., briefs, outlines, brand voice, QA checklists). Reliable practitioner resources: - OpenAI Cookbook (prompt patterns, evaluation tips) (https://cookbook.openai.com) - Google – Gemini Prompting Guide [...]

microsoft.com/copilot October 24, 2025