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About developers.google.com (Tech Companies)
This page provides details about developers.google.com (Tech Companies) which was ranked #6 out of 266 in the list of sources (14 citations (2.6% share)) in answers from AI models (Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest) when they were asked the following 2 questions: "What are the most common mistakes people make with AI Tools for Marketers and how can they be avoided?", "What are the proven best practices and strategies experts use for AI Tools for Marketers?" on Oct 24, 2025 by AI Chat Watch. This source is referenced for brands: Ahrefs, OpenAI, Google AI, Google.
Used by AI Models
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Pages from developers.google.com (6 links)
| URL Path | Citations | Position |
|---|---|---|
| /search/blog/2023/02/ai-content | 1 | 82 |
| /search/docs/fundamentals/creating-helpful-content | 6 | 85.9 |
| /search/docs/essentials | 1 | 88 |
| /search/docs/fundamentals/ai-generated-content | 3 | 119 |
| 1 | 138 | |
| /search/blog/2023/09/introducing-google-extended | 2 | 162 |
Citations from AI Responses
Anthropic Claude Sonnet (latest)
(3 citations)
What are the most common mistakes people make with AI Tools for Marketers and how can they be avoided?
[...] rly reviews of tool effectiveness - Document case studies and share learnings with stakeholders ## 9. **Ignoring SEO Best Practices with AI Content** **The Mistake:** Publishing AI content without optimizing for search engines or checking for duplicate content. **Why It's Problematic:** Google's [helpful content system](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) can penalize low-quality AI content. **How to Avoid:** - Follow [Google's AI content guidelines](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) - Use SEO tools like [Surfer SEO](https://surferseo.com), [Clearscope](https://www.clearscope.io), or [Frase](https://w [...]
[...] blishing AI content without optimizing for search engines or checking for duplicate content. **Why It's Problematic:** Google's [helpful content system](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) can penalize low-quality AI content. **How to Avoid:** - Follow [Google's AI content guidelines](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) - Use SEO tools like [Surfer SEO](https://surferseo.com), [Clearscope](https://www.clearscope.io), or [Frase](https://www.frase.io) - Add original research, expert quotes, and unique insights - Check for plagiarism using [Copyscape](https://www.copyscape.com) or [Grammarly](https://www.grammarly.c [...]
[...] io), or [Frase](https://www.frase.io) - Add original research, expert quotes, and unique insights - Check for plagiarism using [Copyscape](https://www.copyscape.com) or [Grammarly](https://www.grammarly.com) - Ensure E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) as outlined by [Google](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) ## 10. **Using AI for the Wrong Marketing Tasks** **The Mistake:** Applying AI to tasks better suited for human creativity or judgment, like final creative direction or crisis communications. **Why It's Problematic:** Some marketing functions require emotional intelligence, cultural sensitivity [...]
OpenAI ChatGPT Latest
(11 citations)
What are the proven best practices and strategies experts use for AI Tools for Marketers?
[...] ://www.semrush.com), Ahrefs [https://ahrefs.com](https://ahrefs.com) - Generate outlines/drafts with LLMs + your content library via RAG; ensure human editing and factual citations. - Follow Google Search guidance on AI‑generated content and helpful content: Google AI‑generated content guidance [https://developers.google.com/search/docs/fundamentals/ai-generated-content](https://developers.google.com/search/docs/fundamentals/ai-generated-content), Helpful content guidance [https://developers.google.com/search/docs/fundamentals/creating-helpful-content](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) - Performance ads (search/social/display) - Rapidly iterate ad copy/creative variants; run structured exper [...]
[...] RAG to your docs/case studies → fact-check and cite → optimize per Google’s AI content guidance → publish → feed performance back to improve prompts. - SEMrush [https://www.semrush.com](https://www.semrush.com), Ahrefs [https://ahrefs.com](https://ahrefs.com), Google AI-generated content guidance [https://developers.google.com/search/docs/fundamentals/ai-generated-content](https://developers.google.com/search/docs/fundamentals/ai-generated-content) - PPC: Generate 10–20 ad copy/asset variants aligned to personas → run split tests in Google Ads Experiments → scale winners → measure incrementality with holdouts/MMM. - Google Ads Experiments [https://support.google.com/google-ads/answer/9831769](https://support.google.com/google-ads/answer/98 [...]
[...] and platform policy references (commonly needed) - Google Search helpful, people-first content [https://developers.google.com/search/docs/fundamentals/creating-helpful-content](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) - Google guidance on AI-generated content [https://developers.google.com/search/docs/fundamentals/ai-generated-content](https://developers.google.com/search/docs/fundamentals/ai-generated-content) - FTC on AI claims in advertising [https://www.ftc.gov/business-guidance/blog/2023/02/keep-your-ai-claims-check](https://www.ftc.gov/business-guidance/blog/2023/02/keep-your-ai-claims-check) - U.S. Copyright Office AI guidance [https://www.copyright.gov/ai/](https://www.copyright.gov/ai/) - NIST A [...]
[...] s. - Follow Google Search guidance on AI‑generated content and helpful content: Google AI‑generated content guidance [https://developers.google.com/search/docs/fundamentals/ai-generated-content](https://developers.google.com/search/docs/fundamentals/ai-generated-content), Helpful content guidance [https://developers.google.com/search/docs/fundamentals/creating-helpful-content](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) - Performance ads (search/social/display) - Rapidly iterate ad copy/creative variants; run structured experiments; apply audience insights to prompts. - Platform experimentation and lift: Google Ads Experiments [https://support.google.com/google-ads/answer/9831769](https://support.google.com/g [...]
[...] njection guidance [https://learn.microsoft.com/en-us/azure/ai-services/openai/concepts/prompt-injections](https://learn.microsoft.com/en-us/azure/ai-services/openai/concepts/prompt-injections) Compliance and platform policy references (commonly needed) - Google Search helpful, people-first content [https://developers.google.com/search/docs/fundamentals/creating-helpful-content](https://developers.google.com/search/docs/fundamentals/creating-helpful-content) - Google guidance on AI-generated content [https://developers.google.com/search/docs/fundamentals/ai-generated-content](https://developers.google.com/search/docs/fundamentals/ai-generated-content) - FTC on AI claims in advertising [https://www.ftc.gov/business-guidance/blog/2023/02/keep-your-ai-cl [...]
[...] /keep-your-ai-claims-check](https://www.ftc.gov/business-guidance/blog/2023/02/keep-your-ai-claims-check) - Control web content access for model training if desired: Robots for GPTBot [https://openai.com/index/robots-for-gptbot/](https://openai.com/index/robots-for-gptbot/), Google-Extended control [https://developers.google.com/search/blog/2023/09/introducing-google-extended](https://developers.google.com/search/blog/2023/09/introducing-google-extended) - Fairness and bias checks (esp. for audience selection and personalization): IBM AI Fairness 360 [https://github.com/Trusted-AI/AIF360](https://github.com/Trusted-AI/AIF360), Microsoft Responsible AI resources [https://www.microsoft.com/ai/responsible-ai](https://www.microsoft.com/ai/responsible- [...]
[...] ov/ai/](https://www.copyright.gov/ai/) - NIST AI RMF [https://www.nist.gov/ai/risk-management](https://www.nist.gov/ai/risk-management) - Control crawler access for AI training: GPTBot robots [https://openai.com/index/robots-for-gptbot/](https://openai.com/index/robots-for-gptbot/), Google-Extended [https://developers.google.com/search/blog/2023/09/introducing-google-extended](https://developers.google.com/search/blog/2023/09/introducing-google-extended) If you’d like, tell me your top channels and stack (e.g., CRM, ad platforms, CMS), and I can map these best practices to a concrete 90‑day plan and tool configuration. [...]
What are the most common mistakes people make with AI Tools for Marketers and how can they be avoided?
[...] nes; ensure experience, expertise, author transparency, and references. Use AI for research/outlines, but keep expert review. Sources: Google Search’s guidance on AI‑generated content (https://developers.google.com/search/blog/2023/02/ai-content), Creating helpful, reliable, people‑first content (https://developers.google.com/search/docs/fundamentals/creating-helpful-content), Google Search Essentials (https://developers.google.com/search/docs/essentials) - Mistake 7: Measuring the wrong things (vanity metrics, last‑click only) How to avoid: Use experiments (A/B tests, geo‑split), incrementality testing, and appropriate attribution. Tie content/creative changes to l [...]
[...] - Mistake 6: Using AI to mass‑produce low‑quality SEO content How to avoid: Follow people‑first content guidelines; ensure experience, expertise, author transparency, and references. Use AI for research/outlines, but keep expert review. Sources: Google Search’s guidance on AI‑generated content (https://developers.google.com/search/blog/2023/02/ai-content), Creating helpful, reliable, people‑first content (https://developers.google.com/search/docs/fundamentals/creating-helpful-content), Google Search Essentials (https://developers.google.com/search/docs/essentials) - Mistake 7: Measuring the wrong things (vanity metrics, last‑click only) How to a [...]
[...] ep expert review. Sources: Google Search’s guidance on AI‑generated content (https://developers.google.com/search/blog/2023/02/ai-content), Creating helpful, reliable, people‑first content (https://developers.google.com/search/docs/fundamentals/creating-helpful-content), Google Search Essentials (https://developers.google.com/search/docs/essentials) - Mistake 7: Measuring the wrong things (vanity metrics, last‑click only) How to avoid: Use experiments (A/B tests, geo‑split), incrementality testing, and appropriate attribution. Tie content/creative changes to lift vs. a control. Sources: A/B testing (https://en.wikipedia.org/wiki/A/B_test [...]
[...] k). - Build a prompt library with templates and brand/style constraints (https://platform.openai.com/docs/guides/prompt-engineering; https://docs.anthropic.com/en/docs/build-with-claude/prompt-engineering). - Add a review workflow: fact check, compliance check, brand check, and accessibility check (https://developers.google.com/search/docs/fundamentals/creating-helpful-content; https://www.w3.org/TR/WCAG22/). - Run at least one controlled lift test per major AI change (https://www.thinkwithgoogle.com/marketing-strategies/data-and-measurement/what-is-incrementality/; https://www.facebook.com/business/help/294516419058121). - Lock down data: use enterprise instances with do [...]