This page provides details about ThoughtSpot (organization,product) which was ranked #9 out of 122 in the list of brands (38 mentions (20.7% share)) in answers from AI models (Perplexity Sonar (with search) (latest), Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] d Analytics & Business Intelligence** combines BI with advanced predictive analytics and strong text analytics capabilities[Top 15 Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com/business-intelligence-bi-tools-overview/).
**Emerging and Specialized Platforms:**
**ThoughtSpot** is positioned as best for AI-powered business intelligence[10 top business intelligence tools to consider in 2025 - ThoughtSpot](https://www.thoughtspot.com/data-trends/business-intelligence/business-intelligence-tools).
**Domo** combines dashboards, alerts, self-service tools, and AI-powered au [...]
December 30, 2025
[...] Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com/business-intelligence-bi-tools-overview/).
**Emerging and Specialized Platforms:**
**ThoughtSpot** is positioned as best for AI-powered business intelligence[10 top business intelligence tools to consider in 2025 - ThoughtSpot](https://www.thoughtspot.com/data-trends/business-intelligence/business-intelligence-tools).
**Domo** combines dashboards, alerts, self-service tools, and AI-powered automation in a cloud-native platform designed for instant data access across teams[10 Best Business Intelligence Companies in 2025 [...]
December 30, 2025
[...] platform designed for instant data access across teams[10 Best Business Intelligence Companies in 2025 - Domo](https://www.domo.com/learn/article/best-business-intelligence-companies).
**Oracle Analytics** is noted for streamlining workflows[10 top business intelligence tools to consider in 2025 - ThoughtSpot](https://www.thoughtspot.com/data-trends/business-intelligence/business-intelligence-tools).
## Industry Recognition and Analyst Firms
**Gartner Magic Quadrant** serves as the primary industry benchmark, with the 2025 edition recognizing leaders including Microsoft Power BI, Qlik Sense, Zoho Anal [...]
December 30, 2025
[...] ide](https://www.marketsandmarkets.com/AI-sales/best-business-intelligence-platforms)
3. [The Best Business Analytics Tools to Try in 2025](https://onlinedegrees.scu.edu/media/blog/popular-business-intelligence-and-data-analytics-tools)
4. [10 top business intelligence tools to consider in 2025 - ThoughtSpot](https://www.thoughtspot.com/data-trends/business-intelligence/business-intelligence-tools)
5. [Top Business Intelligence Platforms 2025: Comparison Guide for ...](https://www.analyticscreator.com/blog/choosing-the-right-business-intelligence-platform-in-2025)
6. [10 Best Business Intelligence Co [...]
December 30, 2025
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] usiness-intelligence-bi-tools-in-2025), and **IBM Cognos Analytics** (AI-driven enterprise governance)[The Best Business Analytics Tools to Try in 2025](https://onlinedegrees.scu.edu/media/blog/popular-business-intelligence-and-data-analytics-tools). Other notables: **Looker** (data teams focus), **ThoughtSpot** (search-driven), **Pyramid Analytics** (top BARC 2025 rankings), Yellowfin BI (low-code collaboration), SAP BusinessObjects (financial compliance), and Strategy (HyperIntelligence dashboards)[Top 15 Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com/business-intelli [...]
December 30, 2025
[...] es-of-2025/)[Top 15 Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com/business-intelligence-bi-tools-overview/)
- **IBM Cognos**: [www.ibm.com/products/cognos-analytics](https://www.ibm.com/products/cognos-analytics)
- **Looker**: [looker.com](https://looker.com)
- **ThoughtSpot**: [www.thoughtspot.com](https://www.thoughtspot.com)
- **Pyramid Analytics**: [www.pyramidanalytics.com](https://www.pyramidanalytics.com)
- **Yellowfin BI**: [www.yellowfinbi.com](https://www.yellowfinbi.com)[Top 15 Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com [...]
December 30, 2025
[...] Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com/business-intelligence-bi-tools-overview/)
- **IBM Cognos**: [www.ibm.com/products/cognos-analytics](https://www.ibm.com/products/cognos-analytics)
- **Looker**: [looker.com](https://looker.com)
- **ThoughtSpot**: [www.thoughtspot.com](https://www.thoughtspot.com)
- **Pyramid Analytics**: [www.pyramidanalytics.com](https://www.pyramidanalytics.com)
- **Yellowfin BI**: [www.yellowfinbi.com](https://www.yellowfinbi.com)[Top 15 Business Intelligence tools in 2025: an overview - Mopinion](https://mopinion.com/business-intelligen [...]
December 30, 2025
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] rosoft **Power BI** holds the largest market share at 20.06%, followed by **Tableau** at 16.4%, establishing them as the top leaders in the BI space.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/) Other key players include **Qlik Sense**, **ThoughtSpot**, **Zoho Analytics**, **SAP** (with BusinessObjects and SAP Analytics Cloud), **SAS** (Visual Analytics), **IBM Cognos Analytics**, **Google Looker**, **Pyramid Analytics**, and **Oracle**.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/)[To [...]
December 30, 2025
[...] sociative analytics, AI insights, mobile design, and security.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-quadrant-business-intelligence)
- **ThoughtSpot**: Leads in search-driven analytics, natural language processing, and real-time processing.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/)
- **Zoho Analytics**: Emphasizes ease of use and integration.[Top BI Tools 2025: Best Business Intell [...]
December 30, 2025
[...] tection, and cloud architectures, reducing analysis time by up to 73%.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/)
### Key Companies and Providers
Core providers mirror leaders above: **Microsoft**, **Salesforce (Tableau)**, **Qlik**, **ThoughtSpot**, **Zoho**, **SAP**, **SAS**, **IBM**, **Google Cloud**, **Pyramid Analytics**, and **Oracle**.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/)[Top Business Intelligence Companies in 2025 - CX Today](https://www.cxtoday.com/customer-analyti [...]
December 30, 2025
[...] der 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Top Business Intelligence and Analytics Trends 2025 - BARC](https://barc.com/business-intelligence-trends/) Emerging players like **ThoughtSpot** and **Pyramid Analytics** gain traction via AI search and augmented tech.[Top BI Tools 2025: Best Business Intelligence Platforms Guide](https://sranalytics.io/blog/top-bi-tools/)[Top Business Intelligence Companies in 2025 - CX Today](https://www.cxtoday.com/customer-analytics-intelligence/top-b [...]
December 30, 2025
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] tps://www.qlik.com/us/products/qlik-sense)** - Associative analytics engine
- Self-service analytics
- Augmented intelligence features
4. **[Looker](https://cloud.google.com/looker)** (Google Cloud) - Modern data platform
- LookML modeling layer
- Embedded analytics capabilities
5. **[Thoughtspot](https://www.thoughtspot.com/)** - AI-powered search and analytics
- Natural language search
- Live analytics on cloud data
6. **[Domo](https://www.domo.com/)** - Cloud-native business intelligence
- Real-time data integration
- Mobile-first approach
7. **[SAP Analytics Cloud](https:/ [...]
December 30, 2025
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ://www.tibco.com/products/tibco-spotfire)** - Advanced analytics platform
### Modern Cloud-Native Solutions
- **[Looker](https://cloud.google.com/looker)** (Google Cloud) - Data exploration and modeling platform
- **[Domo](https://www.domo.com/)** - Cloud-native business intelligence platform
- **[ThoughtSpot](https://www.thoughtspot.com/)** - AI-powered search & analytics
- **[Sigma Computing](https://www.sigmacomputing.com/)** - Cloud-native spreadsheet-like BI tool
- **[Metabase](https://www.metabase.com/)** - Open-source business intelligence
## Data Warehouse & Storage Platforms
- **[Snowflake](h [...]
December 30, 2025
[...] **[Alberto Cairo](http://www.thefunctionalart.com/)** - Information design and visualization expert
- **[Stephen Few](https://www.perceptualedge.com/)** - Dashboard design and data visualization pioneer
- **[Cindi Howson](https://www.linkedin.com/in/cindihowson/)** - Chief Data Strategy Officer at ThoughtSpot
### Industry Practitioners & Influencers
- **[Tristan Handy](https://www.linkedin.com/in/tristanhandy/)** - Founder of dbt Labs
- **[Holistics Blog Authors](https://www.holistics.io/blog/)** - Analytics engineering insights
- **[Randy Au](https://counting.substack.com/)** - Data scientist, writes [...]
December 30, 2025
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] ash** - [https://www.lightdash.com](https://www.lightdash.com) - Open-source BI for dbt
- **Observable** - [https://observablehq.com](https://observablehq.com) - Collaborative data notebooks
- **Mode Analytics** - [https://mode.com](https://mode.com) - Analytics platform for data teams (acquired by ThoughtSpot)
### AI-Powered Analytics
- **Tellius** - [https://www.tellius.com](https://www.tellius.com) - AI-driven insights
- **Polymer Search** - [https://www.polymersearch.com](https://www.polymersearch.com) - No-code AI analytics
- **Zebra BI** - [https://zebrabi.com](https://zebrabi.com) - IBCS-complian [...]
December 30, 2025
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] soft-fabric) (end-to-end analytics platform that tightly pairs with [Power BI](https://powerbi.microsoft.com/))
### “Modern BI” / operational & collaborative analytics (fast, SQL-centric, cloud-first)
- [Sigma Computing](https://www.sigmacomputing.com/) (spreadsheet-like UX on cloud warehouses)
- [ThoughtSpot](https://www.thoughtspot.com/) (search/AI-driven analytics; also acquired [Mode](https://mode.com/))
- [Domo](https://www.domo.com/) (business apps + dashboards; strong for operational distribution)
### Embedded analytics / OEM-friendly BI
- [Sisense](https://www.sisense.com/) (embedded analytics [...]
December 30, 2025
[...] (https://cloud.google.com/looker) (often alongside [BigQuery](https://cloud.google.com/bigquery))
- **Visualization-first business adoption**: [Tableau](https://www.tableau.com/)
- **Warehouse-first self-service (Snowflake/BigQuery/Redshift)**: [Sigma Computing](https://www.sigmacomputing.com/) or [ThoughtSpot](https://www.thoughtspot.com/)
- **Embedded analytics in a product**: [Sisense](https://www.sisense.com/) or [GoodData](https://www.gooddata.com/)
- **Open-source + control**: [Apache Superset](https://superset.apache.org/) or [Metabase](https://www.metabase.com/)
---
If you tell me (1) your data [...]
December 30, 2025
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] m/products/cognos-analytics)
- [Oracle Analytics Cloud](https://www.oracle.com/business-analytics/)
- [MicroStrategy](https://www.microstrategy.com/)
Fast-growing modern BI products that compete heavily in cloud data warehouse-centric stacks:
- [Sigma Computing](https://www.sigmacomputing.com/)
- [ThoughtSpot](https://www.thoughtspot.com/)
- [Domo](https://www.domo.com/)
- [Sisense](https://www.sisense.com/)
- [Mode](https://mode.com/)
- [Hex](https://hex.tech/)
Open-source BI / visualization options:
- [Apache Superset](https://superset.apache.org/)
- [Metabase](https://www.metabase.com/)
- [Redash](h [...]
December 30, 2025
[...] w.tableau.com/)
- **Best for governed modeling + semantic consistency in Google ecosystems**: [Looker](https://cloud.google.com/looker)
- **Best spreadsheet-like cloud analysis on warehouses**: [Sigma Computing](https://www.sigmacomputing.com/)
- **Best for search/AI-driven analysis experiences**: [ThoughtSpot](https://www.thoughtspot.com/)
- **Best open-source BI for teams that can self-host**: [Apache Superset](https://superset.apache.org/) and [Metabase](https://www.metabase.com/)
For third-party comparisons and customer sentiment, common reference points include:
- Analyst firms: [Gartner](https://w [...]
December 30, 2025
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] tps://www.tableau.com/)
* **Qlik**: Focused on active intelligence and data integration. [Qlik Official Site](https://www.qlik.com/)
* **Looker (Google Cloud)**: A modern data platform that provides a unified semantic layer for data. [Looker Official Site](https://cloud.google.com/looker)
* **ThoughtSpot**: A leader in AI-powered search and "Live Analytics." [ThoughtSpot Official Site](https://www.thoughtspot.com/)
* **Sigma Computing**: A cloud-native analytics platform designed for large-scale data in Snowflake or Databricks. [Sigma Computing](https://www.sigmacomputing.com/)
### 2. Top Servic [...]
December 30, 2025
[...] and data integration. [Qlik Official Site](https://www.qlik.com/)
* **Looker (Google Cloud)**: A modern data platform that provides a unified semantic layer for data. [Looker Official Site](https://cloud.google.com/looker)
* **ThoughtSpot**: A leader in AI-powered search and "Live Analytics." [ThoughtSpot Official Site](https://www.thoughtspot.com/)
* **Sigma Computing**: A cloud-native analytics platform designed for large-scale data in Snowflake or Databricks. [Sigma Computing](https://www.sigmacomputing.com/)
### 2. Top Service Providers and Consultancies
These firms specialize in implementing [...]
December 30, 2025
[...] van Loon**: A top influencer in Big Data, AI, and IoT. [Ronald van Loon (Advisery)](https://www.advisery.co/)
* **Kirk Borne**: A chief data scientist and leading voice in data literacy. [Kirk Borne on Twitter/X](https://twitter.com/KirkDBorne)
* **Cindi Howson**: Chief Data Strategy Officer at ThoughtSpot and former Gartner VP. [Cindi Howson on LinkedIn](https://www.linkedin.com/in/cindihowson/)
### 4. Promising Startups and New Market Entrants
These "Modern Data Stack" companies are changing how data is processed and delivered.
* **Deepnote**: A collaborative data science notebook for teams. [D [...]
December 30, 2025
[...] s://deepnote.com/)
* **Preset**: A cloud-hosted version of the popular open-source tool Apache Superset. [Preset.io](https://preset.io/)
* **Metabase**: An easy-to-use, open-source BI tool designed for non-technical users. [Metabase](https://www.metabase.com/)
* **Mode**: Recently acquired by ThoughtSpot, it bridges the gap between SQL-based data science and BI. [Mode](https://mode.com/)
### 5. Major Industry Events and Conferences
* **Gartner Data & Analytics Summit**: One of the most prestigious networking events for data leaders. [Gartner Summit](https://www.gartner.com/en/conferences/na/data [...]
December 30, 2025
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] consistent metrics. [Cube.dev](https://cube.dev/)
* **Hex**: A collaborative workspace for exploratory analytics and data science. [Hex.tech](https://hex.tech/)
* **MotherDuck**: A serverless data warehouse built on top of the popular DuckDB project. [MotherDuck](https://motherduck.com/)
* **ThoughtSpot**: Focusing on "Search & AI-Driven Analytics" to make data accessible to non-technical users. [ThoughtSpot](https://www.thoughtspot.com/)
### 6. Key Publications & Media
* **Gartner Magic Quadrant for Analytics and BI**: The annual industry benchmark report for evaluating software vendors. [Gart [...]
December 30, 2025
[...] nalytics and data science. [Hex.tech](https://hex.tech/)
* **MotherDuck**: A serverless data warehouse built on top of the popular DuckDB project. [MotherDuck](https://motherduck.com/)
* **ThoughtSpot**: Focusing on "Search & AI-Driven Analytics" to make data accessible to non-technical users. [ThoughtSpot](https://www.thoughtspot.com/)
### 6. Key Publications & Media
* **Gartner Magic Quadrant for Analytics and BI**: The annual industry benchmark report for evaluating software vendors. [Gartner BI MQ](https://www.gartner.com/en/documents/4323999)
* **Towards Data Science (Medium)**: A massive c [...]
December 30, 2025
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] tps://www.tableau.com/)
* **Qlik**: Focused on end-to-end data integration and "active intelligence." [Qlik Official](https://www.qlik.com/)
* **Google Cloud (Looker)**: Focuses on governed data modeling and integration with Google Cloud Platform. [Looker](https://cloud.google.com/looker)
* **ThoughtSpot**: A leader in "search-driven" analytics and AI-generated insights. [ThoughtSpot](https://www.thoughtspot.com/)
**Industry Analysis Reference:**
* [Gartner Magic Quadrant for Analytics and BI](https://www.gartner.com/en/documents/5436636)
---
### 2. Key Companies & Infrastructure Providers
Beh [...]
December 30, 2025
[...] "active intelligence." [Qlik Official](https://www.qlik.com/)
* **Google Cloud (Looker)**: Focuses on governed data modeling and integration with Google Cloud Platform. [Looker](https://cloud.google.com/looker)
* **ThoughtSpot**: A leader in "search-driven" analytics and AI-generated insights. [ThoughtSpot](https://www.thoughtspot.com/)
**Industry Analysis Reference:**
* [Gartner Magic Quadrant for Analytics and BI](https://www.gartner.com/en/documents/5436636)
---
### 2. Key Companies & Infrastructure Providers
Behind the visualization layer lies the "Modern Data Stack" infrastructure.
* **S [...]
December 30, 2025
[...] elling. **Hex** [link](https://hex.tech/) and **Deepnote** [link](https://deepnote.com/).
* **Metric Layers**: **MetricFlow** (acquired by dbt) is standardizing how metrics are calculated across an org.
---
### 4. Influential Figures & Thought Leaders
* **Benn Stancil**: Chief Data Officer at ThoughtSpot and author of a widely read analytical blog. [Benn Stancil’s Substack](https://benn.substack.com/)
* **Cassie Kozyrkov**: Former Chief Decision Scientist at Google. [Cassie.ai](https://cassie.ai/)
* **Donald Farmer**: Principal at TreeHive Strategy and former lead at Microsoft/Qlik. [TreeHive S [...]
December 30, 2025
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] site](https://powerbi.microsoft.com/en-us/)
- **Google Looker**: Cloud-native, excels in semantic modeling and governance. [Official site](https://cloud.google.com/looker)
- **Qlik Sense**: Associative engine for exploratory analysis. [Official site](https://www.qlik.com/us/products/qlik-sense)
- **ThoughtSpot**: AI-driven search-based analytics (spot intelligence). [Official site](https://www.thoughtspot.com/)
- **Sisense**: Embedded analytics with fusion platform for custom apps. [Official site](https://www.sisense.com/)
- **Domo**: Real-time BI with app-building capabilities. [Official site](https://w [...]
December 30, 2025
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] tudio.google.com/)
- **Amazon QuickSight**: Serverless BI service with ML insights, best for AWS users. [Amazon QuickSight](https://aws.amazon.com/quicksight/)
**Comparisons and Reviews**:
- Gartner Magic Quadrant for Analytics and BI Platforms (2024): Positions leaders like Tableau, Power BI, and ThoughtSpot. [Gartner Magic Quadrant](https://www.gartner.com/en/documents/4023495)
- Forrester Wave: BI Platforms Q1 2024 report. [Forrester Wave](https://www.forrester.com/report/the-forrester-wave-tm-business-intelligence-platforms-q1-2024/RES182068)
- G2 Reviews: User-rated comparisons (e.g., Power BI vs. [...]
December 30, 2025
[...] ): Cutting-edge talks. [Strata](https://conferences.oreilly.com/strata/strata-ny)
- **BI & Analytics World**: Europe-focused. [BI & Analytics World](https://bi-analytics-world.com/)
### Notable Startups Disrupting the Space
Emerging players focusing on AI-driven, collaborative, or no-code BI:
- **ThoughtSpot**: AI-powered search-driven analytics. [ThoughtSpot](https://www.thoughtspot.com/)
- **Sigma Computing**: Spreadsheet-like interface on data warehouses. [Sigma](https://www.sigmacomputing.com/)
- **Hex**: Collaborative notebooks for data apps. [Hex](https://hex.tech/)
- **Lightdash**: Open-source B [...]
December 30, 2025
[...] oreilly.com/strata/strata-ny)
- **BI & Analytics World**: Europe-focused. [BI & Analytics World](https://bi-analytics-world.com/)
### Notable Startups Disrupting the Space
Emerging players focusing on AI-driven, collaborative, or no-code BI:
- **ThoughtSpot**: AI-powered search-driven analytics. [ThoughtSpot](https://www.thoughtspot.com/)
- **Sigma Computing**: Spreadsheet-like interface on data warehouses. [Sigma](https://www.sigmacomputing.com/)
- **Hex**: Collaborative notebooks for data apps. [Hex](https://hex.tech/)
- **Lightdash**: Open-source BI on dbt. [Lightdash](https://www.lightdash.com/)
- [...]
December 30, 2025
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] u (Salesforce)**: Leader in visualization and self-service BI. [Tableau](https://www.tableau.com/)
- **Google Looker**: Strong in semantic modeling and cloud-native BI. [Looker](https://cloud.google.com/looker)
- **Qlik**: Known for associative analytics engine. [Qlik](https://www.qlik.com/us/)
- **ThoughtSpot**: AI-driven search-based analytics. [ThoughtSpot](https://www.thoughtspot.com/)
- Others in leader quadrants: SAP Analytics Cloud [SAP](https://www.sap.com/products/analytics.html), IBM Cognos [IBM](https://www.ibm.com/products/cognos-analytics), Oracle Analytics [Oracle](https://www.oracle.com/bu [...]
December 30, 2025
[...] -service BI. [Tableau](https://www.tableau.com/)
- **Google Looker**: Strong in semantic modeling and cloud-native BI. [Looker](https://cloud.google.com/looker)
- **Qlik**: Known for associative analytics engine. [Qlik](https://www.qlik.com/us/)
- **ThoughtSpot**: AI-driven search-based analytics. [ThoughtSpot](https://www.thoughtspot.com/)
- Others in leader quadrants: SAP Analytics Cloud [SAP](https://www.sap.com/products/analytics.html), IBM Cognos [IBM](https://www.ibm.com/products/cognos-analytics), Oracle Analytics [Oracle](https://www.oracle.com/business-analytics/).
Market share data from [BARC [...]
December 30, 2025
[...] reviews):
| Category | Top Products | Key Strengths | Source/Link |
|----------|--------------|---------------|-------------|
| Self-Service BI & Viz | Power BI, Tableau | Ease of use, dashboards | [G2 BI Tools Grid](https://www.g2.com/categories/business-intelligence-bi) |
| Augmented Analytics | ThoughtSpot, Sisense | AI search, NLQ | [Sisense](https://www.sisense.com/) |
| Cloud BI Platforms | Looker, Domo | Scalability, embedding | [Domo](https://www.domo.com/) |
| Enterprise Reporting | Qlik Sense, MicroStrategy | Associative data, mobility | [MicroStrategy](https://www.microstrategy.com/) |
| Alte [...]
December 30, 2025
[...] . [Hex](https://hex.tech/)
- **dbt Labs**: Analytics engineering (data build tool). [dbt](https://www.getdbt.com/)
- **AtScale**: Semantic layer for BI. [AtScale](https://www.atscale.com/)
**Trends** (per Gartner Hype Cycle and Forrester):
- Generative AI (e.g., natural language generation in BI: [ThoughtSpot Sage](https://www.thoughtspot.com/product/ai-for-business-intelligence)).
- Data Fabric/Mesh for governance.
- Embedded Analytics in apps (e.g., [Mode Analytics](https://mode.com/)).
- Real-time Streaming BI.
- See [Gartner's Top Data and Analytics Trends 2024](https://www.gartner.com/en/informatio [...]