AI Mentions & Sources Report for Analytics and BI
This page provides details about cloud.google.com (Tech Companies) which was ranked #3 out of 255 in the list of sources (48 citations (5.9% share)) in answers from AI models (Perplexity Sonar (with search) (latest),
Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest,
Google Gemini Flash (latest),
X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Microsoft Power BI, Tableau, Qlik Sense, Looker, ThoughtSpot +13 more.
| Model | Voice | Position | Citations |
|---|---|---|---|
|
|
{{ getInfluenceForBot(bot.id) }} | {{ getPositionForBot(bot.id) }} | {{ getMentionsForBot(bot.id) }} |
| URL Path | Citations | Position |
|---|---|---|
| cloud.google.com | 0 | N/A |
| /blog/products/data-analytics/looker-gartner-analytics-and-business-intelligence-platforms-mq | 8 | 6 |
| /blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence | 11 | 10 |
| /looker | 18 | 11.5 |
| /bigquery | 9 | 38.4 |
| /dataform | 1 | 65 |
| /events/next | 1 | 81 |
| Brand | Voice | Mentions |
|---|---|---|
|
|
100% | 88 |
|
|
75.4% | 87 |
|
|
35.9% | 52 |
|
|
27% | 47 |
|
|
24.5% | 26 |
|
|
23.3% | 32 |
|
|
20.7% | 38 |
| Embedded Analytics | 8.2% | 18 |
|
|
7.7% | 28 |
| Tableau Conference | 5.9% | 18 |
| Qlik Sense | 4.8% | 11 |
| IBM Cognos Analytics | 3.3% | 10 |
| SAP Analytics Cloud | 3.1% | 9 |
|
|
2.5% | 9 |
| Google Looker | 2.5% | 8 |
|
|
1.9% | 4 |
| Cloud-native BI | 1.7% | 4 |
| Google BigQuery | 0.9% | 4 |
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] siness Analytics Tools to Try in 2025](https://onlinedegrees.scu.edu/media/blog/popular-business-intelligence-and-data-analytics-tools)[Top Business Intelligence Platforms 2025: Comparison Guide for ...](https://www.analyticscreator.com/blog/choosing-the-right-business-intelligence-platform-in-2025)[Looker Gartner Analytics and Business Intelligence Platforms MQ](https://cloud.google.com/blog/products/data-analytics/looker-gartner-analytics-and-business-intelligence-platforms-mq): **Market Leaders:** **Microsoft Power BI** is the market-leading platform[Top Business Intelligence Platforms 2025: Comparison Guide for ...](https://www.analyticscreator.com/blog/choosing-the-right-business-intelligence-platform-in-2025), known for its intuitive interface, deep integration wit [...]
[...] opular-business-intelligence-and-data-analytics-tools)[Top Business Intelligence Platforms 2025: Comparison Guide for ...](https://www.analyticscreator.com/blog/choosing-the-right-business-intelligence-platform-in-2025). **Google Looker** is recognized as a Leader in the 2025 Gartner Magic Quadrant[Looker Gartner Analytics and Business Intelligence Platforms MQ](https://cloud.google.com/blog/products/data-analytics/looker-gartner-analytics-and-business-intelligence-platforms-mq), offering a semantic layer approach with drag-and-drop interface and free basic options[Best Business Intelligence Platforms 2025: BI Software Guide](https://www.marketsandmarkets.com/AI-sales/best-business-intelligence-platforms). **Enterprise-Focused Solutions:** **SAP BusinessObjects** excels [...]
[...] siness Analytics Tools to Try in 2025](https://onlinedegrees.scu.edu/media/blog/popular-business-intelligence-and-data-analytics-tools)[Top Business Intelligence Platforms 2025: Comparison Guide for ...](https://www.analyticscreator.com/blog/choosing-the-right-business-intelligence-platform-in-2025)[Looker Gartner Analytics and Business Intelligence Platforms MQ](https://cloud.google.com/blog/products/data-analytics/looker-gartner-analytics-and-business-intelligence-platforms-mq). **BARC (Business Application Research Center)** independently reviews and rates data intelligence platforms[Top Data Intelligence Platforms 2025 Compared - BARC's research](https://barc.com/reviews/data-intelligence-platforms/). **Markets and Markets** provides detailed platform comparisons and [...]
[...] 2025) 6. [10 Best Business Intelligence Companies in 2025 - Domo](https://www.domo.com/learn/article/best-business-intelligence-companies) 7. [Enterprise BI: Best Business Intelligence Platforms [2025] - Improvado](https://improvado.io/blog/enterprise-business-intelligence-software-solutions) 8. [Looker Gartner Analytics and Business Intelligence Platforms MQ](https://cloud.google.com/blog/products/data-analytics/looker-gartner-analytics-and-business-intelligence-platforms-mq) 9. [Top Data Intelligence Platforms 2025 Compared - BARC's research](https://barc.com/reviews/data-intelligence-platforms/) [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] tps://www.cxtoday.com/customer-analytics-intelligence/top-business-intelligence-companies-in-2025/)[IBM named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms)[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Business Intelligence Companies: Leading the Market in 2025](https://dilijentsystems.com/blogs/business-intelligence-companies-leading-the-market-in-2025)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-quadrant-business-intelligence) Analyst reports [...]
[...] hest execution); IBM, Google, and Qlik are Leaders in the 2025 IDC MarketScape and Gartner reports.[IBM named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms)[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Microsoft named a Leader in the 2025 Gartner® Magic Quadrant ...](https://powerbi.microsoft.com/en-us/blog/microsoft-named-a-leader-in-the-2025-gartner-magic-quadrant-for-analytics-and-bi-platforms/)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-qua [...]
[...] M named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms) - **Google Looker**: Cloud-native with Gemini AI for conversational analytics and multicloud support.[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence) - **SAP Analytics Cloud**: Unifies planning, BI, and predictive analytics.[Top Business Intelligence Companies in 2025 - CX Today](https://www.cxtoday.com/customer-analytics-intelligence/top-business-intelligence-companies-in-2025/) - **SAS Visual Analytics**: Advanced for complex modeling and pre [...]
[...] tps://www.cxtoday.com/customer-analytics-intelligence/top-business-intelligence-companies-in-2025/)[IBM named a Leader in the 2025 IDC MarketScape for Business ...](https://www.ibm.com/new/announcements/ibm-named-a-leader-in-the-2025-idc-marketscape-for-business-intelligence-and-analytics-platforms)[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence)[Business Intelligence Companies: Leading the Market in 2025](https://dilijentsystems.com/blogs/business-intelligence-companies-leading-the-market-in-2025)[2025 Gartner Magic Quadrant for BI and Analytics - Qlik](https://www.qlik.com/us/gartner-magic-quadrant-business-intelligence) ### Influential [...]
[...] k.com/us/gartner-magic-quadrant-business-intelligence) ### Influential Figures and Thought Leaders Search results highlight executives like **Yasmeen Ahmad** (Managing Director, Data Cloud, Google Cloud) and **Sean Zinsmeister** (Director, Data Cloud Product Management) on Looker's AI advancements.[Google Leader 2025 IDC MarketScape for Business Intelligence](https://cloud.google.com/blog/products/data-analytics/google-leader-2025-idc-marketscape-for-business-intelligence) No broader list of thought leaders appears; industry discourse often centers on Gartner/IDC analysts and vendor innovators. ### Emerging Startups and Trends **Trends** (per BARC 2024/2025 monitor): **Data security** (#1), **data quality management** (#2), **data governance** (#3), **data-driven c [...]
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] - Integrated with Microsoft ecosystem - Cost-effective for Microsoft 365 users - Strong AI and natural language capabilities 3. **[Qlik Sense](https://www.qlik.com/us/products/qlik-sense)** - Associative analytics engine - Self-service analytics - Augmented intelligence features 4. **[Looker](https://cloud.google.com/looker)** (Google Cloud) - Modern data platform - LookML modeling layer - Embedded analytics capabilities 5. **[Thoughtspot](https://www.thoughtspot.com/)** - AI-powered search and analytics - Natural language search - Live analytics on cloud data 6. **[Domo](https://www.domo.com/)** - Cloud [...]
[...] 11. **[Snowflake](https://www.snowflake.com/)** - Cloud data platform with analytics capabilities - Data warehouse foundation - Native data sharing 12. **[Databricks](https://www.databricks.com/)** - Unified analytics platform - Lakehouse architecture - Delta Lake technology 13. **[Google BigQuery](https://cloud.google.com/bigquery)** - Serverless data warehouse - SQL-based analytics - Built-in machine learning 14. **[Amazon QuickSight](https://aws.amazon.com/quicksight/)** - AWS native BI service - Serverless architecture - ML-powered insights 15. **[Sisense](https://www.sisense.com/)** - Embedded analytics [...]
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] y](https://www.microstrategy.com/)** - Enterprise analytics and mobility platform - **[Sisense](https://www.sisense.com/)** - Embedded analytics and BI platform - **[TIBCO Spotfire](https://www.tibco.com/products/tibco-spotfire)** - Advanced analytics platform ### Modern Cloud-Native Solutions - **[Looker](https://cloud.google.com/looker)** (Google Cloud) - Data exploration and modeling platform - **[Domo](https://www.domo.com/)** - Cloud-native business intelligence platform - **[ThoughtSpot](https://www.thoughtspot.com/)** - AI-powered search & analytics - **[Sigma Computing](https://www.sigmacomputing.com/)** - Cloud-native spre [...]
[...] analytics - **[Sigma Computing](https://www.sigmacomputing.com/)** - Cloud-native spreadsheet-like BI tool - **[Metabase](https://www.metabase.com/)** - Open-source business intelligence ## Data Warehouse & Storage Platforms - **[Snowflake](https://www.snowflake.com/)** - Cloud data platform - **[Google BigQuery](https://cloud.google.com/bigquery)** - Serverless data warehouse - **[Amazon Redshift](https://aws.amazon.com/redshift/)** - Cloud data warehouse - **[Databricks](https://www.databricks.com/)** - Lakehouse platform combining data lakes and warehouses - **[Azure Synapse Analytics](https://azure.microsoft.com/en-us/products/synapse-a [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] **Oracle Analytics** - [https://www.oracle.com/business-analytics](https://www.oracle.com/business-analytics) - **IBM Cognos Analytics** - [https://www.ibm.com/products/cognos-analytics](https://www.ibm.com/products/cognos-analytics) ### Modern Cloud-Native Platforms - **Looker** (Google Cloud) - [https://cloud.google.com/looker](https://cloud.google.com/looker) - Semantic modeling layer leader - **Domo** - [https://www.domo.com](https://www.domo.com) - Cloud-native BI platform - **Sisense** - [https://www.sisense.com](https://www.sisense.com) - Embedded analytics specialist - **ThoughtSpot** - [https://www.thoughtspot.com](https://www.thoughtspot.com) - [...]
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] ft.com/) (often best if you’re Microsoft 365/Azure-first; strong price/value) - [Tableau](https://www.tableau.com/) (strong visual exploration; widely adopted in business teams) - [Qlik Sense](https://www.qlik.com/us/products/qlik-sense) (associative engine; strong governed self-service patterns) - [Looker](https://cloud.google.com/looker) (semantic modeling with LookML; best fit for governed metrics in GCP-centric orgs) - [SAP Analytics Cloud](https://www.sap.com/products/technology-platform/cloud-analytics.html) (common in SAP landscapes) - [IBM Cognos Analytics](https://www.ibm.com/products/cognos-analytics) (enterprise reporting [...]
[...] tabricks.com/dataaisummit) ([Databricks](https://www.databricks.com/) ecosystem) - [AWS re:Invent](https://reinvent.awsevents.com/) (analytics track includes [Amazon QuickSight](https://aws.amazon.com/quicksight/)) - [Google Cloud Next](https://cloud.withgoogle.com/next) (analytics/BI content incl. [Looker](https://cloud.google.com/looker)) Analyst/practitioner conferences: - [Gartner Data & Analytics Summit](https://www.gartner.com/en/conferences/na/data-analytics-us) ([Gartner](https://www.gartner.com/)) - [ODSC (Open Data Science Conference)](https://odsc.com/) - [Big Data LDN](https://bigdataldn.com/) (London ecosystem event) [...]
[...] /analytics writing) --- ## 9) Practical “best option” guidance (how teams usually choose) Common winning patterns: - **Microsoft-centric orgs**: [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric) + [Power BI](https://powerbi.microsoft.com/) - **GCP-centric + governed metrics**: [Looker](https://cloud.google.com/looker) (often alongside [BigQuery](https://cloud.google.com/bigquery)) - **Visualization-first business adoption**: [Tableau](https://www.tableau.com/) - **Warehouse-first self-service (Snowflake/BigQuery/Redshift)**: [Sigma Computing](https://www.sigmacomputing.com/) or [ThoughtSpot](https://www.thought [...]
[...] - [Astrato](https://astrato.io/) (cloud-native BI, warehouse-first orientation) - [Cube](https://cube.dev/) (semantic layer / metrics layer used to power multiple BI front-ends) (If you share your data stack—e.g., [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), etc.—I can narrow this to the best-fit “modern stack” combinations.) --- ## 4) Top companies & service providers (implementation, governance, strategy) Large global firms that frequently deliver BI programs: - [Accenture](https://www.accenture.com/) - [Deloitte](https://www2.deloitte.com/) [...]
[...] dance (how teams usually choose) Common winning patterns: - **Microsoft-centric orgs**: [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric) + [Power BI](https://powerbi.microsoft.com/) - **GCP-centric + governed metrics**: [Looker](https://cloud.google.com/looker) (often alongside [BigQuery](https://cloud.google.com/bigquery)) - **Visualization-first business adoption**: [Tableau](https://www.tableau.com/) - **Warehouse-first self-service (Snowflake/BigQuery/Redshift)**: [Sigma Computing](https://www.sigmacomputing.com/) or [ThoughtSpot](https://www.thoughtspot.com/) - **Embedded analytics in a product**: [Sisense](htt [...]
[...] com/) or [GoodData](https://www.gooddata.com/) - **Open-source + control**: [Apache Superset](https://superset.apache.org/) or [Metabase](https://www.metabase.com/) --- If you tell me (1) your data platform (e.g., [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Redshift](https://aws.amazon.com/redshift/), etc.), (2) primary users (execs vs analysts vs embedded customers), and (3) governance requirements, I can recommend a shortlist (usually 3–5 options) with rationale and a rollout plan. [...]
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] nds (BI & dashboarding) These are the most common “default choices” you’ll run into in real orgs: - **Microsoft Power BI** — [Power BI](https://powerbi.microsoft.com/) - **Tableau** — [Tableau](https://www.tableau.com/) - **Qlik** — [Qlik](https://www.qlik.com/) - **Looker (Google Cloud)** — [Looker](https://cloud.google.com/looker) - **Amazon QuickSight** — [Amazon QuickSight](https://aws.amazon.com/quicksight/) - **Apache Superset (open source)** — [Apache Superset](https://superset.apache.org/) - **Metabase (open source + cloud)** — [Metabase](https://www.metabase.com/) Useful adjacent category: - **Excel** (still [...]
[...] w.microsoft.com/microsoft-365/excel) --- ## 3) Data platforms you should recognize (warehouses / lakehouse) You don’t need to “pick one” immediately, but you should know the landscape. **Cloud data warehouses** - **Snowflake** — [Snowflake](https://www.snowflake.com/) - **Google BigQuery** — [BigQuery](https://cloud.google.com/bigquery) - **Amazon Redshift** — [Amazon Redshift](https://aws.amazon.com/redshift/) - **Azure Synapse Analytics** — [Azure Synapse Analytics](https://azure.microsoft.com/products/synapse-analytics/) **Lakehouse / unified platforms** - **Databricks** — [Databricks](https://www.databricks.com/) - “ [...]
[...] * (Power BI / Fabric / Synapse ecosystem) — [Microsoft Azure](https://azure.microsoft.com/) - **Microsoft Fabric** (end-to-end analytics SaaS) — [Microsoft Fabric](https://www.microsoft.com/microsoft-fabric) - **Amazon Web Services (AWS)** — [AWS](https://aws.amazon.com/) - **Google Cloud** — [Google Cloud](https://cloud.google.com/) Systems integrators you’ll see on large BI programs: - **Accenture** — [Accenture](https://www.accenture.com/) - **Deloitte** — [Deloitte](https://www2.deloitte.com/) - **Slalom** — [Slalom](https://www.slalom.com/) - **Thoughtworks** — [Thoughtworks](https://www.thoughtworks.com/) --- [...]
[...] earn” map 1) Your target role: **BI analyst**, **analytics engineer**, or **BI developer** — [Wikipedia: Business intelligence analyst](https://en.wikipedia.org/wiki/Business_intelligence_analyst) 2) Your likely ecosystem: **Microsoft** ([Microsoft](https://www.microsoft.com/)), **Google Cloud** ([Google Cloud](https://cloud.google.com/)), **AWS** ([AWS](https://aws.amazon.com/)) 3) Your industry (finance/health/ecomm/SaaS/etc.) Then I’ll suggest a tight learning path (tools + projects + people to follow) optimized for that path. [...]
[...] etran.com/) - **Airbyte** — [Airbyte](https://airbyte.com/) - **Stitch** — [Stitch](https://www.stitchdata.com/) - **Matillion** — [Matillion](https://www.matillion.com/) ### Transformation (analytics engineering) - **dbt** — [dbt](https://www.getdbt.com/) - **Dataform (Google Cloud)** — [Dataform](https://cloud.google.com/dataform) ### Orchestration / scheduling - **Apache Airflow** — [Apache Airflow](https://airflow.apache.org/) - **Dagster** — [Dagster](https://dagster.io/) - **Prefect** — [Prefect](https://www.prefect.io/) ### Reverse ETL (operational analytics) - **Hightouch** — [Hightouch](https://hightouch.co [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] kipedia)](https://en.wikipedia.org/wiki/Semantic_layer)). - **AI copilots embedded into BI**: natural language query, insight explanations, and assisted authoring are now table stakes (e.g., [Microsoft Copilot](https://www.microsoft.com/en-us/microsoft-copilot), [Tableau](https://www.tableau.com/), [Looker](https://cloud.google.com/looker)). - **Governance + privacy pressure**: more emphasis on catalogs, lineage, access controls, and policy-based sharing (see [Data governance (Wikipedia)](https://en.wikipedia.org/wiki/Data_governance)). For “who leads,” many buyers look to analyst evaluations such as the [Gartner Magic Quadrant for [...]
[...] ge organizations: - [Microsoft Power BI](https://powerbi.microsoft.com/) (and the broader [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric) environment) - [Tableau](https://www.tableau.com/) (Salesforce: [Salesforce](https://www.salesforce.com/)) - [Qlik](https://www.qlik.com/) - [Google Looker](https://cloud.google.com/looker) - [SAP Analytics Cloud](https://www.sap.com/products/technology-platform/analytics-cloud.html) - [IBM Cognos Analytics](https://www.ibm.com/products/cognos-analytics) - [Oracle Analytics Cloud](https://www.oracle.com/business-analytics/) - [MicroStrategy](https://www.microstrategy.com/) Fast-grow [...]
[...] rprises**: [Power BI](https://powerbi.microsoft.com/) + [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric) - **Best for enterprise visualization breadth & ecosystem**: [Tableau](https://www.tableau.com/) - **Best for governed modeling + semantic consistency in Google ecosystems**: [Looker](https://cloud.google.com/looker) - **Best spreadsheet-like cloud analysis on warehouses**: [Sigma Computing](https://www.sigmacomputing.com/) - **Best for search/AI-driven analysis experiences**: [ThoughtSpot](https://www.thoughtspot.com/) - **Best open-source BI for teams that can self-host**: [Apache Superset](https://superset. [...]
[...] //www.capterra.com/) --- ## 4) Key companies & providers to know (a practical map) If you’re mapping the industry, these buckets cover most spend: 1) **BI & analytics apps**: [Microsoft Power BI](https://powerbi.microsoft.com/), [Tableau](https://www.tableau.com/), [Qlik](https://www.qlik.com/), [Looker](https://cloud.google.com/looker), [MicroStrategy](https://www.microstrategy.com/) 2) **Data platform**: [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Redshift](https://aws.amazon.com/redshift/), [Azure Synapse](https://azure.microsoft.com/en-u [...]
[...] s](https://www.getdbt.com/company/)) --- ## 6) Emerging startups & notable trends to watch ### Trends - **AI-assisted BI workflows** (NLQ, automated viz building, narrative explanations): [Microsoft Copilot](https://www.microsoft.com/en-us/microsoft-copilot), [Tableau](https://www.tableau.com/), [Looker](https://cloud.google.com/looker) - **Composable analytics stacks** (swap components around the warehouse/lakehouse): [dbt](https://www.getdbt.com/), [Airbyte](https://airbyte.com/), [Apache Airflow](https://airflow.apache.org/) - **Semantic/metrics consistency as a product**: [dbt](https://www.getdbt.com/) - **Real-time analytics [...]
[...] etabase](https://www.metabase.com/) - [Redash](https://redash.io/) (project site) ### B) Cloud data platforms that increasingly “own” analytics Cloud data warehouses / lakehouse platforms that anchor BI stacks: - [Snowflake](https://www.snowflake.com/) - [Databricks](https://www.databricks.com/) - [Google BigQuery](https://cloud.google.com/bigquery) - [Amazon Redshift](https://aws.amazon.com/redshift/) - [Azure Synapse Analytics](https://azure.microsoft.com/en-us/products/synapse-analytics/) (and [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric)) - [Teradata](https://www.teradata.com/) Analytic databases often used for rea [...]
[...] https://powerbi.microsoft.com/), [Tableau](https://www.tableau.com/), [Qlik](https://www.qlik.com/), [Looker](https://cloud.google.com/looker), [MicroStrategy](https://www.microstrategy.com/) 2) **Data platform**: [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Redshift](https://aws.amazon.com/redshift/), [Azure Synapse](https://azure.microsoft.com/en-us/products/synapse-analytics/), [ClickHouse](https://clickhouse.com/) 3) **Compute & query engines**: [Trino](https://trino.io/), [Presto](https://prestodb.io/), [Apache Spark](https://spark.apache.org [...]
[...] ogs/big-data/) --- ### If you tell me your context, I can tailor this map 1) Are you looking at this as a **buyer**, **job seeker**, **investor**, or **builder**? 2) What’s your “home base” platform today (e.g., [Snowflake](https://www.snowflake.com/), [Databricks](https://www.databricks.com/), [BigQuery](https://cloud.google.com/bigquery), [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric))? 3) Primary use case: finance BI, product analytics, operational analytics, embedded analytics, or real-time? [...]
[...] ntic/metrics layers + governed self‑service BI + AI-assisted analysis**. Key macro-shifts you’ll see across most enterprises: - **Cloud suites becoming default**: BI is increasingly bought as part of larger cloud ecosystems like [Microsoft Fabric](https://www.microsoft.com/en-us/microsoft-fabric), [Google Cloud](https://cloud.google.com/), [AWS](https://aws.amazon.com/), and [Oracle Cloud](https://www.oracle.com/cloud/). - **Lakehouse + open table formats** gaining mindshare: platforms built around the “lakehouse” idea (see [Data lakehouse (Wikipedia)](https://en.wikipedia.org/wiki/Data_lakehouse)) and formats like [Apache Iceberg] [...]
[...] artner.com/) - [Forrester](https://www.forrester.com/) Vendor engineering blogs (often where new features first appear): - [Databricks Blog](https://www.databricks.com/blog) - [Snowflake Blog](https://www.snowflake.com/blog/) - [Microsoft Power BI Blog](https://powerbi.microsoft.com/en-us/blog/) - [Google Cloud Blog](https://cloud.google.com/blog) - [AWS Big Data Blog](https://aws.amazon.com/blogs/big-data/) --- ### If you tell me your context, I can tailor this map 1) Are you looking at this as a **buyer**, **job seeker**, **investor**, or **builder**? 2) What’s your “home base” platform today (e.g., [Snowflake](https://www.snowflake.c [...]
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] abilities and large user community. [Tableau Official Site](https://www.tableau.com/) * **Qlik**: Focused on active intelligence and data integration. [Qlik Official Site](https://www.qlik.com/) * **Looker (Google Cloud)**: A modern data platform that provides a unified semantic layer for data. [Looker Official Site](https://cloud.google.com/looker) * **ThoughtSpot**: A leader in AI-powered search and "Live Analytics." [ThoughtSpot Official Site](https://www.thoughtspot.com/) * **Sigma Computing**: A cloud-native analytics platform designed for large-scale data in Snowflake or Databricks. [Sigma Computing](https://www.sigmacomputing.com/) [...]
If I'm looking to get into Analytics & BI, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] /powerbi.microsoft.com/) * **Tableau (Salesforce)**: Widely considered the gold standard for high-end data visualization and storytelling. [Tableau Official](https://www.tableau.com/) * **Looker (Google Cloud)**: Known for its unique modeling language (LookML) that centralizes data definitions. [Looker Official](https://cloud.google.com/looker) ### 2. The Modern Data Stack (Infrastructure & Storage) To do analytics, you need a place to store and move data. * **Snowflake**: An industry-leading cloud data warehouse that decoupled storage from compute. [Snowflake Official](https://www.snowflake.com/) * **Databricks**: The pioneer of th [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] a massive user community. [Tableau Official](https://www.tableau.com/) * **Qlik**: Focused on end-to-end data integration and "active intelligence." [Qlik Official](https://www.qlik.com/) * **Google Cloud (Looker)**: Focuses on governed data modeling and integration with Google Cloud Platform. [Looker](https://cloud.google.com/looker) * **ThoughtSpot**: A leader in "search-driven" analytics and AI-generated insights. [ThoughtSpot](https://www.thoughtspot.com/) **Industry Analysis Reference:** * [Gartner Magic Quadrant for Analytics and BI](https://www.gartner.com/en/documents/5436636) --- ### 2. Key Companies & Infrastru [...]
What are the best Analytics & BI options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] oards. [Official site](https://www.tableau.com/) - **Microsoft Power BI**: Affordable, integrates seamlessly with Microsoft ecosystem, strong in enterprise reporting. [Official site](https://powerbi.microsoft.com/en-us/) - **Google Looker**: Cloud-native, excels in semantic modeling and governance. [Official site](https://cloud.google.com/looker) - **Qlik Sense**: Associative engine for exploratory analysis. [Official site](https://www.qlik.com/us/products/qlik-sense) - **ThoughtSpot**: AI-driven search-based analytics (spot intelligence). [Official site](https://www.thoughtspot.com/) - **Sisense**: Embedded analytics with fusion platform [...]
[...] https://www.tableau.com/conference) - **Gartner Data & Analytics Summit**: Strategic insights. [US 2024](https://www.gartner.com/en/conferences/na/data-analytics-us) - **Microsoft Ignite**: Power BI deep dives. [Site](https://www.microsoft.com/en-us/ignite) - **Google Cloud Next**: Looker sessions. [Site](https://cloud.google.com/events/next) - **Strata Data & AI Conference (O'Reilly)**: Cutting-edge talks. [NY 2024](https://conferences.oreilly.com/ai/ai-ny) - **TDWI Transform**: Education-focused. [Site](https://tdwi.org/conferences/transform/) Calendar: 10Times BI events [link](https://10times.com/businessintelligence-conferences). [...]
What does the Analytics & BI industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] 0% per some estimates), excels in integration with Microsoft ecosystem. [Power BI](https://powerbi.microsoft.com/en-us/) - **Tableau (Salesforce)**: Leader in visualization and self-service BI. [Tableau](https://www.tableau.com/) - **Google Looker**: Strong in semantic modeling and cloud-native BI. [Looker](https://cloud.google.com/looker) - **Qlik**: Known for associative analytics engine. [Qlik](https://www.qlik.com/us/) - **ThoughtSpot**: AI-driven search-based analytics. [ThoughtSpot](https://www.thoughtspot.com/) - Others in leader quadrants: SAP Analytics Cloud [SAP](https://www.sap.com/products/analytics.html), IBM Cognos [IB [...]