This page provides details about ActiveCampaign (organization,product) which was ranked #7 out of 139 in the list of brands (31 mentions (40.1% share)) in answers from AI models (Perplexity Sonar (with search) (latest), Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
### Leading Brands and Products
The top email marketing platforms in 2025 include **Omnisend** for ecommerce automation, **Klaviyo** for advanced data-driven campaigns, **MailerLite** for user-friendly free plans, **Brevo** (formerly Sendinblue) for affordable all-in-one features, **ActiveCampaign** for sophisticated automation and CRM, **Mailchimp** for general use despite limited free features, **Moosend** for small businesses, **EmailOctopus** for high deliverability on a budget, **Constant Contact** for event management, **GetResponse** for versatile tools, **AWeber** for design-focused [...]
December 30, 2025
[...] iltrap.io/blog/cheap-email-marketing-platforms/)[14 Best Email Marketing Platforms 2026 (Review & Comparison)](https://www.emailvendorselection.com/best-email-marketing-platforms/)[The 8 best free email marketing services in 2025 | Zapier](https://zapier.com/blog/free-email-marketing-software/)
- **ActiveCampaign** ([https://www.activecampaign.com](https://www.activecampaign.com)): Advanced automation from ~$20/month; suits all business sizes.[14 Best Email Marketing Platforms 2026 (Review & Comparison)](https://www.emailvendorselection.com/best-email-marketing-platforms/)
- **Mailchimp** ([https://mailchim [...]
December 30, 2025
[...] eting-platforms/)[14 Best Email Marketing Platforms 2026 (Review & Comparison)](https://www.emailvendorselection.com/best-email-marketing-platforms/)[The 8 best free email marketing services in 2025 | Zapier](https://zapier.com/blog/free-email-marketing-software/)
- **ActiveCampaign** ([https://www.activecampaign.com](https://www.activecampaign.com)): Advanced automation from ~$20/month; suits all business sizes.[14 Best Email Marketing Platforms 2026 (Review & Comparison)](https://www.emailvendorselection.com/best-email-marketing-platforms/)
- **Mailchimp** ([https://mailchimp.com](https://mailchimp.com)): [...]
December 30, 2025
[...] rms 2026 (Review & Comparison)](https://www.emailvendorselection.com/best-email-marketing-platforms/) |
### Top Companies and Service Providers
Leading providers are **Intuit Mailchimp** ([https://mailchimp.com](https://mailchimp.com)), **Brevo** ([https://www.brevo.com](https://www.brevo.com)), **ActiveCampaign** ([https://www.activecampaign.com](https://www.activecampaign.com)), **Omnisend** ([https://www.omnisend.com](https://www.omnisend.com)), **Klaviyo** ([https://www.klaviyo.com](https://www.klaviyo.com)), **Constant Contact** (Endurance International Group, [https://www.constantcontact.com](https:/ [...]
December 30, 2025
[...] (https://www.emailvendorselection.com/best-email-marketing-platforms/) |
### Top Companies and Service Providers
Leading providers are **Intuit Mailchimp** ([https://mailchimp.com](https://mailchimp.com)), **Brevo** ([https://www.brevo.com](https://www.brevo.com)), **ActiveCampaign** ([https://www.activecampaign.com](https://www.activecampaign.com)), **Omnisend** ([https://www.omnisend.com](https://www.omnisend.com)), **Klaviyo** ([https://www.klaviyo.com](https://www.klaviyo.com)), **Constant Contact** (Endurance International Group, [https://www.constantcontact.com](https://www.constantcontact.com)), **G [...]
December 30, 2025
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] 19 Best Email Marketing Services in 2025 (and which ones to ...](https://www.emailtooltester.com/en/email-marketing-services/) | [Brevo](https://www.brevo.com/) [The 19 Best Email Marketing Services in 2025 (and which ones to ...](https://www.emailtooltester.com/en/email-marketing-services/) |
| **ActiveCampaign** | Automation & targeted messaging | Marketing automation, fewer but higher-ROI emails[The 19 Best Email Marketing Services in 2025 (and which ones to ...](https://www.emailtooltester.com/en/email-marketing-services/) | [ActiveCampaign](https://www.activecampaign.com/) [The 19 Best Email Marketing [...]
December 30, 2025
[...] ://www.emailtooltester.com/en/email-marketing-services/) |
| **ActiveCampaign** | Automation & targeted messaging | Marketing automation, fewer but higher-ROI emails[The 19 Best Email Marketing Services in 2025 (and which ones to ...](https://www.emailtooltester.com/en/email-marketing-services/) | [ActiveCampaign](https://www.activecampaign.com/) [The 19 Best Email Marketing Services in 2025 (and which ones to ...](https://www.emailtooltester.com/en/email-marketing-services/) |
| **MailerLite** | Ease of use | Simple interface, modern design tools[The 19 Best Email Marketing Services in 2025 (and which ones [...]
December 30, 2025
[...] ollo Technical](https://www.apollotechnical.com/) – Ecommerce focus.[Top 15 eCommerce Email Marketing Agencies in 2025](https://www.apollotechnical.com/top-15-ecommerce-email-marketing-agencies-in-2025/)
### **Helpful Communities and Resources**
- Platform-specific forums (e.g., Klaviyo Community, ActiveCampaign University).
- Agency blogs above for guides.
- General: Reddit's r/Emailmarketing; TrueList.co or EmailOctopus resources (via [The 19 Best Email Marketing Services in 2025 (and which ones to ...](https://www.emailtooltester.com/en/email-marketing-services/)).
### **Important Events and Conference [...]
December 30, 2025
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] stantcontact.com/)** - Easy-to-use with strong support
- Event marketing features
- Best for: Small businesses, nonprofits
7. **[Campaign Monitor](https://www.campaignmonitor.com/)** - Design-focused email builder
- Visual journey designer
- Best for: Agencies and creative teams
8. **[ActiveCampaign](https://www.activecampaign.com/)** - Marketing automation with CRM
- Strong automation capabilities at lower price point
- Best for: Growing businesses needing automation
9. **[GetResponse](https://www.getresponse.com/)** - All-in-one marketing platform
- Includes webinar functionality [...]
December 30, 2025
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] siness.adobe.com/products/marketo/adobe-marketo.html)** (Adobe) - B2B marketing automation leader
- **[Mailchimp](https://mailchimp.com/)** - Popular all-in-one platform, great for small to medium businesses
- **[Klaviyo](https://www.klaviyo.com/)** - E-commerce focused email and SMS marketing
- **[ActiveCampaign](https://www.activecampaign.com/)** - Marketing automation with strong CRM features
### Specialized & Growing Platforms
- **[Brevo](https://www.brevo.com/)** (formerly Sendinblue) - All-in-one digital marketing platform
- **[Constant Contact](https://www.constantcontact.com/)** - User-friendly pla [...]
December 30, 2025
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] d email capabilities
7. **[Brevo (formerly Sendinblue)](https://www.brevo.com/)** - European-based platform with growing global presence
### Specialized & High-Performance Platforms
8. **[Klaviyo](https://www.klaviyo.com/)** - E-commerce-focused email and SMS marketing (went public in 2023)
9. **[ActiveCampaign](https://www.activecampaign.com/)** - Customer experience automation platform
10. **[Drip](https://www.drip.com/)** - E-commerce CRM and email marketing
11. **[ConvertKit](https://convertkit.com/)** - Platform designed for creators and bloggers
12. **[AWeber](https://www.aweber.com/)** - Veteran pl [...]
December 30, 2025
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] itor](https://www.campaignmonitor.com/)
### 2) SMB marketing automation + CRM-led growth (deeper journeys, sales alignment)
Good when email marketing is tied closely to pipeline, lead scoring, and CRM workflows (i.e., [marketing automation](https://en.wikipedia.org/wiki/Marketing_automation)).
- [ActiveCampaign](https://www.activecampaign.com/)
- [HubSpot Marketing Hub](https://www.hubspot.com/products/marketing)
- [Keap](https://keap.com/)
- [Zoho Campaigns](https://www.zoho.com/campaigns/)
### 3) Ecommerce-focused lifecycle + revenue attribution (best-in-class for many DTC teams)
Good when you need eve [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] rt of [Twilio](https://www.twilio.com/))
- [Amazon Simple Email Service (SES)](https://aws.amazon.com/ses/) (part of [Amazon Web Services](https://aws.amazon.com/))
- [Mailgun](https://www.mailgun.com/) (part of [Sinch](https://www.sinch.com/))
- [Postmark](https://postmarkapp.com/) (part of [ActiveCampaign](https://www.activecampaign.com/))
- [Resend](https://resend.com/) (newer developer-first entrant)
---
## “Best products/services” (practical shortlists by use case)
Because “best” depends on constraints (stack, volume, compliance, channels), here are commonly picked options by job-to-be-done: [...]
December 30, 2025
[...] ts/services” (practical shortlists by use case)
Because “best” depends on constraints (stack, volume, compliance, channels), here are commonly picked options by job-to-be-done:
- **All-in-one CRM + marketing for growing teams**: [HubSpot Marketing Hub](https://www.hubspot.com/products/marketing), [ActiveCampaign](https://www.activecampaign.com/)
- **Ecommerce revenue/lifecycle (especially Shopify ecosystems)**: [Klaviyo](https://www.klaviyo.com/), [Omnisend](https://www.omnisend.com/)
- **Enterprise governance + complex journeys**: [Salesforce Marketing Cloud](https://www.salesforce.com/products/market [...]
December 30, 2025
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] Klaviyo](https://www.klaviyo.com/)**: The dominant choice for e-commerce, offering deep integration with Shopify and advanced data segmentation.
* **[Constant Contact](https://www.constantcontact.com/)**: A veteran platform focused on ease of use for small non-profits and local businesses.
* **[ActiveCampaign](https://www.activecampaign.com/)**: Known for powerful marketing automation and "Customer Experience Automation" (CXA).
* **[Brevo (formerly Sendinblue)](https://www.brevo.com/)**: A versatile platform offering email, SMS, and WhatsApp marketing with a volume-based pricing model.
### 2. Special [...]
December 30, 2025
[...] om/)**: (Recently rebranded to **Kit**) The leading platform for professional creators, bloggers, and authors.
* **[Ghost](https://ghost.org/)**: An open-source publishing platform that combines a CMS with powerful built-in newsletter tools.
* **[Postmark](https://postmarkapp.com/)**: (Owned by ActiveCampaign) A specialized service focus on lightning-fast delivery for transactional emails.
* **[Loops](https://loops.so/)**: A modern startup designed specifically for SaaS companies looking to simplify their email stacks.
### 3. Recognized Experts and Thought Leaders
Following these individuals is the b [...]
December 30, 2025
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] chimp Official Site](https://mailchimp.com/)
* **Klaviyo**: The gold standard for E-commerce integration (Shopify, Magento). [Klaviyo Official Site](https://www.klaviyo.com/)
* **ConvertKit (now Kit)**: Tailored specifically for creators and bloggers. [Kit Official Site](https://kit.com/)
* **ActiveCampaign**: Best for advanced marketing automation and CRM integration. [ActiveCampaign Official Site](https://www.activecampaign.com/)
* **HubSpot**: An all-in-one growth platform that includes robust email tools. [HubSpot Email Marketing](https://www.hubspot.com/products/marketing/email)
### 2. Essenti [...]
December 30, 2025
[...] for E-commerce integration (Shopify, Magento). [Klaviyo Official Site](https://www.klaviyo.com/)
* **ConvertKit (now Kit)**: Tailored specifically for creators and bloggers. [Kit Official Site](https://kit.com/)
* **ActiveCampaign**: Best for advanced marketing automation and CRM integration. [ActiveCampaign Official Site](https://www.activecampaign.com/)
* **HubSpot**: An all-in-one growth platform that includes robust email tools. [HubSpot Email Marketing](https://www.hubspot.com/products/marketing/email)
### 2. Essential Tools & Services
Beyond the ESP, you need tools for design, testing, and lis [...]
December 30, 2025
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] loud/overview/)
* **Mailchimp (Intuit):** The most recognizable brand for small to medium-sized businesses. [Mailchimp](https://mailchimp.com/)
* **HubSpot:** Dominates the "inbound marketing" space with integrated CRM and email. [HubSpot](https://www.hubspot.com/products/marketing/email)
* **ActiveCampaign:** Leading the mid-market with advanced automation. [ActiveCampaign](https://www.activecampaign.com/)
* **Klaviyo:** The dominant player for e-commerce, specifically built for Shopify integration. [Klaviyo](https://www.klaviyo.com/)
### 2. Best Products and Services (Specialized Tools)
Beyond ge [...]
December 30, 2025
[...] and for small to medium-sized businesses. [Mailchimp](https://mailchimp.com/)
* **HubSpot:** Dominates the "inbound marketing" space with integrated CRM and email. [HubSpot](https://www.hubspot.com/products/marketing/email)
* **ActiveCampaign:** Leading the mid-market with advanced automation. [ActiveCampaign](https://www.activecampaign.com/)
* **Klaviyo:** The dominant player for e-commerce, specifically built for Shopify integration. [Klaviyo](https://www.klaviyo.com/)
### 2. Best Products and Services (Specialized Tools)
Beyond general platforms, these tools focus on specific niches like deliverab [...]
December 30, 2025
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] eting space is dominated by established email service providers (ESPs) and platforms offering features like automation, segmentation, A/B testing, analytics, and integrations. According to [G2's 2024 Email Marketing Grid Report](https://www.g2.com/categories/email-marketing), top performers include ActiveCampaign, Mailchimp, and Klaviyo based on user satisfaction and market presence. [Capterra's Email Marketing Software Directory](https://www.capterra.com/email-marketing-software/) ranks similar leaders by reviews and pricing.
Key leading products:
- **[Mailchimp](https://mailchimp.com/)**: Beginner-friend [...]
December 30, 2025
[...] ting-software/) ranks similar leaders by reviews and pricing.
Key leading products:
- **[Mailchimp](https://mailchimp.com/)**: Beginner-friendly with drag-and-drop builders, automations, and audience management. Free tier available. [G2 Reviews](https://www.g2.com/products/mailchimp/reviews).
- **[ActiveCampaign](https://www.activecampaign.com/)**: Strong in CRM integration, advanced automations, and machine learning personalization. [G2 Reviews](https://www.g2.com/products/activecampaign/reviews).
- **[Klaviyo](https://www.klaviyo.com/)**: E-commerce focused with deep Shopify integrations and revenue trac [...]
December 30, 2025
[...] ://www.g2.com/compare), [Capterra Comparisons](https://www.capterra.com/compare/).
### Top Companies and Service Providers
These companies power most email marketing, often with agency partners:
- **[Intuit Mailchimp](https://mailchimp.com/)** (owned by Intuit): Market leader with 13M+ users.
- **[ActiveCampaign](https://www.activecampaign.com/)**: Serves SMBs and enterprises.
- **[Klaviyo](https://www.klaviyo.com/)**: Backed by Summit Partners, popular for DTC brands.
- **[Salesforce Marketing Cloud](https://www.salesforce.com/products/marketing-cloud/overview/)**: Enterprise-scale with AI personalization [...]
December 30, 2025
[...] orts](https://www.returnpath.com/resources/) (now Validity), [Glimpse 2024 State of Email](https://glimpse.campaignmonitor.com/).
For benchmarks: [Mailchimp Benchmarks](https://mailchimp.com/resources/email-marketing-benchmarks/).
**Overall Recommendation**: Start with free trials of Mailchimp or ActiveCampaign for most users. Evaluate based on your needs (e.g., e-commerce → Klaviyo). Always prioritize deliverability with tools like [GlockApps](https://glockapps.com/) or [Mail-Tester](https://www.mail-tester.com/). Data as of 2024; check sites for latest pricing/features. [...]
December 30, 2025
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] er millions of campaigns.
- **Mailchimp** [Mailchimp](https://mailchimp.com/): Pioneer in user-friendly email marketing for small businesses; acquired by Intuit.
- **Klaviyo** [Klaviyo](https://www.klaviyo.com/): E-commerce focused, excels in data-driven personalization; powers Shopify stores.
- **ActiveCampaign** [ActiveCampaign](https://www.activecampaign.com/): Strong in marketing automation and CRM integration.
- **ConvertKit** [ConvertKit](https://convertkit.com/): Creator-focused for newsletters and audience building.
- **Brevo (formerly Sendinblue)** [Brevo](https://www.brevo.com/): Affordable SMS+e [...]
December 30, 2025
[...] paigns.
- **Mailchimp** [Mailchimp](https://mailchimp.com/): Pioneer in user-friendly email marketing for small businesses; acquired by Intuit.
- **Klaviyo** [Klaviyo](https://www.klaviyo.com/): E-commerce focused, excels in data-driven personalization; powers Shopify stores.
- **ActiveCampaign** [ActiveCampaign](https://www.activecampaign.com/): Strong in marketing automation and CRM integration.
- **ConvertKit** [ConvertKit](https://convertkit.com/): Creator-focused for newsletters and audience building.
- **Brevo (formerly Sendinblue)** [Brevo](https://www.brevo.com/): Affordable SMS+email combo with tr [...]
December 30, 2025
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] (Email Service Provider) and marketing automation spaces:
- **Mailchimp** (acquired by Intuit in 2021): Leader in SMBs with 13M+ users. [Mailchimp](https://mailchimp.com/).
- **Klaviyo**: E-commerce powerhouse, especially Shopify integrations, with $1B+ ARR. [Klaviyo](https://www.klaviyo.com/).
- **ActiveCampaign**: Strong in automation and CRM integration. [ActiveCampaign](https://www.activecampaign.com/).
- **Brevo (formerly Sendinblue)**: Affordable transactional + marketing emails. [Brevo](https://www.brevo.com/).
- **Constant Contact**: SMB-focused with event management. [Constant Contact](https://www. [...]
December 30, 2025
[...] *Mailchimp** (acquired by Intuit in 2021): Leader in SMBs with 13M+ users. [Mailchimp](https://mailchimp.com/).
- **Klaviyo**: E-commerce powerhouse, especially Shopify integrations, with $1B+ ARR. [Klaviyo](https://www.klaviyo.com/).
- **ActiveCampaign**: Strong in automation and CRM integration. [ActiveCampaign](https://www.activecampaign.com/).
- **Brevo (formerly Sendinblue)**: Affordable transactional + marketing emails. [Brevo](https://www.brevo.com/).
- **Constant Contact**: SMB-focused with event management. [Constant Contact](https://www.constantcontact.com/).
Market share data: [G2 Email Marketin [...]
December 30, 2025
[...] rketing-software/) | [EmailVendorSelection Market Share Report](https://www.emailvendorselection.com/email-marketing-software-market-share/).
## Best Products and Services
Top-rated tools per review aggregators (G2, Capterra scores 4.5+):
- **Klaviyo**: Best for e-commerce flows (4.7/5 on G2).
- **ActiveCampaign**: Best automation (4.6/5).
- **Mailchimp**: Best free tier/SMB ease (4.5/5).
- **HubSpot Email Marketing**: Best all-in-one CRM (free with limits). [HubSpot](https://www.hubspot.com/products/marketing/email).
Alternatives: **ConvertKit** (creators/newsletters) [ConvertKit](https://convertkit.com/) [...]