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About capterra.com (Reviews)
This page provides details about capterra.com (Reviews) which was ranked #13 out of 233 in the list of sources (13 citations (2.1% share)) in answers from AI models (Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest,
Google Gemini Flash (latest),
X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Mailchimp, ActiveCampaign, Klaviyo, Capterra - Email Marketing Software, G2 +1 more.
Used by AI Models
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Pages from capterra.com (4 links)
| URL Path | Citations | Position |
|---|---|---|
| capterra.com | 0 | N/A |
| www.capterra.com | 0 | N/A |
| /compare | 1 | 22 |
| /email-marketing-software | 12 | 61.9 |
Brands Referenced By This Website (6 brands)
| Brand | Voice | Mentions |
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91.7% | 43 |
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69.2% | 44 |
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62% | 27 |
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40.1% | 31 |
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14.9% | 17 |
| Capterra - Email Marketing Software | 0.8% | 3 |
Citations from AI Responses
Anthropic Claude Sonnet (latest)
(2 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] ering.email/)** - Email industry podcast by Litmus 17. **[The Email Marketing Show](https://www.emailmarketingheroes.com/podcast/)** - Practical email tips ## Comparison & Review Sites 1. **[G2 - Email Marketing](https://www.g2.com/categories/email-marketing)** - User reviews and comparisons 2. **[Capterra - Email Marketing Software](https://www.capterra.com/email-marketing-software/)** - Software comparison 3. **[GetApp - Email Marketing](https://www.getapp.com/marketing-software/email-marketing/)** - Reviews and comparisons 4. **[EmailToolTester](https://www.emailtooltester.com/)** - Independent email platform reviews 5. **[Software Advice - Email Marketing](https://www.softw [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] rketing best practices - **[CAN-SPAM Act Compliance](https://www.ftc.gov/business-guidance/resources/can-spam-act-compliance-guide-business)** - FTC guidelines ## **Comparison & Review Sites** - **[G2](https://www.g2.com/categories/email-marketing)** - User reviews of email marketing software - **[Capterra](https://www.capterra.com/email-marketing-software/)** - Software comparison and reviews - **[TrustRadius](https://www.trustradius.com/email-marketing)** - B2B software reviews - **[Software Advice](https://www.softwareadvice.com/marketing-automation/)** - Software selection guidance - **[GetApp](https://www.getapp.com/marketing-software/email-marke [...]
OpenAI ChatGPT Latest
(3 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] m/) (examples/inspiration) - [Really Good Emails](https://reallygoodemails.com/) (examples/inspiration) - [Milled](https://milled.com/) (email examples archive) --- ## Comparison & review platforms (useful for shortlisting) - [G2 – Email Marketing](https://www.g2.com/categories/email-marketing) - [Capterra – Email Marketing Software](https://www.capterra.com/email-marketing-software/) - [TrustRadius – Email Marketing](https://www.trustradius.com/email-marketing) - [Gartner Peer Insights](https://www.gartner.com/reviews/) --- ## Core standards & compliance you’ll be judged on (deliverability + legal) - [CAN-SPAM Act (FTC guide)](https://www.ftc.gov/business-guidance/resources/ [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ttps://www.optimizely.com/) — experimentation platform (often paired with lifecycle programs) --- ## 6) Reviews and comparisons you can trust more than vendor pages Use these to sanity-check pricing, feature gaps, and support quality: - [G2](https://www.g2.com/) — user reviews + category grids - [Capterra](https://www.capterra.com/) — software discovery + reviews - [TrustRadius](https://www.trustradius.com/) — long-form B2B reviews (Always cross-check reviews against your actual use case—B2B vs e-com vs creator newsletters can change “best tool” dramatically.) --- ## 7) Influential experts & practitioners worth following ( [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] com/), [Substack](https://substack.com/), [Ghost](https://ghost.org/), [Kit](https://kit.com/) (see also [ConvertKit](https://convertkit.com/)) For external product comparisons/reviews, common starting points are: - [G2 – Email Marketing category](https://www.g2.com/categories/email-marketing) - [Capterra – Email Marketing Software](https://www.capterra.com/email-marketing-software/) - [Gartner Peer Insights – Email Marketing](https://www.gartner.com/reviews/market/email-marketing) - [TrustRadius – Email Marketing](https://www.trustradius.com/email-marketing) --- ## Key companies/providers in the ecosystem (beyond ESPs) ### Deliverability, testing, and inbox placement - [...]
Google Gemini Flash (latest)
(3 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] munication. ### 4. Comparison and Review Platforms To compare features and pricing across these services, the following sites provide verified user reviews: * **[G2 - Email Marketing Category](https://www.g2.com/categories/email-marketing)**: The largest peer-to-peer software review site. * **[Capterra](https://www.capterra.com/email-marketing-software/)**: A Gartner-owned platform providing detailed software comparisons. * **[Email Tool Tester](https://www.emailtooltester.com/en/)**: Known for conducting independent deliverability tests and deep-dive technical reviews. ### 5. Industry Events and Conferences Attending these events is critical f [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ://www.morningbrew.com/) ### 8. Comparison Sites & Reviews To compare features and pricing of different tools: * **G2**: User-driven reviews for marketing software. [G2 Email Marketing Category](https://www.g2.com/categories/email-marketing) * **Capterra**: Comprehensive software comparisons. [Capterra Email Marketing Software](https://www.capterra.com/email-marketing-software/) * **Email Tool Tester**: Highly detailed, unbiased reviews of ESPs. [Email Tool Tester](https://www.emailtooltester.com/) [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] nd Review Platforms To compare these tools, the following platforms are the industry standards for peer reviews: * **G2:** Excellent for comparing software features. [G2 Email Marketing Category](https://www.g2.com/categories/email-marketing) * **Capterra:** Focuses on user reviews and pricing. [Capterra](https://www.capterra.com/email-marketing-software/) * **TrustRadius:** In-depth reviews for enterprise buyers. [TrustRadius](https://www.trustradius.com/email-marketing) [...]
X.AI Grok (latest)
(5 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] fering features like automation, segmentation, A/B testing, analytics, and integrations. According to [G2's 2024 Email Marketing Grid Report](https://www.g2.com/categories/email-marketing), top performers include ActiveCampaign, Mailchimp, and Klaviyo based on user satisfaction and market presence. [Capterra's Email Marketing Software Directory](https://www.capterra.com/email-marketing-software/) ranks similar leaders by reviews and pricing. Key leading products: - **[Mailchimp](https://mailchimp.com/)**: Beginner-friendly with drag-and-drop builders, automations, and audience management. Free tier available. [G2 Reviews](https://www.g2.com/products/mailchimp/reviews). - **[ActiveCampaign [...]
[...] iews). - **[HubSpot Marketing Hub](https://www.hubspot.com/products/marketing/email)**: All-in-one CRM with email sequences. Free tools available. [G2 Reviews](https://www.g2.com/products/hubspot-marketing-hub/reviews). For comparisons: [G2 Email Marketing Comparisons](https://www.g2.com/compare), [Capterra Comparisons](https://www.capterra.com/compare/). ### Top Companies and Service Providers These companies power most email marketing, often with agency partners: - **[Intuit Mailchimp](https://mailchimp.com/)** (owned by Intuit): Market leader with 13M+ users. - **[ActiveCampaign](https://www.activecampaign.com/)**: Serves SMBs and enterprises. [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] inbound marketing suite. - **GetResponse** [GetResponse](https://www.getresponse.com/): Webinar and e-commerce automation specialist. **Comparisons and Reviews**: - G2 Email Marketing Grid [G2](https://www.g2.com/categories/email-marketing): User ratings and comparisons. - Capterra Email Marketing [Capterra](https://www.capterra.com/email-marketing-software/): Detailed reviews and pricing. - PCMag Email Marketing Software Review [PCMag](https://www.pcmag.com/picks/the-best-email-marketing-software). ### Recommended Products and Services Start with free tiers or trials from the above. Complementary tools: - **Litmus** [Litmus](https://www.litmus.com/): [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] endinblue)**: Affordable transactional + marketing emails. [Brevo](https://www.brevo.com/). - **Constant Contact**: SMB-focused with event management. [Constant Contact](https://www.constantcontact.com/). Market share data: [G2 Email Marketing Grid](https://www.g2.com/categories/email-marketing) | [Capterra Email Marketing Software](https://www.capterra.com/email-marketing-software/) | [EmailVendorSelection Market Share Report](https://www.emailvendorselection.com/email-marketing-software-market-share/). ## Best Products and Services Top-rated tools per review aggregators (G2, Capterra scores 4.5+): - **Klaviyo**: Best for e-commerce flows (4.7/5 on G2). - **ActiveCampaign**: [...]
[...] m/products/marketing/email). Alternatives: **ConvertKit** (creators/newsletters) [ConvertKit](https://convertkit.com/); **MailerLite** (budget-friendly) [MailerLite](https://www.mailerlite.com/). Comparisons: [G2 Comparison: Klaviyo vs. Mailchimp](https://www.g2.com/compare/klaviyo-vs-mailchimp) | [Capterra Alternatives](https://www.capterra.com/email-marketing-software/). ## Key Companies and Providers Beyond leaders: - **Salesforce Marketing Cloud**: Enterprise-scale. [Salesforce](https://www.salesforce.com/products/marketing-cloud/overview/). - **Oracle Eloqua**: B2B enterprise. [Oracle](https://www.oracle.com/marketing/eloqua/). - **Litmus**: Email testing/pre [...]