AICW AI Chat Watch

AI Mentions & Sources Report for Marketing Automation

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About salesforce.com (Tech Companies)

This page provides details about salesforce.com (Tech Companies) which was ranked #4 out of 118 in the list of sources (15 citations (5.4% share)) in answers from AI models (Perplexity Sonar (with search) (latest), Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 1 question: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Salesforce Marketing Cloud, Oracle Eloqua, Pardot, Mailchimp, Klaviyo +3 more.

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Brands Referenced By This Website (8 brands)

Citations from AI Responses

Perplexity Sonar (with search) (latest) (1 citation)

What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.

[...] r** orchestrates AI across 8,000+ apps[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/). Official sites: [HubSpot](https://www.hubspot.com), [ActiveCampaign](https://www.activecampaign.com), [Klaviyo](https://www.klaviyo.com), [Salesforce Marketing Cloud](https://www.salesforce.com/products/marketing-cloud), [Mailchimp](https://mailchimp.com), [Brevo](https://www.brevo.com), [Zoho CRM](https://www.zoho.com/crm), [Moosend](https://moosend.com), [GetResponse](https://www.getresponse.com), [Omnisend](https://www.omnisend.com), [Comosoft LAGO](https://www.comosoft.us), [Zapier](https://zapier.com). | Pl [...]

salesforce.com/products/marketing-cloud/b2b-marketing-automation December 30, 2025

Anthropic Claude Sonnet (latest) (3 citations)

What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.

# Comprehensive Overview of Marketing Automation Options ## Leading Platforms and Products ### Enterprise-Level Solutions 1. **[Salesforce Marketing Cloud](https://www.salesforce.com/products/marketing-cloud/overview/)** - Comprehensive platform with AI-powered personalization, journey mapping, and multi-channel campaign management. 2. **[Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html)** - Known for lead management, email marketing, and revenue attribution. Part of Adobe Ex [...]

salesforce.com/products/marketing-cloud/overview December 30, 2025

[...] bspot.com/products/marketing)** - All-in-one inbound marketing platform with CRM integration, email marketing, and analytics. 4. **[Oracle Eloqua](https://www.oracle.com/cx/marketing/automation/)** - Enterprise B2B marketing automation with sophisticated campaign management and lead scoring. 5. **[Pardot (Salesforce)](https://www.salesforce.com/products/marketing-cloud/marketing-automation/)** - B2B marketing automation designed specifically for Salesforce users. ### Mid-Market Solutions 6. **[ActiveCampaign](https://www.activecampaign.com/)** - Combines email marketing, automation, and CRM with strong deliverability. 7. **[Mailchimp](https://mailchimp.com/)** - Started as email ma [...]

salesforce.com/products/marketing-cloud/marketing-automation December 30, 2025

[...] eading B2B marketing event with automation tracks. 2. **[INBOUND by HubSpot](https://www.inbound.com/)** - HubSpot's annual conference in Boston covering marketing automation. 3. **[Adobe Summit](https://summit.adobe.com/)** - Adobe's digital experience conference featuring Marketo content. 4. **[Salesforce Dreamforce](https://www.salesforce.com/dreamforce/)** - Major conference covering Marketing Cloud and Pardot. 5. **[MarTech Conference](https://martechconf.com/)** - Focused specifically on marketing technology and automation. 6. **[Marketing Automation Summit](https://www.marketingautomationsummit.com/)** - Dedicated marketing automation event. [...]

salesforce.com/dreamforce December 30, 2025

OpenAI ChatGPT Latest (7 citations)

What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.

[...] /) - [Brevo](https://www.brevo.com/) ### 2) Enterprise B2B marketing automation (lead management + complex nurture) Commonly “best” for long sales cycles, lead scoring/routing, and tight CRM alignment. - [Adobe — Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html) - [Salesforce — Marketing Cloud Account Engagement (Pardot)](https://www.salesforce.com/products/marketing-cloud/marketing-automation/) (works with [Salesforce CRM](https://www.salesforce.com/crm/)) - [Oracle — Eloqua](https://www.oracle.com/cx/marketing/eloqua/) - [Microsoft — Dynamics 365 Customer Insights (Journeys)](https://dynamics.microsoft.com/en-us/customer-insights/journeys/) - [SAP — Emarsys Customer Engagement](ht [...]

salesforce.com/products/marketing-cloud/marketing-automation December 30, 2025

[...] s](https://www.trustradius.com/) - [Software Advice](https://www.softwareadvice.com/) --- ## How to choose “best” quickly (a practical shortlist framework) 1) **Primary motion**: B2B lead management (e.g., [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html), [Salesforce Marketing Cloud Account Engagement](https://www.salesforce.com/products/marketing-cloud/marketing-automation/), [Oracle Eloqua](https://www.oracle.com/cx/marketing/eloqua/)) vs. B2C lifecycle at scale (e.g., [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [Klaviyo](https://www.klaviyo.com/)). 2) **System of record**: Are you anchored on a CRM like [Salesforce](https://www.salesforce.c [...]

salesforce.com/products/marketing-cloud/marketing-automation December 30, 2025

[...] - [Gartner Marketing Symposium/Xpo](https://www.gartner.com/en/conferences/na/marketing-symposium-us) - [Forrester B2B Summit](https://www.forrester.com/event/b2b-summit/) - Vendor ecosystems (deep product/roadmap learning + partners): - [HubSpot INBOUND](https://www.inbound.com/) - [Salesforce Dreamforce](https://www.salesforce.com/dreamforce/) - [Adobe Summit](https://business.adobe.com/summit/adobe-summit.html) - [Oracle CloudWorld](https://www.oracle.com/cloudworld/) - Email/lifecycle craft: - [Litmus Live (events)](https://litmus.com/events) --- ## Active communities & forums (where practitioners actually troubleshoot) [...]

salesforce.com/dreamforce December 30, 2025

[...] les cycles, lead scoring/routing, and tight CRM alignment. - [Adobe — Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html) - [Salesforce — Marketing Cloud Account Engagement (Pardot)](https://www.salesforce.com/products/marketing-cloud/marketing-automation/) (works with [Salesforce CRM](https://www.salesforce.com/crm/)) - [Oracle — Eloqua](https://www.oracle.com/cx/marketing/eloqua/) - [Microsoft — Dynamics 365 Customer Insights (Journeys)](https://dynamics.microsoft.com/en-us/customer-insights/journeys/) - [SAP — Emarsys Customer Engagement](https://www.sap.com/products/crm/emarsys.html) ### 3) Enterpris [...]

salesforce.com/crm December 30, 2025

[...] marketing-cloud/marketing-automation/), [Oracle Eloqua](https://www.oracle.com/cx/marketing/eloqua/)) vs. B2C lifecycle at scale (e.g., [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [Klaviyo](https://www.klaviyo.com/)). 2) **System of record**: Are you anchored on a CRM like [Salesforce](https://www.salesforce.com/crm/) or [HubSpot CRM](https://www.hubspot.com/products/crm/), or on a CDP like [Segment](https://segment.com/)? 3) **Channels required now vs later**: Email only (lighter tools) vs email+SMS+push+in‑app (engagement platforms). 4) **Data maturity**: If the warehouse is central, plan for activation t [...]

salesforce.com/crm December 30, 2025

[...] red messaging across email/SMS/push/in-app at scale. - [Braze](https://www.braze.com/) - [Iterable](https://iterable.com/) - [Klaviyo](https://www.klaviyo.com/) (especially strong in ecommerce ecosystems) - [Twilio — Segment](https://segment.com/) (CDP, often paired with engagement tools) - [Salesforce — Marketing Cloud Engagement](https://www.salesforce.com/products/marketing-cloud/engagement/) - [Adobe — Adobe Journey Optimizer](https://business.adobe.com/products/journey-optimizer/adobe-journey-optimizer.html) ### 4) Ecommerce-focused automation add-ons (esp. for Shopify-style stacks) - [Klaviyo](https://www.klaviyo.com/) - [Omnisend](https://www.omnisend.com/) - SMS specialists [...]

salesforce.com/products/marketing-cloud/engagement December 30, 2025

[...] stack ### CDPs (data unification for better segmentation/personalization) - [Twilio Segment](https://segment.com/) - [mParticle](https://www.mparticle.com/) - [Tealium — AudienceStream CDP](https://tealium.com/products/audiencestream-cdp/) - [Treasure Data](https://www.treasuredata.com/) - [Salesforce — Data Cloud](https://www.salesforce.com/products/data-cloud/overview/) ### Reverse‑ETL / data activation (sync warehouse → tools) - [Hightouch](https://hightouch.com/) - [Census](https://www.getcensus.com/) ### Integration / automation plumbing (when you don’t want custom code) - [Zapier](https://zapier.com/) - [Make](https://www.make.com/) - [Workato](https: [...]

salesforce.com/products/data-cloud/overview December 30, 2025

Google Gemini Flash (latest) (2 citations)

What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.

[...] * One of the largest marketing gatherings in the world. [Official Site](https://www.inbound.com/) * **Adobe Summit:** Focused on experience makers and Marketo users. [Official Site](https://summit.adobe.com/) * **Dreamforce (Salesforce):** Massive annual tech conference covering CRM and Pardot. [Official Site](https://www.salesforce.com/dreamforce/) * **MarTech Conference:** Specifically focused on the intersection of marketing and technology. [Official Site](https://martechconf.com/) ### 6. Active Communities and Forums * **MarketingOps.com:** The premier community for Marketing Operations professionals. [Community Link](https://marketi [...]

salesforce.com/dreamforce December 30, 2025

[...] he leader in "inbound" marketing, offering a seamless integration between sales, marketing, and service. [Official Site](https://www.hubspot.com/products/marketing) * **Salesforce Account Engagement (formerly Pardot):** Specifically designed for B2B companies already using the Salesforce CRM. [Official Site](https://www.salesforce.com/products/marketing-cloud/b2b-marketing-automation/) * **SMB & E-commerce:** * **Klaviyo:** The gold standard for e-commerce automation and SMS. [Official Site](https://www.klaviyo.com/) * **ActiveCampaign:** Focuses on the "Customer Experience Automation" (CXA) category. [Official Site](https://www.activecampaign.com/) * **Mailc [...]

salesforce.com/products/marketing-cloud/b2b-marketing-automation December 30, 2025

X.AI Grok (latest) (2 citations)

What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.

[...] orking and trends: - **INBOUND (HubSpot)**: Annual inbound/automation focus, Sept 2025. [INBOUND](https://www.inbound.com/) - **MarTech Conference**: Tech stack deep-dives, multiple cities. [MarTech Conference](https://martechconf.com/) - **Dreamforce (Salesforce)**: CRM/MA sessions, Sept annually. [Dreamforce](https://www.salesforce.com/dreamforce/) - **Marketing Automation Summit**: Virtual niche event. [Marketing Automation Summit](https://www.marketingautomationsummit.com/) - **B2B Marketing Exchange**: Lead gen automation. [B2B Marketing Exchange](https://b2bmarketingexchange.com/). ### Active Communities and Forums Engage for tips and t [...]

salesforce.com/dreamforce December 30, 2025

[...] rketing) - **Adobe Marketo Engage**: Enterprise-focused with advanced B2B lead scoring and AI personalization. [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo-engage.html) - **Salesforce Pardot**: B2B sales-marketing alignment, integrates deeply with Salesforce CRM. [Salesforce Pardot](https://www.salesforce.com/products/marketing-cloud/account-engagement/) - **ActiveCampaign**: Strong for email automation and CRM, affordable for SMBs. [ActiveCampaign](https://www.activecampaign.com/) - **Klaviyo**: E-commerce specialist, excels in behavioral email/SMS personalization. [Klaviyo](https://www.klaviyo.com/) - **Mailchimp (Intuit)**: Beginner-friendly wi [...]

salesforce.com/products/marketing-cloud/account-engagement December 30, 2025