AICW AI Chat Watch

AI Mentions & Sources Report for Marketing Automation

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About braze.com (Tech Companies)

This page provides details about braze.com (Tech Companies) which was ranked #18 out of 132 in the list of sources (4 citations (1.7% share)) in answers from AI models (OpenAI ChatGPT Latest, X.AI Grok (latest)) when they were asked the following 1 question: "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Iterable.

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Used by AI Models

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Pages from braze.com (1 link)

URL Path Citations Position
braze.com 4 12.2

Brands Referenced By This Website (1 brand)

Brand Voice Mentions
Iterable Iterable 4.1% 6

Citations from AI Responses

OpenAI ChatGPT Latest (3 citations)

What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] acle.com/cx/) - [Microsoft Dynamics 365 Customer Insights](https://dynamics.microsoft.com/en-us/customer-insights/overview/) (includes journey orchestration) inside [Microsoft Dynamics 365](https://dynamics.microsoft.com/) Also frequently seen in enterprise stacks (especially for B2C/lifecycle): - [Braze](https://www.braze.com/) - [Iterable](https://iterable.com/) - [SAP Emarsys](https://emarsys.com/) --- ## 3) “Best products & services” (by common use-case segment) Because “best” depends on channel mix, data maturity, and team size, here are the *most widely used / strongly positioned* products by scenario: ### B2B de [...]

braze.com December 30, 2025

[...] e Account Engagement](https://www.salesforce.com/products/marketing-cloud/account-engagement/overview/) (tight Salesforce alignment) - [Oracle Eloqua](https://www.oracle.com/cx/marketing/marketing-automation/) (enterprise B2B scale) ### B2C lifecycle + product-led growth (multi-channel journeys) - [Braze](https://www.braze.com/) - [Iterable](https://iterable.com/) - [Customer.io](https://customer.io/) ### eCommerce retention (email/SMS-centric, fast iteration) - [Klaviyo](https://www.klaviyo.com/) - [Mailchimp](https://mailchimp.com/) - [Shopify Flow](https://www.shopify.com/flow) (automation inside [Shopify](https://www [...]

braze.com December 30, 2025

[...] arehouse- and event-driven activation** (push real-time audiences and events into engagement tools): [Hightouch](https://hightouch.com/), [Census](https://www.getcensus.com/), [Twilio Segment](https://segment.com/) - **AI-assisted lifecycle execution** (faster creation + testing + personalization): [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [HubSpot](https://www.hubspot.com/products/marketing) - **Privacy, consent, identity, deliverability** pressures: [GDPR (EU)](https://gdpr.eu/), [Google Privacy Sandbox](https://privacysandbox.com/) ### Emerging / fast-growing tools adjacent to automation (Thes [...]

braze.com December 30, 2025

X.AI Grok (latest) (1 citation)

What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] //www.g2.com/categories/marketing-automation), [Capterra Marketing Automation](https://www.capterra.com/marketing-automation-software/), [TrustRadius](https://www.trustradius.com/marketing-automation) ### Key Companies and Providers Beyond leaders: - **Braze**: Cross-channel customer engagement. [Braze](https://www.braze.com/) - **Iterable**: Real-time personalization. [Iterable](https://iterable.com/) - **Customer.io**: Behavioral data-driven automation. [Customer.io](https://customer.io/) - **Mailchimp (Intuit)**: Affordable email starter. [Mailchimp](https://mailchimp.com/) Market comparison: [G2 Alternatives [...]

braze.com December 30, 2025