AICW AI Chat Watch

AI Mentions & Sources Report for Marketing Automation

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About g2.com (Reviews)

This page provides details about g2.com (Reviews) which was ranked #5 out of 132 in the list of sources (10 citations (4.6% share)) in answers from AI models (Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 1 question: "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: HubSpot Marketing Hub, ActiveCampaign, Mailchimp, Klaviyo, HubSpot +2 more.

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Used by AI Models

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Brands Referenced By This Website (7 brands)

Brand Voice Mentions
HubSpot HubSpot 54% 27
G2 G2 14.9% 14
ActiveCampaign ActiveCampaign 10.1% 8
Mailchimp Mailchimp 7.2% 7
Klaviyo Klaviyo 6.4% 6
HubSpot Marketing Hub HubSpot Marketing Hub 3.3% 4
Campaign Campaign 0.2% 3

Citations from AI Responses

Anthropic Claude Sonnet (latest) (1 citation)

What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] d.com/)** - Online marketing and course creation expert ### Industry Analysts - **[Forrester Research](https://www.forrester.com/marketing-automation)** - Publishes marketing automation Wave reports - **[Gartner](https://www.gartner.com/en/marketing)** - Magic Quadrant for marketing automation - **[G2](https://www.g2.com/categories/marketing-automation)** - Peer review platform for marketing automation tools ## Emerging Startups and Trends ### AI-Powered Automation - **[Jasper AI](https://www.jasper.ai/)** - AI content generation for marketers - **[Copy.ai](https://www.copy.ai/)** - AI copywriting and marketing automation - **[Seventh Sense](ht [...]

g2.com/categories/marketing-automation#gridScoreCard December 30, 2025

OpenAI ChatGPT Latest (1 citation)

What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] ). ### “Reverse ETL” / data activation (warehouse → tools) - [Hightouch](https://hightouch.com/) - [Census](https://www.getcensus.com/) ### Integration / automation (iPaaS) - [Zapier](https://zapier.com/) - [Workato](https://www.workato.com/) ### Common evaluation & review platforms buyers use - [G2](https://www.g2.com/) - [Capterra](https://www.capterra.com/) - [TrustRadius](https://www.trustradius.com/) ### Major service providers (implementation, ops, transformation) - [Accenture](https://www.accenture.com/) - [Deloitte Digital](https://www.deloittedigital.com/) - [Merkle](https://www.merkle.com/) (part of [de [...]

g2.com/categories/marketing-automation#gridScoreCard December 30, 2025

Google Gemini Flash (latest) (1 citation)

What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] of high-level brand automation strategies. [Adweek](https://www.adweek.com/) * **Gartner Marketing:** Research and the "Magic Quadrant" for automation platforms. [Gartner Marketing](https://www.gartner.com/en/marketing) * **G2 Ratings:** Peer-to-peer review site that ranks automation software. [G2 Marketing Automation Category](https://www.g2.com/categories/marketing-automation) [...]

g2.com/categories/marketing-automation#gridScoreCard December 30, 2025

X.AI Grok (latest) (7 citations)

What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.

[...] p/136125/HubSpot-Marketing/) - **ActiveCampaign**: Excels in email and CRM integration. [G2](https://www.g2.com/products/activecampaign/reviews) [Capterra](https://www.capterra.com/p/135673/ActiveCampaign/) - **Klaviyo**: Leader for ecommerce personalization. [Klaviyo](https://www.klaviyo.com/) [G2](https://www.g2.com/products/klaviyo/reviews) - Reviews platforms: [G2 Marketing Automation](https://www.g2.com/categories/marketing-automation), [Capterra Marketing Automation](https://www.capterra.com/marketing-automation-software/), [TrustRadius](https://www.trustradius.com/marketing-automation) ### Key Companies and Providers Beyond le [...]

g2.com December 30, 2025

[...] ings. [ActiveCampaign](https://www.activecampaign.com/) [G2 Reviews](https://www.g2.com/products/activecampaign/reviews) ### Best Products and Services Top-rated on review platforms (G2, Capterra, TrustRadius as of 2024): - **HubSpot Marketing Hub**: Highest overall satisfaction for ease of use. [G2](https://www.g2.com/products/hubspot-marketing-hub/reviews) [Capterra](https://www.capterra.com/p/136125/HubSpot-Marketing/) - **ActiveCampaign**: Excels in email and CRM integration. [G2](https://www.g2.com/products/activecampaign/reviews) [Capterra](https://www.capterra.com/p/135673/ActiveCampaign/) - **Klaviyo**: Leader for ecommerce personalization [...]

g2.com/products/hubspot-marketing-hub/reviews December 30, 2025

[...] www.eloqua.com/) [Forrester Wave B2B Marketing Automation Q2 2021](https://www.forrester.com/report/The-Forrester-Wave-B2B-Marketing-Automation-Platforms-Q2-2021/RES175625) - **ActiveCampaign**: Best for email automation and SMBs, high G2 ratings. [ActiveCampaign](https://www.activecampaign.com/) [G2 Reviews](https://www.g2.com/products/activecampaign/reviews) ### Best Products and Services Top-rated on review platforms (G2, Capterra, TrustRadius as of 2024): - **HubSpot Marketing Hub**: Highest overall satisfaction for ease of use. [G2](https://www.g2.com/products/hubspot-marketing-hub/reviews) [Capterra](https://www.capterra.com/p/136125/HubSpot-Ma [...]

g2.com/products/activecampaign/reviews December 30, 2025

[...] pterra, TrustRadius as of 2024): - **HubSpot Marketing Hub**: Highest overall satisfaction for ease of use. [G2](https://www.g2.com/products/hubspot-marketing-hub/reviews) [Capterra](https://www.capterra.com/p/136125/HubSpot-Marketing/) - **ActiveCampaign**: Excels in email and CRM integration. [G2](https://www.g2.com/products/activecampaign/reviews) [Capterra](https://www.capterra.com/p/135673/ActiveCampaign/) - **Klaviyo**: Leader for ecommerce personalization. [Klaviyo](https://www.klaviyo.com/) [G2](https://www.g2.com/products/klaviyo/reviews) - Reviews platforms: [G2 Marketing Automation](https://www.g2.com/categories/marketing-automa [...]

g2.com/products/activecampaign/reviews December 30, 2025

[...] /marketo-engage.html) [Gartner Peer Insights](https://www.gartner.com/reviews/market/b2b-marketing-automation-platforms/vendor/adobe/product/marketo-engage) - **HubSpot Marketing Hub**: Dominant for inbound marketing and SMBs, top-rated on G2. [HubSpot](https://www.hubspot.com/products/marketing) [G2 Marketing Automation Grid](https://www.g2.com/categories/marketing-automation) - **Oracle Eloqua**: Enterprise leader for complex B2B workflows. [Oracle Eloqua](https://www.eloqua.com/) [Forrester Wave B2B Marketing Automation Q2 2021](https://www.forrester.com/report/The-Forrester-Wave-B2B-Marketing-Automation-Platforms-Q2-2021/RES175625) - **ActiveCampaign**: Best for [...]

g2.com/categories/marketing-automation#gridScoreCard December 30, 2025

[...] CRM integration. [G2](https://www.g2.com/products/activecampaign/reviews) [Capterra](https://www.capterra.com/p/135673/ActiveCampaign/) - **Klaviyo**: Leader for ecommerce personalization. [Klaviyo](https://www.klaviyo.com/) [G2](https://www.g2.com/products/klaviyo/reviews) - Reviews platforms: [G2 Marketing Automation](https://www.g2.com/categories/marketing-automation), [Capterra Marketing Automation](https://www.capterra.com/marketing-automation-software/), [TrustRadius](https://www.trustradius.com/marketing-automation) ### Key Companies and Providers Beyond leaders: - **Braze**: Cross-channel customer engagement. [Braze](https://www.braze.com/) - **Iterab [...]

g2.com/categories/marketing-automation#gridScoreCard December 30, 2025

[...] //www.braze.com/) - **Iterable**: Real-time personalization. [Iterable](https://iterable.com/) - **Customer.io**: Behavioral data-driven automation. [Customer.io](https://customer.io/) - **Mailchimp (Intuit)**: Affordable email starter. [Mailchimp](https://mailchimp.com/) Market comparison: [G2 Alternatives](https://www.g2.com/categories/marketing-automation#gridScoreCard) ### Influential Figures and Thought Leaders - **David Raab**: Analyst behind Vendor Selection Matrix. [Raab Associates](https://www.raabassociates.com/) - **Ann Handley**: Content marketing expert, author of "Everybody Writes." [Ann Handley](https://annhandley.com/) - **April Dunford**: Posit [...]

g2.com/categories/marketing-automation#gridScoreCard December 30, 2025