AI Mentions & Sources Report for Marketing Automation
This page provides details about hightouch.com (Tech Companies) which was ranked #31 out of 132 in the list of sources (3 citations (1% share)) in answers from AI models (OpenAI ChatGPT Latest) when they were asked the following 1 question: "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
| Model | Voice | Position | Citations |
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| URL Path | Citations | Position |
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| hightouch.com | 3 | 26 |
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] om/) - [mParticle](https://www.mparticle.com/) Background on the concept: [Customer data platform (Wikipedia)](https://en.wikipedia.org/wiki/Customer_data_platform), and industry education via [CDP Institute](https://www.cdpinstitute.org/). ### “Reverse ETL” / data activation (warehouse → tools) - [Hightouch](https://hightouch.com/) - [Census](https://www.getcensus.com/) ### Integration / automation (iPaaS) - [Zapier](https://zapier.com/) - [Workato](https://www.workato.com/) ### Common evaluation & review platforms buyers use - [G2](https://www.g2.com/) - [Capterra](https://www.capterra.com/) - [TrustRadius](https://www.tr [...]
[...] Composable” stacks** (assemble best-of-breed automation + CDP + warehouse + activation + iPaaS). A long-running source on composable MarTech thinking is [Chiefmartec](https://chiefmartec.com/). - **Warehouse- and event-driven activation** (push real-time audiences and events into engagement tools): [Hightouch](https://hightouch.com/), [Census](https://www.getcensus.com/), [Twilio Segment](https://segment.com/) - **AI-assisted lifecycle execution** (faster creation + testing + personalization): [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [HubSpot](https://www.hubspot.com/products/marketing) - **Privacy, [...]
[...] y, deliverability** pressures: [GDPR (EU)](https://gdpr.eu/), [Google Privacy Sandbox](https://privacysandbox.com/) ### Emerging / fast-growing tools adjacent to automation (These often show up in modern “automation” stacks even when not labeled as classic marketing automation.) - Data activation: [Hightouch](https://hightouch.com/), [Census](https://www.getcensus.com/) - Workflow automation: [Zapier](https://zapier.com/), [Workato](https://www.workato.com/) - B2B outbound automation (adjacent to marketing/sales workflows): [Apollo](https://www.apollo.io/), [Lemlist](https://lemlist.com/) --- ## 7) Major conferences & event [...]