{{ domain.value }}
About litmus.com (Developer Tools)
This page provides details about litmus.com (Developer Tools) which was ranked #3 out of 233 in the list of sources (57 citations (5.9% share)) in answers from AI models (Perplexity Sonar (with search) (latest),
Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest,
Google Gemini Flash (latest),
X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: Omnisend, Litmus, Email on Acid, Justine Jordan, Litmus Live +9 more.
Used by AI Models
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Pages from litmus.com (12 links)
| URL Path | Citations | Position |
|---|---|---|
| litmus.com | 0 | N/A |
| www.litmus.com | 0 | N/A |
| /resources/state-of-email | 3 | 27 |
| /blog/trends-in-email-marketing | 32 | 29.9 |
| /blog/author/matthew-vernhout | 1 | 49 |
| /litmus-live | 2 | 53 |
| /blog/litmus-weekly | 1 | 61 |
| /conference | 11 | 63.5 |
| /blog | 1 | 68 |
| /live | 1 | 76 |
| /community | 3 | 100.2 |
| /email-client-market-share | 2 | 111.6 |
Brands Referenced By This Website (14 brands)
| Brand | Voice | Mentions |
|---|---|---|
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72.1% | 54 |
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62.4% | 78 |
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58.6% | 34 |
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17.8% | 24 |
| Litmus Live | 10.3% | 17 |
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9% | 14 |
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7.2% | 18 |
| Litmus Community | 1.3% | 4 |
| Matthew Vernhout | 0.1% | 3 |
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0% | 2 |
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0% | 3 |
| The Email Design Conference | 0% | 2 |
| Litmus State of Email | 0% | 2 |
| Litmus State of Email Report | 0% | 1 |
Citations from AI Responses
Perplexity Sonar (with search) (latest)
(5 citations)
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] om/sales/average-email-open-rate-benchmark)[You Should Know These Email Marketing Stats in 2025 - Shopify](https://www.shopify.com/blog/email-marketing-statistics) Official sites: [Klaviyo](https://www.klaviyo.com/), [MailerLite](https://www.mailerlite.com/), [Omnisend](https://www.omnisend.com/), [Litmus](https://www.litmus.com/), [HubSpot](https://www.hubspot.com/), [Shopify](https://www.shopify.com/). ### Best Products and Services - Top performers include AI-powered automation (37% of sales), personalized newsletters (57-90% adoption by D2C brands), and mobile-responsive designs (15% higher clicks).[Email Marketing Sta [...]
[...] marketing-statistics/)[The Ultimate List of Email Marketing Statistics for 2025 - InboxAlly](https://www.inboxally.com/blog/the-most-important-email-marketing-statistics)[100+ Must-Know Email Marketing Statistics for 2025 | PGM Solutions](https://porchgroupmedia.com/blog/email-marketing-statistics/)[The Top Email Marketing Trends for 2026 - Litmus](https://www.litmus.com/blog/trends-in-email-marketing) - **Mobile-first**: 60%+ opens on smartphones; privacy-focused, sustainable practices.[Email marketing statistics and trends for 2025 - Hostinger](https://www.hostinger.com/tutorials/email-marketing-statistics)[The Top Email Marketing Trends for 2026 - Litmus](https://www.litmus.com/blog/trends-in [...]
[...] arketing Trends for 2026 - Litmus](https://www.litmus.com/blog/trends-in-email-marketing) - **Mobile-first**: 60%+ opens on smartphones; privacy-focused, sustainable practices.[Email marketing statistics and trends for 2025 - Hostinger](https://www.hostinger.com/tutorials/email-marketing-statistics)[The Top Email Marketing Trends for 2026 - Litmus](https://www.litmus.com/blog/trends-in-email-marketing) - **Newsletters and automation**: Rising volume (63% increasing sends); interactive elements near 100% by 2026.[Email marketing statistics and trends for 2025 - Hostinger](https://www.hostinger.com/tutorials/email-marketing-statistics)[You Should Know These Email Marketing Stats in 2025 - Shopify] [...]
[...] creasing sends); interactive elements near 100% by 2026.[Email marketing statistics and trends for 2025 - Hostinger](https://www.hostinger.com/tutorials/email-marketing-statistics)[You Should Know These Email Marketing Stats in 2025 - Shopify](https://www.shopify.com/blog/email-marketing-statistics)[The Top Email Marketing Trends for 2026 - Litmus](https://www.litmus.com/blog/trends-in-email-marketing) No specific startups named; growth in AI tools from providers like those in Martech reports.[The Ultimate List of Email Marketing Statistics for 2025 - InboxAlly](https://www.inboxally.com/blog/the-most-important-email-marketing-statistics) ### Major Conferences and Events Results do not specify [...]
[...] stats from Marketing Profs, Content Marketing Institute, and SMB reliance (81%).[The Ultimate List of Email Marketing Statistics for 2025 - InboxAlly](https://www.inboxally.com/blog/the-most-important-email-marketing-statistics) ### Top Publications and Media - **Litmus** (trends, client shares): [Litmus Blog](https://www.litmus.com/blog/)[The Highest Quality List of Email Marketing Statistics for 2025](https://www.dyspatch.io/blog/the-highest-quality-list-of-email-marketing-statistics/)[Email marketing statistics and trends for 2025 - Hostinger](https://www.hostinger.com/tutorials/email-marketing-statistics)[The Top Email Marketing [...]
Anthropic Claude Sonnet (latest)
(21 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] ng 9. **[Matthew Smith](https://www.reallygoodemail.com/)** - Founder of Really Good Emails - Email design expert 10. **[Jeanne Jennings](https://www.jeannejennings.com/)** - Email marketing consultant - Author and strategist ## Major Industry Events & Conferences ### North America 1. **[Litmus Live](https://www.litmus.com/conference/)** - Email design and development conference - Annual, Boston & San Francisco - Focus on email innovation 2. **[Email Innovations Summit](https://www.emailinnovationssummit.com/)** - By Oracle - Las Vegas, annual - Email marketing strategies 3. **[Marketing Profs B2B Forum](https://ww [...]
[...] ers - Very active discussion 2. **[r/emailmarketing](https://www.reddit.com/r/emailmarketing/)** - Reddit community - Practical advice and discussions 3. **[Only Influencers](https://www.onlyinfluencers.com/)** - Email marketing discussion list - Long-running professional community 4. **[Litmus Community](https://litmus.com/community)** - Email design and development - Forums and resources ### LinkedIn Groups 5. **[Email Marketing Best Practices](https://www.linkedin.com/groups/)** - Various active LinkedIn groups focused on email marketing ### Facebook Groups 6. **[Email Marketing Tips & Strategies](https://www.facebook [...]
[...] ting 9. **[Email Weekly](https://emailweekly.co/)** - Curated email marketing news 10. **[The Hustle](https://thehustle.co/)** - Business and tech news (great email example) 11. **[Dense Discovery](https://www.densediscovery.com/)** - Design and technology newsletter ### Research & Reports 12. **[Litmus State of Email](https://www.litmus.com/resources/state-of-email/)** - Annual email marketing report 13. **[HubSpot Marketing Statistics](https://www.hubspot.com/marketing-statistics)** - Marketing data including email 14. **[Campaign Monitor Email Marketing Benchmarks](https://www.campaignmonitor.com/resources/guides/email-marketing-benchmarks/)** - Industry ben [...]
[...] Startups and small businesses ## Leading Companies & Service Providers ### Email Deliverability Services 1. **[Validity (formerly Return Path)](https://www.validity.com/)** - Email deliverability and data quality 2. **[250ok (Validity)](https://250ok.com/)** - Email deliverability analytics 3. **[Litmus](https://www.litmus.com/)** - Email testing and analytics platform 4. **[Email on Acid](https://www.emailonacid.com/)** - Email testing and rendering ### Email Infrastructure 1. **[SendGrid (Twilio)](https://sendgrid.com/)** - Transactional and marketing email API 2. **[Amazon SES](https://aws.amazon.com/ses/)** - Scalab [...]
[...] arketing Tips & Strategies](https://www.facebook.com/groups/)** - Multiple Facebook communities for email marketers ## Influential Publications & Media ### Dedicated Email Marketing Publications 1. **[Email on Acid Blog](https://www.emailonacid.com/blog/)** - Email marketing tips and trends 2. **[Litmus Blog](https://www.litmus.com/blog/)** - Email design and development 3. **[Really Good Emails](https://reallygoodemails.com/)** - Email design inspiration and articles 4. **[Email Vendor Selection Blog](https://www.emailvendorselection.com/blog/)** - Platform comparisons and reviews ### Industry News & Analysis 5. **[Marketing Lan [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ng professionals community ### LinkedIn Groups - **[Email Marketing Best Practices](https://www.linkedin.com/groups/)** - Search for active email marketing groups - Follow the hashtag **#EmailMarketing** on LinkedIn and Twitter ## **Major Events & Conferences** ### Email-Specific Conferences - **[Litmus Live](https://litmus.com/conference)** - Premier email design and marketing conference - **[Email Innovations Summit](https://emailinnovationssummit.com/)** - Email marketing innovation conference - **[The Email Design Conference](https://litmus.com/conference)** - Part of Litmus Live - **[Unspam](https://unspam.email/)** - Email del [...]
[...] inkedIn and Twitter ## **Major Events & Conferences** ### Email-Specific Conferences - **[Litmus Live](https://litmus.com/conference)** - Premier email design and marketing conference - **[Email Innovations Summit](https://emailinnovationssummit.com/)** - Email marketing innovation conference - **[The Email Design Conference](https://litmus.com/conference)** - Part of Litmus Live - **[Unspam](https://unspam.email/)** - Email deliverability and anti-spam conference ### Major Marketing Conferences (with Email Tracks) - **[MarketingProfs B2B Forum](https://www.marketingprofs.com/b2b-forum)** - B2B marketing event - **[Content Marketing World](https:// [...]
[...] terviews with email professionals ## **Communities & Forums** ### Online Communities - **[Email Geeks Slack](https://email.geeks.chat/)** - Active community of 10,000+ email professionals - **[r/emailmarketing](https://www.reddit.com/r/emailmarketing/)** - Reddit community for email marketers - **[Litmus Community](https://litmus.com/community)** - Discussion forum for email professionals - **[Only Influencers](https://www.onlyinfluencers.com/)** - Email marketing professionals community ### LinkedIn Groups - **[Email Marketing Best Practices](https://www.linkedin.com/groups/)** - Search for active email marketing groups - Follow the ha [...]
[...] artech.org/)** - Digital marketing news and analysis - **[Email Vendor Selection](https://www.emailvendorselection.com/blog/)** - Platform comparisons and reviews ### Newsletters to Subscribe To - **[Email Geeks Newsletter](https://emailgeeks.org/)** - Community-driven email marketing insights - **[Litmus Weekly](https://www.litmus.com/blog/litmus-weekly/)** - Weekly email marketing roundup - **[Really Good Emails Newsletter](https://reallygoodemails.com/)** - Design inspiration - **[Inbox Collective](https://inboxcollective.com/)** - Email marketing news and insights ### YouTube Channels & Podcasts - **[Email's Not Dead Podcast](https://podcasts.a [...]
[...] al Experience Agency, author of "Email Marketing Rules" - **[Jordie van Rijn](https://www.emailvendorselection.com/)** - Email marketing consultant and educator - **[Dela Quist](https://www.alchemy-worx.com/)** - Founder of Alchemy Worx, email marketing pioneer ### Email Designers & Developers - **[Litmus](https://www.litmus.com/blog/)** team - Email design and development leaders - **[Mark Robbins](https://www.goodemailcode.com/)** - Email developer and accessibility advocate - **[Jay Oram](https://twitter.com/emailjay)** - Email geek and consultant - **[Jason Rodriguez](https://rodriguezcommaj.com/)** - Email marketing consult [...]
[...] he Wise, deliverability consultant - **[Neil Schuster](https://www.validity.com/)** - Email deliverability expert - **[Return Path](https://www.validity.com/everest/)** (now Validity) - Email deliverability and analytics ## **Key Publications & Media Channels** ### Blogs & Online Publications - **[Litmus Blog](https://www.litmus.com/blog/)** - Email design, development, and strategy - **[Really Good Emails](https://reallygoodemails.com/)** - Email design inspiration and examples - **[Email on Acid Blog](https://www.emailonacid.com/blog/)** - Email testing and best practices - **[Campaign Monitor Resources](https://www.campaignmonito [...]
[...] keting guide - **"Email Persuasion" by Ian Brodie** - Strategic email marketing - **"Holistic Email Marketing" by Kath Pay** - Customer lifecycle approach - **"Everybody Writes" by Ann Handley** - Content creation including email ## **Testing & Optimization Tools** ### Email Testing Platforms - **[Litmus](https://www.litmus.com/)** - Email testing and analytics - **[Email on Acid](https://www.emailonacid.com/)** - Email testing and optimization - **[Testi@](https://www.testiat.com/)** - Email rendering tests ### Deliverability & Analytics - **[GlockApps](https://glockapps.com/)** - Email deliverability testing - **[Mail T [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] ility Experts 11. **Laura Atkins** - Founder of [Word to the Wise](https://wordtothewise.com/) 12. **Matthew Vernhout** - Deliverability expert 13. **Len Shneyder** - VP of Industry Relations at [Twilio SendGrid](https://sendgrid.com/) ## Major Conferences & Events ### Industry Conferences 1. **[Litmus Live](https://litmus.com/conference)** - Premier email marketing conference 2. **[Inbox Expo](https://inboxexpo.com/)** - Email deliverability and marketing event 3. **[Email Innovations Summit](https://www.emailinnovationssummit.com/)** - By [Only Influencers](https://www.onlyinfluencers.com/) 4. **[EmailCamp](https://www.emailcamp. [...]
[...] **[Inbox Expo](https://inboxexpo.com/)** - Email deliverability and marketing event 3. **[Email Innovations Summit](https://www.emailinnovationssummit.com/)** - By [Only Influencers](https://www.onlyinfluencers.com/) 4. **[EmailCamp](https://www.emailcamp.io/)** - Community-focused email event 5. **[The Email Design Conference](https://litmus.com/conference)** - Design-focused track 6. **[Email Evolution Conference](https://www.emailevolutionconference.com/)** - By [Direct Marketing Association](https://thedma.org/) ### Broader Marketing Events with Email Focus 7. **[MarketingProfs B2B Forum](https://www.marketingprofs.com/b2b/)** - Includes email m [...]
[...] t.com/)** - Email delivery and analytics platform ## Market Size & Trends According to [Statista](https://www.statista.com/outlook/dmo/digital-advertising/e-mail-advertising/worldwide), the email marketing market is valued at approximately $10-12 billion globally and expected to continue growing. [Litmus](https://www.litmus.com/resources/state-of-email) reports that email delivers an average ROI of $36-42 for every dollar spent. ## Emerging Trends (2024-2025) ### 1. **AI & Automation** - AI-powered subject line optimization - Predictive send time optimization - Automated content generation - Platforms: **[Phrasee](https://phrasee.co/)**, **[Per [...]
[...] dia](https://www.thirddoormedia.com/)) 13. **[Adweek](https://www.adweek.com/)** - Advertising and marketing news 14. **[Chief Marketer](https://www.chiefmarketer.com/)** - Marketing strategy publication 15. **[MarTech](https://martech.org/)** - Marketing technology news ### Research & Data 16. **[Litmus State of Email Report](https://www.litmus.com/resources/state-of-email/)** - Annual industry research 17. **[HubSpot Email Marketing Statistics](https://www.hubspot.com/marketing-statistics)** - Ongoing research 18. **[Campaign Monitor Email Marketing Benchmarks](https://www.campaignmonitor.com/resources/guides/email-marketing-benchmarks/)** - Industry benchmarks 19. * [...]
[...] ilchimp Resources](https://mailchimp.com/resources/)** - Research and guides 20. **[Validity Sender Score](https://www.validity.com/products/senderscore/)** - Sender reputation monitoring ### Technical Resources 21. **[Can I email](https://www.caniemail.com/)** - Email client support tables 22. **[Email Client Market Share](https://www.litmus.com/email-client-market-share/)** - By Litmus 23. **[Email Markup Consortium](https://emailmarkup.org/)** - Email standards and best practices 24. **[MJML](https://mjml.io/)** - Responsive email framework ## Key Industry Statistics & Insights - **[Radicati Group](https://www.radicati.com/)** projects 4.6+ billion email users g [...]
[...] Automation** - AI-powered subject line optimization - Predictive send time optimization - Automated content generation - Platforms: **[Phrasee](https://phrasee.co/)**, **[Persado](https://www.persado.com/)** ### 2. **Interactive Emails** - AMP for Email adoption - In-email purchases and forms - **[Litmus](https://www.litmus.com/)** and **[Email on Acid](https://www.emailonacid.com/)** provide testing tools ### 3. **Privacy & Deliverability** - Apple Mail Privacy Protection impact - Focus on first-party data - **[Validity](https://www.validity.com/)** (formerly Return Path) leads deliverability solutions - **[250ok](https: [...]
[...] convinceandconvert.com/) 3. **Dela Quist** - CEO of [Alchemy Worx](https://www.alchemyworx.com/), email marketing pioneer 4. **Chad White** - Head of Research at [Oracle Digital Experience Agency](https://www.oracle.com/), author of "Email Marketing Rules" 5. **Justine Jordan** - VP of Marketing at [Litmus](https://www.litmus.com/) 6. **Kath Pay** - Founder of [Holistic Email Marketing](https://holisticemailmarketing.com/) ### Email Developers & Designers 7. **Mark Robbins** - Email developer and advocate ([@M_J_Robbins](https://twitter.com/M_J_Robbins)) 8. **Jay Oram** - Email developer at [Dyspatch](https://www.dyspatch. [...]
[...] ion 7. **[Email Sender & Provider Coalition (ESPC)](https://www.espcoalition.org/)** - Industry trade group 8. **[Messaging, Malware and Mobile Anti-Abuse Working Group (M3AAWG)](https://www.m3aawg.org/)** - Email security focus ## Top Publications & Media ### Specialized Email Publications 1. **[Litmus Blog](https://www.litmus.com/blog/)** - Email design, development, and marketing 2. **[Really Good Emails](https://reallygoodemails.com/)** - Email inspiration and resources 3. **[Email on Acid Blog](https://www.emailonacid.com/blog/)** - Email testing and development 4. **[Campaign Monitor Resources](https://www.campaignmonitor.com [...]
[...] stry Statistics & Insights - **[Radicati Group](https://www.radicati.com/)** projects 4.6+ billion email users globally by 2025 - **[Statista Email Statistics](https://www.statista.com/topics/1506/e-mail-marketing/)** - Comprehensive email data - Mobile opens account for 40-45% of all email opens ([Litmus](https://www.litmus.com/)) - Segmented campaigns drive 30% more opens and 50% more clickthroughs ([Campaign Monitor](https://www.campaignmonitor.com/)) This industry continues to evolve with increasing sophistication in personalization, automation, and integration with broader marketing technology stacks. [...]
OpenAI ChatGPT Latest
(10 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] ops](https://loops.so/) - [Resend](https://resend.com/) - [beehiiv](https://www.beehiiv.com/) - [Buttondown](https://buttondown.email/) - [Mailmodo](https://www.mailmodo.com/) (interactive/AMP-style email workflows) --- ## Major industry events & conferences (email or adjacent, widely attended) - [Litmus Live](https://www.litmus.com/conference/) - [INBOUND](https://www.inbound.com/) (by [HubSpot](https://www.hubspot.com/)) - [MarTech Conference](https://martech.org/martech-conference/) - [Gartner Marketing Symposium/Xpo](https://www.gartner.com/en/conferences/na/marketing-symposium-us) - [MarketingProfs B2B Forum](https://www.marketingpro [...]
[...] creation + templates + coding - [Stripo](https://stripo.email/) - [BEE Free](https://beefree.io/) - [MJML](https://mjml.io/) (responsive email framework) - [Canva](https://www.canva.com/) (email graphics) - [Figma](https://www.figma.com/) (design systems/assets) ### Rendering + QA + spam checks - [Litmus](https://www.litmus.com/) - [Email on Acid](https://www.emailonacid.com/) - [Mail-Tester](https://www.mail-tester.com/) (quick deliverability/spam scoring) ### Deliverability + reputation + diagnostics - [Validity](https://www.validity.com/) (deliverability tools/services) - [GlockApps](https://glockapps.com/) (inbox plac [...]
[...] ity](https://community.activecampaign.com/) - [r/emailmarketing](https://www.reddit.com/r/emailmarketing/) (Reddit) - [Stack Overflow](https://stackoverflow.com/) (developer Q&A relevant to email implementations) --- ## Influential publications & media covering email / lifecycle / marketing ops - [Litmus Blog](https://www.litmus.com/blog/) - [Campaign Monitor Blog](https://www.campaignmonitor.com/blog/) - [Mailchimp Resources](https://mailchimp.com/resources/) - [Klaviyo Blog](https://www.klaviyo.com/blog) - [HubSpot Blog](https://blog.hubspot.com/) - [MarketingProfs](https://www.marketingprofs.com/) - [MarketingSherpa](https://www. [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ning around email QA and best practices - [Klaviyo Community](https://community.klaviyo.com/) — strong if you’re in e-commerce - [HubSpot Community](https://community.hubspot.com/) — strong for B2B/CRM-led marketing --- ## 9) Events and conferences that matter (networking + real-world tactics) - [Litmus Live](https://litmus.com/conference) — one of the most email-centric conferences - [M3AAWG General Meeting](https://www.m3aawg.org/meetings) — highly relevant if you care about deliverability/abuse/security --- ## 10) Notable newer/“disruptive” players (worth tracking) Creator/newsletter infrastructure: - [beehiiv](https://www.bee [...]
[...] [Ann Handley](https://annhandley.com/) — writing/copy leadership that translates well to email --- ## 8) Communities to learn fast (and get answers when things break) - [EmailGeeks (Slack community)](https://emailgeeks.com/) — large practitioner community (deliverability, ESPs, code, strategy) - [Litmus Community](https://litmus.com/community) — discussion + learning around email QA and best practices - [Klaviyo Community](https://community.klaviyo.com/) — strong if you’re in e-commerce - [HubSpot Community](https://community.hubspot.com/) — strong for B2B/CRM-led marketing --- ## 9) Events and conferences that matter (networking + re [...]
[...] ail sender data ### Blocklists / reputation & security orgs - [Spamhaus](https://www.spamhaus.org/) — widely referenced blocklists/intel - [Proofpoint (formerly Cloudmark)](https://www.proofpoint.com/) — email security / filtering ecosystem ### Inbox placement & deliverability testing platforms - [Litmus](https://www.litmus.com/) — rendering + analytics + deliverability checks - [Email on Acid](https://www.emailonacid.com/) — rendering + QA + previews - [GlockApps](https://glockapps.com/) — inbox placement + spam testing - [mail-tester.com](https://www.mail-tester.com/) — quick spam score + setup checks ### List hygiene / [...]
[...] /loops.so/) — lightweight lifecycle email for SaaS (startup-friendly) Interactive/alternative email experiences: - [Mailmodo](https://www.mailmodo.com/) — interactive email focus (forms, etc.) --- ## 11) Publications and media channels to stay informed Email-specific and deliverability-heavy: - [Litmus Blog](https://www.litmus.com/blog/) — trends, best practices, research - [Only Influencers](https://www.onlyinfluencers.com/) — long-running email marketing community + articles - [EmailToolTester](https://www.emailtooltester.com/) — ESP comparisons and testing Broader marketing/MarTech coverage (email is a frequent topic): - [MarT [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] ce Einstein](https://www.salesforce.com/products/einstein/overview/) - [Adobe AI](https://www.adobe.com/ai/overview.html) - [HubSpot AI](https://www.hubspot.com/products/ai) - [Mailchimp AI](https://mailchimp.com/features/ai/) --- ## Major conferences & events (where the industry meets) - [Litmus Live](https://www.litmus.com/conference/) (email-focused) - Large ecosystem conferences where email marketing is a major track: - [Salesforce Dreamforce](https://www.salesforce.com/dreamforce/) - [Adobe Summit](https://business.adobe.com/summit/adobe-summit.html) - [INBOUND (HubSpot)](https://www.inbound.com/) - [MarTech C [...]
[...] - [Gartner Peer Insights – Email Marketing](https://www.gartner.com/reviews/market/email-marketing) - [TrustRadius – Email Marketing](https://www.trustradius.com/email-marketing) --- ## Key companies/providers in the ecosystem (beyond ESPs) ### Deliverability, testing, and inbox placement - [Litmus](https://www.litmus.com/) (rendering tests, analytics, pre-send QA) - [Email on Acid](https://www.emailonacid.com/) (rendering tests + QA) - [Validity Everest](https://www.validity.com/products/everest/) (deliverability + monitoring) - [GlockApps](https://glockapps.com/) (inbox placement + monitoring) - [InboxReady [...]
[...] fluencers](https://www.onlyinfluencers.com/) (email-focused professional community) - [r/emailmarketing (Reddit)](https://www.reddit.com/r/emailmarketing/) (open forum) --- ## Top publications & media covering email marketing Email-specific and marketing outlets with frequent email coverage: - [Litmus Blog](https://www.litmus.com/blog/) - [MarTech](https://martech.org/) - [MarketingProfs](https://www.marketingprofs.com/) - Vendor resource hubs (often strong “how-to,” benchmarks, examples): - [Mailchimp Resources](https://mailchimp.com/resources/) - [HubSpot Blog](https://blog.hubspot.com/) - [Klaviyo Blog](https:/ [...]
Google Gemini Flash (latest)
(6 citations)
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] inbound.com/)**: Hosted by HubSpot, this is one of the largest marketing conferences in the world. * **[MAW (Marketing Analytics World / Email Evolution Conference)](https://ana.net/content/show/id/ms-email-evolution-conference)**: Organized by the ANA (Association of National Advertisers). * **[Litmus Live](https://www.litmus.com/conference/)**: A premier event specifically focused on email design, coding, and strategy. * **[MailCon](https://mailcon.com/)**: Focuses on the ecosystem of email marketing, lead generation, and performance marketing. ### 6. Active Communities and Forums Where practitioners go to troubleshoot code and dis [...]
[...] ty for general advice and peer feedback. ### 7. Influential Publications and Media For daily news, case studies, and technical standards. * **[Email Marketing Daily (MediaPost)](https://www.mediapost.com/publications/email-marketing-daily/)**: Constant news coverage of the email industry. * **[Litmus Blog](https://www.litmus.com/blog/)**: Highly technical resources regarding email rendering and design. * **[Not a Newsletter](https://notanewsletter.com/)**: A monthly briefing by Kim Coleman focusing on the latest tools and trends in the newsletter space. * **[M3AAWG](https://www.m3aawg.org/)**: The Messaging, Malware and Mobi [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] al marketing conference. [Inbound.com](https://www.inbound.com/) * **Unspam**: A boutique conference focused on high-quality email design and strategy. [Unspam Conference](https://unspam.reallygoodemails.com/) * **Litmus Live**: Focused specifically on the technical and design aspects of email. [Litmus Live](https://www.litmus.com/conference/) * **Email Evolution Conference**: Hosted by the ANA (Association of National Advertisers). [ANA Email Evolution](https://www.ana.net/content/show/id/ms-eec) ### 6. Notable Startups & Disrupters New players focusing on privacy, interactivity, and AI. * **Beehiiv**: A newsletter-specific platf [...]
[...] t includes robust email tools. [HubSpot Email Marketing](https://www.hubspot.com/products/marketing/email) ### 2. Essential Tools & Services Beyond the ESP, you need tools for design, testing, and list hygiene. * **Litmus**: Used for testing how emails look across different devices and inboxes. [Litmus Official Site](https://www.litmus.com/) * **Email on Acid**: A top competitor to Litmus for email pre-deployment testing. [Email on Acid](https://www.emailonacid.com/) * **NeverBounce**: A service to verify email addresses and reduce bounce rates. [NeverBounce](https://neverbounce.com/) * **Really Good Emails**: A massive library [...]
What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] r. [Rasa.io](https://rasa.io/) ### 5. Major Conferences and Events * **Email Innovations Summit:** Focuses on the latest technical and strategic advancements. [Email Innovations Summit](https://emailinnovationssummit.com/) * **Litmus Live:** Known for technical deep dives and design workshops. [Litmus Live](https://www.litmus.com/conference/) * **Inbound (HubSpot):** While broader, it is a primary event for email and CRM marketers. [Inbound](https://www.inbound.com/) * **MAW (Marketing Analytics World):** Focuses heavily on the data driving email. [Marketing Analytics World](https://marketinganalyticsworld.com/) ### 6. Active Prof [...]
[...] for Shopify integration. [Klaviyo](https://www.klaviyo.com/) ### 2. Best Products and Services (Specialized Tools) Beyond general platforms, these tools focus on specific niches like deliverability, testing, and design. * **Litmus:** The industry standard for email testing and quality insurance. [Litmus](https://www.litmus.com/) * **Email on Acid:** A top competitor to Litmus for cross-client testing. [Email on Acid](https://www.emailonacid.com/) * **Return Path (Validity):** The leader in email deliverability and sender reputation. [Validity](https://www.validity.com/products/returnpath/) * **Stensul:** An enterpri [...]
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What does the Email Marketing industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] rbit**: Community-led growth emails. [Orbit](https://orbit.love/). **Trends**: - AI-generated content (e.g., ChatGPT integrations in Klaviyo). - Interactive/AMPs (AMP for Email). [Google AMP for Email](https://amp.dev/documentation/guides-and-tutorials/start/email/). - Privacy-first (MMPP impact). [Litmus MMP Report](https://www.litmus.com/blog/apple-mail-privacy-protection-report/). - Headless + composable (e.g., Klaviyo + Shopify Hydrogen). Sources: [Exploding Topics: Email Trends](https://explodingtopics.com/blog/email-marketing-trends) | [Kalungi: Email Trends 2024](https://kalungi.com/blog/email-marketing-trends/). ## Major Conferences and Events - **Litmus Live**: Pre [...]
[...] + Shopify Hydrogen). Sources: [Exploding Topics: Email Trends](https://explodingtopics.com/blog/email-marketing-trends) | [Kalungi: Email Trends 2024](https://kalungi.com/blog/email-marketing-trends/). ## Major Conferences and Events - **Litmus Live**: Premier email design/dev event (Boston/NYC). [Litmus Live](https://www.litmus.com/litmus-live/). - **Email Innovation Conference**: UK-focused. [Email Innovation Conference](https://emailinnovation.co.uk/). - **The Email Summit**: Virtual, by eCommerceFuel. [Email Summit](https://emailsummit.com/). - **MarTech Conference**: Broader but heavy email track. [MarTech](https://martechconf.com/). [...]
[...] te.com/) | [Email Marketing Rules Book](https://www.amazon.com/Email-Marketing-Rules-Definitive-Handbook/dp/0989912572). - **Dela Quist**: Founder of Return Path (now Validity), email deliverability expert. [Validity](https://www.validity.com/). - **Matthew Vernhout**: Testing evangelist at Litmus. [Litmus Blog by Vernhout](https://www.litmus.com/blog/author/matthew-vernhout/). - **Talia (Koren) Wolf**: Conversion optimization via emotion-based segmentation. [GetElevar](https://www.getelevar.com/) (her company). - **Simone Giertz**: Emerging voice on newsletters/creators. Personal site not primary; active on Twitter/LinkedIn. ## Emerging Startups and Trends **Startups* [...]
[...] ers Beyond leaders: - **Salesforce Marketing Cloud**: Enterprise-scale. [Salesforce](https://www.salesforce.com/products/marketing-cloud/overview/). - **Oracle Eloqua**: B2B enterprise. [Oracle](https://www.oracle.com/marketing/eloqua/). - **Litmus**: Email testing/previews (not ESP but essential). [Litmus](https://www.litmus.com/). - **Email on Acid**: Testing platform. [Email on Acid](https://www.emailonacid.com/). - **ZeroBounce**: Email verification. [ZeroBounce](https://www.zerobounce.net/). ## Influential Figures and Thought Leaders - **Chad S. White**: Author of *Email Marketing Rules*, VP at Validity. [Chad White](h [...]
[...] . - **LinkedIn Groups**: "Email Marketing Professionals" (100K+). Search via [LinkedIn](https://www.linkedin.com/groups/). - **Only Influencers Club**: Paid email mastermind. [Only Influencers](https://onlyinfluencers.com/). ## Top Publications and Media - **Litmus Blog**: Testing, design, trends. [Litmus Blog](https://www.litmus.com/blog/). - **Really Good Emails**: Curated examples (1M+ emails). [Really Good Emails](https://reallygoodemails.com/). - **Email on Acid Blog**: Deliverability, code. [Email on Acid Blog](https://www.emailonacid.com/blog/). - **Campaign Monitor Blog**: Best practices. [Campaign Monitor](https://www.campai [...]
What are the best Email Marketing options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] https://martechconf.com/)**: Focuses on marketing tech including email (annual, multiple cities). - **[The Email Summit](https://theemailsummit.com/)**: Virtual email strategies event. - **[Email Innovation Conference](https://emailinnovationconference.com/)**: Europe-based, hands-on workshops. - **[Litmus Live](https://www.litmus.com/live/)**: Email testing and design conference. - **[Inbox Expo](https://inboxexpo.com/)**: ISP relations and deliverability. Upcoming calendars: [10Times Email Marketing Events](https://10times.com/email-marketing). ### Active Communities and Forums Places for discussion and support: - **[Reddit r/Emai [...]
[...] Tactics-focused. - **[LinkedIn Email Marketing Group](https://www.linkedin.com/groups/Email-Marketing-Professionals)**. ### Influential Publications and Media Go-to resources for news, case studies, and benchmarks: - **[Litmus Blog](https://www.litmus.com/blog/)**: Testing, ESP updates, stats like [2024 Email Client Market Share](https://www.litmus.com/email-client-market-share/). - **[Email on Acid Blog](https://www.emailonacid.com/blog/)**: Deliverability and CSS tips. - **[Really Good Emails](https://reallygoodemails.com/)**: Gallery of 100k+ winning emails. - **[Morning Brew Newsletter](https://www.morningbrew.com/daily)** (uses email marketing innovatively). - **[The [...]
[...] eting Cloud](https://www.salesforce.com/products/marketing-cloud/overview/)**: Enterprise-scale with AI personalization. [G2 Reviews](https://www.g2.com/products/salesforce-marketing-cloud/reviews). - **[Oracle Eloqua](https://www.oracle.com/marketing/eloqua/)**: B2B enterprise focus. - Agencies: **[Litmus](https://www.litmus.com/)** for testing/email optimization, [Email on Acid](https://www.emailonacid.com/) for deliverability. Market share data from [Datanyze Email Marketing Report](https://www.datanyze.com/market-share/email-marketing/United-States). ### Recognized Experts and Thought Leaders Influencers shaping best p [...]
[...] wthHackers Email Marketing](https://growthhackers.com/topic/email-marketing)**: Tactics-focused. - **[LinkedIn Email Marketing Group](https://www.linkedin.com/groups/Email-Marketing-Professionals)**. ### Influential Publications and Media Go-to resources for news, case studies, and benchmarks: - **[Litmus Blog](https://www.litmus.com/blog/)**: Testing, ESP updates, stats like [2024 Email Client Market Share](https://www.litmus.com/email-client-market-share/). - **[Email on Acid Blog](https://www.emailonacid.com/blog/)**: Deliverability and CSS tips. - **[Really Good Emails](https://reallygoodemails.com/)**: Gallery of 100k+ winning e [...]
If I'm looking to get into Email Marketing, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] : - GlockApps Deliverability Blog [GlockApps](https://glockapps.com/blog/): Testing guides. - 250ok (Salesforce) Resources [250ok](https://250ok.com/): Inbox placement tools and blog. ### Important Events and Conferences Attend virtual or in-person for networking and updates: - **Litmus Live** [Litmus Live](https://www.litmus.com/litmus-live/): Email design and dev focus; annual in multiple cities. - **INBOUND by HubSpot** [INBOUND](https://www.inbound.com/): Massive inbound marketing event with email tracks. - **MarTech Conference** [MarTech](https://martechconference.com/): Broader martech with email sessions. - **Email Innovation Con [...]
[...] erra.com/email-marketing-software/): Detailed reviews and pricing. - PCMag Email Marketing Software Review [PCMag](https://www.pcmag.com/picks/the-best-email-marketing-software). ### Recommended Products and Services Start with free tiers or trials from the above. Complementary tools: - **Litmus** [Litmus](https://www.litmus.com/): Email testing and analytics platform. - **Email on Acid** [Email on Acid](https://www.emailonacid.com/): Pre-send testing for rendering across devices. - **ZeroBounce** [ZeroBounce](https://www.zerobounce.net/): Email verification to boost deliverability. - **Google Postmaster Tools** [Google Pos [...]
[...] hallenging incumbents. - **Flowium** [Flowium](https://flowium.com/): AI-powered email flows for Shopify. ### Key Publications and Media Channels Stay updated weekly: - **Really Good Emails** [Really Good Emails](https://reallygoodemails.com/): Curated email examples by category. - **Litmus Blog** [Litmus Blog](https://www.litmus.com/blog/): Trends, testing, and CSS tips. - **Email on Acid Blog** [Email on Acid Blog](https://www.emailonacid.com/blog/): Accessibility and rendering articles. - **The Hustle (via HubSpot)** [The Hustle](https://thehustle.co/): Daily business newsletter with marketing insights. - **Morning Brew Marketing [...]