This page provides details about MarTech (organization,product) which was ranked #2 out of 109 in the list of brands (70 mentions (73.3% share)) in answers from AI models (Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] erence in Boston covering marketing automation.
3. **[Adobe Summit](https://summit.adobe.com/)** - Adobe's digital experience conference featuring Marketo content.
4. **[Salesforce Dreamforce](https://www.salesforce.com/dreamforce/)** - Major conference covering Marketing Cloud and Pardot.
5. **[MarTech Conference](https://martechconf.com/)** - Focused specifically on marketing technology and automation.
6. **[Marketing Automation Summit](https://www.marketingautomationsummit.com/)** - Dedicated marketing automation event.
7. **[MOps-Apalooza](https://www.marketingops.com/mops-apalooza)** - Mark [...]
December 30, 2025
[...] ion.
7. **[GrowthHackers](https://growthhackers.com/)** - Community for growth marketing and automation tactics.
8. **[Indie Hackers](https://www.indiehackers.com/)** - Community discussing marketing automation for startups.
## Influential Publications and Media
### Industry Publications
1. **[MarTech (formerly Marketing Land)](https://martech.org/)** - Leading publication covering marketing technology and automation.
2. **[Marketing Automation Insider](https://www.marketingautomationinsider.com/)** - Dedicated to marketing automation news and insights.
3. **[Chief Martec (Scott Brinker's Blog [...]
December 30, 2025
[...] ion.
### Podcasts and Video Content
15. **[Marketing Over Coffee](https://www.marketingovercoffee.com/)** - Weekly marketing podcast covering automation topics.
16. **[The Marketing Automation Show](https://www.marketingautomationshow.com/)** - Dedicated marketing automation podcast.
17. **[The MarTech Podcast](https://www.martechpodcast.com/)** - Interviews with marketing technology leaders.
## Comparison Resources
- **[EmailToolTester](https://www.emailtooltester.com/)** - Comprehensive email marketing and automation tool comparisons
- **[Marketing Automation Software Report by G2](https://ww [...]
December 30, 2025
[...] ol comparisons
- **[Marketing Automation Software Report by G2](https://www.g2.com/reports/marketing-automation-software-report)** - Regular reports on top platforms
- **[Chiefmartec's Marketing Technology Landscape](https://chiefmartec.com/martech-landscape/)** - Annual visualization of the entire martech ecosystem
This overview represents the current state of marketing automation as of 2024. The industry continues to evolve rapidly with increasing emphasis on AI-powered personalization, privacy-first marketing, and cross-channel orchestration. [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] andbase
- Account-based marketing expert
7. **Mathew Sweezey** - [https://www.mathewsweezey.com](https://www.mathewsweezey.com)
- Director of Market Strategy at Salesforce
- Author of "The Context Marketing Revolution"
## Key Publications & Media Channels
### Industry Publications
1. **MarTech** (formerly Marketing Land) - [https://martech.org](https://martech.org)
- Daily news and analysis on marketing technology
- Expert columns and how-to guides
2. **Chief Marketer** - [https://www.chiefmarketer.com](https://www.chiefmarketer.com)
- B2B and B2C marketing news
- Campaign s [...]
December 30, 2025
[...] **Mathew Sweezey** - [https://www.mathewsweezey.com](https://www.mathewsweezey.com)
- Director of Market Strategy at Salesforce
- Author of "The Context Marketing Revolution"
## Key Publications & Media Channels
### Industry Publications
1. **MarTech** (formerly Marketing Land) - [https://martech.org](https://martech.org)
- Daily news and analysis on marketing technology
- Expert columns and how-to guides
2. **Chief Marketer** - [https://www.chiefmarketer.com](https://www.chiefmarketer.com)
- B2B and B2C marketing news
- Campaign strategies and tactics
3. **Marketing Dive** - [...]
December 30, 2025
[...] e conference
- Marketo Engage sessions
- March/April (typically)
3. **Dreamforce** (Salesforce) - [https://www.salesforce.com/dreamforce/](https://www.salesforce.com/dreamforce/)
- World's largest software conference
- Marketing Cloud and Pardot content
- September (typically)
4. **MarTech Conference** - [https://martechconf.com](https://martechconf.com)
- Marketing technology focused
- Multiple locations annually
- Scott Brinker's conference
5. **Content Marketing World** - [https://www.contentmarketingworld.com](https://www.contentmarketingworld.com)
- Largest content [...]
December 30, 2025
[...] es, Instapage
---
## Getting Started Recommendations
**For Beginners:**
1. Start with HubSpot Academy's free courses
2. Join the HubSpot Community or relevant subreddit
3. Try free tiers of platforms like Mailchimp or HubSpot
4. Follow Scott Brinker and read ChiefMartec regularly
5. Subscribe to MarTech and Marketing Dive newsletters
**For Career Development:**
1. Get HubSpot Inbound certification
2. Gain hands-on experience with a major platform
3. Join Marketing Operations community
4. Attend MarTech Conference or INBOUND
5. Build a portfolio of automated campaigns
**For Business Implementatio [...]
December 30, 2025
[...] ike Mailchimp or HubSpot
4. Follow Scott Brinker and read ChiefMartec regularly
5. Subscribe to MarTech and Marketing Dive newsletters
**For Career Development:**
1. Get HubSpot Inbound certification
2. Gain hands-on experience with a major platform
3. Join Marketing Operations community
4. Attend MarTech Conference or INBOUND
5. Build a portfolio of automated campaigns
**For Business Implementation:**
1. Define your marketing automation goals
2. Research platforms on G2 and Capterra
3. Consider your budget and business size
4. Request demos from 3-5 platforms
5. Start with essential features, expa [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] oneers
- **[Brian Halligan](https://www.linkedin.com/in/brianhalligan/)** - HubSpot Co-founder, coined "inbound marketing"
- **[Dharmesh Shah](https://www.linkedin.com/in/dharmesh/)** - HubSpot Co-founder and CTO
- **[Scott Brinker](https://www.linkedin.com/in/scottbrinker/)** - Created the famous [MarTech Landscape](https://chiefmartec.com/), VP Platform Ecosystem at HubSpot
- **[Ann Handley](https://www.linkedin.com/in/annhandley/)** - Chief Content Officer at [MarketingProfs](https://www.marketingprofs.com/), bestselling author
### Current Thought Leaders
- **[Seth Godin](https://www.sethgodin.co [...]
December 30, 2025
[...] (https://www.optimizely.com/)** - Experimentation and personalization platform
### Emerging Trends
- **AI and Machine Learning Integration** - Predictive analytics, content generation, and optimization
- **First-Party Data Focus** - Privacy-first automation due to cookie deprecation
- **Composable MarTech Stacks** - Modular, API-first approaches
- **Revenue Operations (RevOps)** - Integration of marketing, sales, and customer success automation
- **No-Code/Low-Code Automation** - Democratizing marketing automation
- **Omnichannel Orchestration** - Unified customer experiences across all channels
## [...]
December 30, 2025
[...] gital experience conference (March)
- **[MarketingProfs B2B Marketing Forum](https://www.marketingprofs.com/b2b-forum)** - B2B marketing conference
- **[Content Marketing World](https://www.contentmarketingworld.com/)** - Content marketing focused (Cleveland, September)
### Specialized Events
- **[MarTech Conference](https://martechconf.com/)** - Marketing technology focused, organized by [Third Door Media](https://www.thirddoormedia.com/)
- **[SaaStr Annual](https://www.saastrannual.com/)** - SaaS conference with marketing automation focus
- **[MozCon](https://moz.com/mozcon)** - SEO and digital ma [...]
December 30, 2025
[...] munity.hubspot.com/)** - Official HubSpot user community
- **[Salesforce Trailblazer Community](https://trailblazers.salesforce.com/)** - Salesforce users
- **[Marketo User Groups](https://nation.marketo.com/)** - Marketo Nation community
## Top Publications and Media
### Industry News Sites
- **[MarTech (formerly Marketing Land)](https://martech.org/)** - Daily marketing technology news from [Third Door Media](https://www.thirddoormedia.com/)
- **[Marketing Dive](https://www.marketingdive.com/)** - Marketing industry news by [Industry Dive](https://www.industrydive.com/)
- **[AdAge](https://adage. [...]
December 30, 2025
[...] um](https://www.thedrum.com/)** - Global marketing and media platform
- **[Campaign](https://www.campaignlive.com/)** - Creative advertising news
### Newsletters
- **[Marketing Brew](https://www.marketingbrew.com/)** - Daily marketing newsletter by [Morning Brew](https://www.morningbrew.com/)
- **[Martech Weekly](https://chiefmartec.com/)** - Scott Brinker's newsletter
- **[Marketing AI Newsletter](https://www.marketingaiinstitute.com/subscribe)** - AI in marketing
- **[For The Interested](https://fortheinterested.com/)** - Curated marketing and creativity newsletter
### Podcasts
- **[Marketing Ove [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] ks.com/) (runs on [Slack](https://slack.com/))
- [RevOps Co-op](https://www.revopscoop.com/)
- Reddit: [/r/marketing](https://www.reddit.com/r/marketing/), [/r/emailmarketing](https://www.reddit.com/r/emailmarketing/)
---
## Influential publications & media covering marketing automation / martech
- Ecosystem + market maps:
- [Chiefmartec](https://chiefmartec.com/) (see also the [Martec Landscape](https://chiefmartec.com/landscape/))
- Daily industry coverage:
- [MarTech.org](https://martech.org/)
- [CMSWire](https://www.cmswire.com/)
- [AdExchanger](https://www.adexchanger.com [...]
December 30, 2025
[...] (https://www.reddit.com/r/emailmarketing/)
---
## Influential publications & media covering marketing automation / martech
- Ecosystem + market maps:
- [Chiefmartec](https://chiefmartec.com/) (see also the [Martec Landscape](https://chiefmartec.com/landscape/))
- Daily industry coverage:
- [MarTech.org](https://martech.org/)
- [CMSWire](https://www.cmswire.com/)
- [AdExchanger](https://www.adexchanger.com/)
- [Search Engine Journal](https://www.searchenginejournal.com/)
- Education-focused:
- [MarketingProfs](https://www.marketingprofs.com/)
- [Content Marketing Institute] [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] for pipeline/lifecycle:
- [Mutiny](https://www.mutinyhq.com/)
- SMS/customer messaging (often complements your MAP/CEP):
- [Attentive](https://www.attentive.com/)
- [Postscript](https://postscript.io/)
---
## 9) Publications, newsletters, and podcasts to stay current
### News / analysis
- [MarTech](https://martech.org/)
- [Chiefmartec](https://chiefmartec.com/)
- [MarketingProfs](https://www.marketingprofs.com/)
- [Search Engine Land](https://searchengineland.com/)
- [Digiday](https://digiday.com/)
- [The Drum](https://www.thedrum.com/)
- [AdExchanger](https://www.adexchanger.com/)
- [CMSWir [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
## 1) Industry snapshot (late 2025)
Marketing automation (often expanding into “customer engagement” and “lifecycle marketing”) is a mature, crowded MarTech category centered on orchestrating journeys across email/SMS/push/in‑app/web and syncing with sales + data systems. See: [Marketing automation (Wikipedia)](https://en.wikipedia.org/wiki/Marketing_automation).
**What it looks like right now**
- **Suite consolidation at the top**: Large “cloud” suit [...]
December 30, 2025
[...] s://www.deloittedigital.com/)
- [Merkle](https://www.merkle.com/) (part of [dentsu](https://www.dentsu.com/))
- [Publicis Sapient](https://www.publicissapient.com/)
---
## 5) Influential figures & thought leaders (who shapes the conversation)
A few widely-followed voices in marketing automation / MarTech / operations:
- [Scott Brinker](https://chiefmartec.com/) (MarTech landscape and industry analysis)
- [Ann Handley](https://annhandley.com/) (marketing leadership + content; also associated with [MarketingProfs](https://www.marketingprofs.com/))
- [Paul Roetzer](https://www.marketingaiinstitute.co [...]
December 30, 2025
[...] art of [dentsu](https://www.dentsu.com/))
- [Publicis Sapient](https://www.publicissapient.com/)
---
## 5) Influential figures & thought leaders (who shapes the conversation)
A few widely-followed voices in marketing automation / MarTech / operations:
- [Scott Brinker](https://chiefmartec.com/) (MarTech landscape and industry analysis)
- [Ann Handley](https://annhandley.com/) (marketing leadership + content; also associated with [MarketingProfs](https://www.marketingprofs.com/))
- [Paul Roetzer](https://www.marketingaiinstitute.com/) (AI in marketing; via [Marketing AI Institute](https://www.marke [...]
December 30, 2025
[...] list to **B2B ops**, **B2C lifecycle**, **email deliverability**, or **RevOps** specifically.)
---
## 6) Emerging startups & current trends to watch
### Trends
- **“Composable” stacks** (assemble best-of-breed automation + CDP + warehouse + activation + iPaaS). A long-running source on composable MarTech thinking is [Chiefmartec](https://chiefmartec.com/).
- **Warehouse- and event-driven activation** (push real-time audiences and events into engagement tools): [Hightouch](https://hightouch.com/), [Census](https://www.getcensus.com/), [Twilio Segment](https://segment.com/)
- **AI-assisted lifecycle [...]
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] er experience management company. [Official Site](https://www.merkle.com/)
* **Etumos:** A specialized agency focused specifically on Marketing Operations (MOps) and Marketo. [Official Site](https://etumos.com/)
### 3. Recognized Experts and Thought Leaders
* **Scott Brinker:** Creator of the "Martech 5000" landscape and VP Platform Ecosystem at HubSpot. [Chiefmartec Blog](https://chiefmartec.com/)
* **Seth Godin:** Though broad, his focus on permission marketing is the foundation of automation. [Official Site](https://www.sethgodin.com/)
* **Ann Handley:** Expert in content marketing—the "f [...]
December 30, 2025
[...] ial Site](https://www.inbound.com/)
* **Adobe Summit:** Focused on experience makers and Marketo users. [Official Site](https://summit.adobe.com/)
* **Dreamforce (Salesforce):** Massive annual tech conference covering CRM and Pardot. [Official Site](https://www.salesforce.com/dreamforce/)
* **MarTech Conference:** Specifically focused on the intersection of marketing and technology. [Official Site](https://martechconf.com/)
### 6. Active Communities and Forums
* **MarketingOps.com:** The premier community for Marketing Operations professionals. [Community Link](https://marketingops.com/)
* [...]
December 30, 2025
[...] :** A community focused on growth marketing automation. [Official Site](https://growthhackers.com/)
* **Reddit r/MarketingCurated:** A popular subreddit for sharing marketing tools and news. [Reddit Link](https://www.reddit.com/r/MarketingCurated/)
### 7. Influential Publications and Media
* **MarTech:** A leading digital publication covering the industry. [Official Site](https://martech.org/)
* **Marketing Brew:** A daily newsletter covering the latest in the marketing world. [Official Site](https://www.morningbrew.com/marketing)
* **Social Media Examiner:** In-depth tutorials and podcasts [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] workflows at an affordable price for smaller teams. [Official Site](https://www.activecampaign.com/)
### 2. Influential Experts & Thought Leaders
Following these individuals will give you a "PhD level" education through their social feeds and blogs.
* **Scott Brinker**: Known as the father of "MarTech" and creator of the Marketing Technology Landscape. [Website/Blog](https://chiefmartec.com/)
* **Ann Handley**: A pioneer in digital marketing and content strategy. [Official Site](https://annhandley.com/)
* **Carlos Doughty**: Founder of Learning @ MarTech Alliance; focused on the tech stack. [...]
December 30, 2025
[...] tt Brinker**: Known as the father of "MarTech" and creator of the Marketing Technology Landscape. [Website/Blog](https://chiefmartec.com/)
* **Ann Handley**: A pioneer in digital marketing and content strategy. [Official Site](https://annhandley.com/)
* **Carlos Doughty**: Founder of Learning @ MarTech Alliance; focused on the tech stack. [MarTech Alliance](https://www.martechalliance.com/)
* **Jill Rowley**: A leading voice on social selling and B2B SaaS marketing. [LinkedIn Profile](https://www.linkedin.com/in/jillrowley/)
* **Christopher Penn**: An expert in the intersection of AI, data, a [...]
December 30, 2025
[...] and creator of the Marketing Technology Landscape. [Website/Blog](https://chiefmartec.com/)
* **Ann Handley**: A pioneer in digital marketing and content strategy. [Official Site](https://annhandley.com/)
* **Carlos Doughty**: Founder of Learning @ MarTech Alliance; focused on the tech stack. [MarTech Alliance](https://www.martechalliance.com/)
* **Jill Rowley**: A leading voice on social selling and B2B SaaS marketing. [LinkedIn Profile](https://www.linkedin.com/in/jillrowley/)
* **Christopher Penn**: An expert in the intersection of AI, data, and marketing automation. [Official Site](https [...]
December 30, 2025
[...] ps://www.revgenius.com/)
* **MarketingProfs**: Offers extensive training and resources for B2B marketers. [Official Site](https://www.marketingprofs.com/)
### 4. Important Events & Conferences
Attending these—or following their hashtags—is key for networking and learning about new trends.
* **MarTech Conference**: The definitive conference for marketing technology managers. [Official Site](https://martechconf.com/)
* **HubSpot INBOUND**: A massive annual event focused on general marketing and HubSpot’s ecosystem. [Official Site](https://www.inbound.com/)
* **Adobe Summit**: THE place for en [...]
December 30, 2025
[...] arketing. [Official Site](https://6sense.com/)
* **Zapier**: While not a startup anymore, it is the essential "glue" that connects thousands of apps. [Official Site](https://zapier.com/)
### 6. Media, Publications & Review Sites
To stay updated on news and compare software before you buy.
* **MarTech.org**: Daily news on marketing technology and strategy. [Official Site](https://martech.org/)
* **G2**: The most trusted platform for comparing software reviews and rankings. [Automation Category](https://www.g2.com/categories/marketing-automation)
* **TrustRadius**: A deep-dive review platform [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] Data Platform (CDP) that fuels automation with clean data. [Twilio Segment](https://segment.com/)
* **Make (formerly Integromat):** Advanced visual automation for power users. [Make.com](https://www.make.com/)
### 4. Influential Figures and Thought Leaders
* **Scott Brinker:** Creator of the "Martech 5000" landscape and VP Platform Ecosystem at HubSpot. [Chiefmartec](https://chiefmartec.com/)
* **Ann Handley:** Content marketing pioneer focused on the human side of automation. [AnnHandley.com](https://annhandley.com/)
* **Seth Godin:** Influential strategist on permission-based marketing. [ [...]
December 30, 2025
[...] //peculiar.com/)
### 6. Major Conferences and Events
* **INBOUND (HubSpot):** The premier event for inbound marketing. [INBOUND](https://www.inbound.com/)
* **Dreamforce (Salesforce):** One of the largest tech conferences in the world. [Dreamforce](https://www.salesforce.com/dreamforce/)
* **MarTech Conference:** Specifically focused on the intersection of marketing and technology. [MarTech Org](https://martech.org/conference/)
* **Adobe Summit:** Focused on digital experience and Marketo users. [Adobe Summit](https://summit.adobe.com/)
### 7. Active Professional Communities
* **Pax8 (for [...]
December 30, 2025
[...] event for inbound marketing. [INBOUND](https://www.inbound.com/)
* **Dreamforce (Salesforce):** One of the largest tech conferences in the world. [Dreamforce](https://www.salesforce.com/dreamforce/)
* **MarTech Conference:** Specifically focused on the intersection of marketing and technology. [MarTech Org](https://martech.org/conference/)
* **Adobe Summit:** Focused on digital experience and Marketo users. [Adobe Summit](https://summit.adobe.com/)
### 7. Active Professional Communities
* **Pax8 (formerly Sea-Level Operations):** Community for MSPs and automation pros. [Pax8](https://www.pax [...]
December 30, 2025
[...] op:** A niche community for people in Revenue Operations and Automation. [RevOps Co-op](https://www.revopscoop.com/)
* **GrowthHackers:** Community focused on growth automation and experimentation. [GrowthHackers](https://growthhackers.com/)
### 8. Top Publications and Media
* **Marketing Land/MarTech:** Daily news on marketing technology trends. [MarTech](https://martech.org/)
* **Adweek:** Coverage of high-level brand automation strategies. [Adweek](https://www.adweek.com/)
* **Gartner Marketing:** Research and the "Magic Quadrant" for automation platforms. [Gartner Marketing](https://www. [...]
December 30, 2025
[...] s and Automation. [RevOps Co-op](https://www.revopscoop.com/)
* **GrowthHackers:** Community focused on growth automation and experimentation. [GrowthHackers](https://growthhackers.com/)
### 8. Top Publications and Media
* **Marketing Land/MarTech:** Daily news on marketing technology trends. [MarTech](https://martech.org/)
* **Adweek:** Coverage of high-level brand automation strategies. [Adweek](https://www.adweek.com/)
* **Gartner Marketing:** Research and the "Magic Quadrant" for automation platforms. [Gartner Marketing](https://www.gartner.com/en/marketing)
* **G2 Ratings:** Peer-to-p [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] artups](https://www.crunchbase.com/hub/marketing-automation-startups) – Recent raises in AI-native tools.
### Major Industry Events and Conferences
Key gatherings for networking and trends:
- **INBOUND (HubSpot)**: Annual inbound/automation focus, Sept 2025. [INBOUND](https://www.inbound.com/)
- **MarTech Conference**: Tech stack deep-dives, multiple cities. [MarTech Conference](https://martechconf.com/)
- **Dreamforce (Salesforce)**: CRM/MA sessions, Sept annually. [Dreamforce](https://www.salesforce.com/dreamforce/)
- **Marketing Automation Summit**: Virtual niche event. [Marketing Automation Summ [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] [Google Skillshop](https://skillshop.exceedlms.com/).
### Important Events and Conferences
- **INBOUND (HubSpot)**: Largest inbound marketing event. [INBOUND](https://www.inbound.com/)
- **Dreamforce (Salesforce)**: Massive ecosystem event. [Dreamforce](https://www.salesforce.com/dreamforce/)
- **MarTech Conference**: Tech-focused marketing tools. [MarTech](https://martechconf.com/)
- **Content Marketing World**: Content automation strategies. [Content Marketing World](https://contentmarketingworld.com/)
### Notable Startups Disrupting the Space
Emerging players challenging incumbents with AI, no [...]
December 30, 2025
[...] ### Important Events and Conferences
- **INBOUND (HubSpot)**: Largest inbound marketing event. [INBOUND](https://www.inbound.com/)
- **Dreamforce (Salesforce)**: Massive ecosystem event. [Dreamforce](https://www.salesforce.com/dreamforce/)
- **MarTech Conference**: Tech-focused marketing tools. [MarTech](https://martechconf.com/)
- **Content Marketing World**: Content automation strategies. [Content Marketing World](https://contentmarketingworld.com/)
### Notable Startups Disrupting the Space
Emerging players challenging incumbents with AI, no-code, or niche focus:
- **Customer.io**: Data-driven [...]
December 30, 2025
[...] -code automation integrations (pairs with MA tools). [Zapier](https://zapier.com/)
- **Kit (Shopify-owned)**: AI commerce automation. [Kit](https://www.kit.com/)
- **Reply.io**: Sales engagement automation. [Reply.io](https://reply.io/)
### Key Publications and Media Channels to Stay Informed
- **MarTech.org**: Daily news on tools and trends. [MarTech](https://martech.org/)
- **Marketing Week**: UK/global insights. [Marketing Week](https://www.marketingweek.com/)
- **Chief Marketer**: B2B2C focus. [Chief Marketer](https://www.chiefmarketer.com/)
- **Search Engine Land/Marketing Land archives**: SEO [...]
December 30, 2025
[...] ls). [Zapier](https://zapier.com/)
- **Kit (Shopify-owned)**: AI commerce automation. [Kit](https://www.kit.com/)
- **Reply.io**: Sales engagement automation. [Reply.io](https://reply.io/)
### Key Publications and Media Channels to Stay Informed
- **MarTech.org**: Daily news on tools and trends. [MarTech](https://martech.org/)
- **Marketing Week**: UK/global insights. [Marketing Week](https://www.marketingweek.com/)
- **Chief Marketer**: B2B2C focus. [Chief Marketer](https://www.chiefmarketer.com/)
- **Search Engine Land/Marketing Land archives**: SEO-integrated automation. [Search Engine Land](htt [...]
December 30, 2025
[...] Coffee](https://www.marketingovercoffee.com/); "The GaryVee Audio Experience" for broader inspo [GaryVee](https://www.garyvaynerchuk.com/).
Start with HubSpot's free tools and academy for hands-on entry, then explore G2 for personalized recommendations based on your business size. Track trends via MarTech.org for AI and privacy shifts (e.g., GDPR/CCPA impacts). [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
### Industry Overview
The Marketing Automation industry automates repetitive marketing tasks like email campaigns, lead scoring, nurturing, and analytics, often integrating with CRM systems. It's part of the broader martech stack, valued at approximately $5.5 billion in 2023 and projected to grow to $15.6 billion by 2030, driven by AI, personalization, and cross-channel orchestration.
[Grand View Research: Marketing Automation Market Report](https://www.grandviewresearch.com/industry-analysis/marketing-automation-so [...]
December 30, 2025
[...] ](https://www.crunchbase.com/organization/attentive-mobile)
- **Pathmonk**: AI visitor conversion paths. [Pathmonk](https://pathmonk.com/) [Crunchbase](https://www.crunchbase.com/organization/pathmonk)
- **Reply.io**: Sales engagement automation. [Reply.io](https://reply.io/)
**Trends** (per MarTech reports):
- AI-powered predictive analytics and content generation.
- Zero-party data and privacy compliance (GDPR/CCPA).
- Convergence with CDPs (Customer Data Platforms).
- Headless CMS integration for omnichannel.
Sources: [MarTech Trends 2024](https://martech.org/the-future-of-martech [...]
December 30, 2025
[...] tion. [Reply.io](https://reply.io/)
**Trends** (per MarTech reports):
- AI-powered predictive analytics and content generation.
- Zero-party data and privacy compliance (GDPR/CCPA).
- Convergence with CDPs (Customer Data Platforms).
- Headless CMS integration for omnichannel.
Sources: [MarTech Trends 2024](https://martech.org/the-future-of-martech-2024-trends-report/) [ChiefMartec Stackie Awards](https://chiefmartech.com/)
### Major Conferences and Events
- **INBOUND (HubSpot)**: Largest inbound marketing event. [INBOUND](https://www.inbound.com/)
- **Dreamforce (Salesforce)**: CRM an [...]
December 30, 2025
[...] ChiefMartec Stackie Awards](https://chiefmartech.com/)
### Major Conferences and Events
- **INBOUND (HubSpot)**: Largest inbound marketing event. [INBOUND](https://www.inbound.com/)
- **Dreamforce (Salesforce)**: CRM and marketing focus. [Dreamforce](https://www.salesforce.com/dreamforce/)
- **MarTech Summit**: Martech strategy deep dives. [MarTech Conference](https://martechconf.com/)
- **Marketo Summit (Adobe)**: User conference. [Marketo Summit](https://nation.marketo.com/t5/marketo-summit/ct-p/MarketoSummit)
Calendar: [MarTech Events](https://martech.org/category/events/)
### Active Pro [...]
December 30, 2025
[...] e Awards](https://chiefmartech.com/)
### Major Conferences and Events
- **INBOUND (HubSpot)**: Largest inbound marketing event. [INBOUND](https://www.inbound.com/)
- **Dreamforce (Salesforce)**: CRM and marketing focus. [Dreamforce](https://www.salesforce.com/dreamforce/)
- **MarTech Summit**: Martech strategy deep dives. [MarTech Conference](https://martechconf.com/)
- **Marketo Summit (Adobe)**: User conference. [Marketo Summit](https://nation.marketo.com/t5/marketo-summit/ct-p/MarketoSummit)
Calendar: [MarTech Events](https://martech.org/category/events/)
### Active Professional Communit [...]