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About hubspot.com (Advertising)
This page provides details about hubspot.com (Advertising) which was ranked #3 out of 234 in the list of sources (18 citations (6.1% share)) in answers from AI models (Perplexity Sonar (with search) (latest),
Anthropic Claude Sonnet (latest),
OpenAI ChatGPT Latest,
Google Gemini Flash (latest),
X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.", "If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed." on Dec 30, 2025 by AI Chat Watch. This source is referenced for brands: HubSpot Marketing Hub, Pardot, ActiveCampaign, Braze, Iterable +6 more.
Used by AI Models
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Pages from hubspot.com (4 links)
| URL Path | Citations | Position |
|---|---|---|
| hubspot.com | 0 | N/A |
| /podcasts/the-growth-show | 5 | 2.1 |
| /products/marketing | 10 | 8.8 |
| www.hubspot.com | 3 | 18.5 |
Brands Referenced By This Website (11 brands)
| Brand | Voice | Mentions |
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100% | 102 |
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31.3% | 42 |
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15.4% | 29 |
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12.5% | 35 |
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10.8% | 22 |
| HubSpot Marketing Hub | 5.9% | 11 |
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4.1% | 11 |
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2.9% | 13 |
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2.5% | 11 |
| HubSpot Community | 2.1% | 12 |
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1.7% | 8 |
Citations from AI Responses
Perplexity Sonar (with search) (latest)
(1 citation)
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] 2025 - Comosoft](https://www.comosoft.us/articles/the-top-marketing-automation-software-platforms-in-2025/), while **Zapier** orchestrates AI across 8,000+ apps[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/). Official sites: [HubSpot](https://www.hubspot.com), [ActiveCampaign](https://www.activecampaign.com), [Klaviyo](https://www.klaviyo.com), [Salesforce Marketing Cloud](https://www.salesforce.com/products/marketing-cloud), [Mailchimp](https://mailchimp.com), [Brevo](https://www.brevo.com), [Zoho CRM](https://www.zoho.com/crm), [Moosend](https://moos [...]
Anthropic Claude Sonnet (latest)
(5 citations)
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] atform with AI-powered personalization, journey mapping, and multi-channel campaign management. 2. **[Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html)** - Known for lead management, email marketing, and revenue attribution. Part of Adobe Experience Cloud. 3. **[HubSpot Marketing Hub](https://www.hubspot.com/products/marketing)** - All-in-one inbound marketing platform with CRM integration, email marketing, and analytics. 4. **[Oracle Eloqua](https://www.oracle.com/cx/marketing/automation/)** - Enterprise B2B marketing automation with sophisticated campaign management and lead scoring. 5. **[Pardot (Salesforce)](https: [...]
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html)** - Leading B2B marketing automation platform, now part of Adobe Experience Cloud - **[Oracle Eloqua](https://www.oracle.com/cx/marketing/automation/)** - Enterprise-focused platform for complex B2B marketing - **[HubSpot Marketing Hub](https://www.hubspot.com/products/marketing)** - Market leader in inbound marketing automation, strong mid-market presence ### Mid-Market Leaders - **[ActiveCampaign](https://www.activecampaign.com/)** - Popular for SMBs, combining email marketing with CRM and automation - **[Pardot (Account Engagement)](https://www.salesforce.com/products/ [...]
[...] earch](https://www.forrester.com/marketing-automation)** - Wave reports and analysis - **[eMarketer](https://www.emarketer.com/)** - Marketing statistics and trends - **[Statista](https://www.statista.com/markets/424/topic/487/digital-advertising-marketing/)** - Marketing automation market data - **[HubSpot State of Marketing Report](https://www.hubspot.com/state-of-marketing)** - Annual marketing trends - **[Salesforce State of Marketing](https://www.salesforce.com/resources/research-reports/state-of-marketing/)** - Marketing insights report ## Market Size and Growth According to recent industry reports: - **[Grand View Research](https://www.grandviewresearch.com/ind [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
# Marketing Automation: Comprehensive Guide ## Leading Marketing Automation Platforms ### Enterprise & Mid-Market Solutions 1. **HubSpot** - [https://www.hubspot.com](https://www.hubspot.com) - All-in-one inbound marketing, sales, and CRM platform - Known for user-friendly interface and extensive free tools - Strong educational resources through HubSpot Academy 2. **Marketo** (Adobe) - [https://business.adobe.com/products/marketo/adobe-marketo.html](https://business.adobe.com [...]
[...] dcast platforms - Marketing strategy and trends 3. **Perpetual Traffic** - [https://www.digitalmarketer.com/podcast/perpetual-traffic/](https://www.digitalmarketer.com/podcast/perpetual-traffic/) - Digital marketing tactics - Paid traffic and automation 4. **The Growth Show** (HubSpot) - [https://www.hubspot.com/podcasts/the-growth-show](https://www.hubspot.com/podcasts/the-growth-show) - Growth stories from leaders ## Comparison & Review Sites 1. **G2** - [https://www.g2.com](https://www.g2.com) - User reviews and ratings - Side-by-side comparisons 2. **Capterra** - [https://www.capterra.com](https://www.capterra.com) - Software discovery and comparison - User [...]
OpenAI ChatGPT Latest
(6 citations)
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] — Email service provider](https://en.wikipedia.org/wiki/Email_service_provider) --- ## Leading marketing automation platforms (by common buying pattern) ### 1) All‑in‑one (SMB/mid‑market) “marketing + CRM” suites These are often “best” when you want faster time-to-value and fewer integrations. - [HubSpot — Marketing Hub](https://www.hubspot.com/products/marketing) (pairs with [HubSpot CRM](https://www.hubspot.com/products/crm)) - [ActiveCampaign](https://www.activecampaign.com/) - [Mailchimp](https://mailchimp.com/) - [Zoho — Marketing Automation](https://www.zoho.com/marketingautomation/) (broader suite: [Zoho Marketing Plus](https://www.zoho.com/mar [...]
[...] -- ## Leading marketing automation platforms (by common buying pattern) ### 1) All‑in‑one (SMB/mid‑market) “marketing + CRM” suites These are often “best” when you want faster time-to-value and fewer integrations. - [HubSpot — Marketing Hub](https://www.hubspot.com/products/marketing) (pairs with [HubSpot CRM](https://www.hubspot.com/products/crm)) - [ActiveCampaign](https://www.activecampaign.com/) - [Mailchimp](https://mailchimp.com/) - [Zoho — Marketing Automation](https://www.zoho.com/marketingautomation/) (broader suite: [Zoho Marketing Plus](https://www.zoho.com/marketingplus/)) - [Keap](https://keap.com/) - [GetResponse](ht [...]
[...] loqua](https://www.oracle.com/cx/marketing/eloqua/)) vs. B2C lifecycle at scale (e.g., [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [Klaviyo](https://www.klaviyo.com/)). 2) **System of record**: Are you anchored on a CRM like [Salesforce](https://www.salesforce.com/crm/) or [HubSpot CRM](https://www.hubspot.com/products/crm/), or on a CDP like [Segment](https://segment.com/)? 3) **Channels required now vs later**: Email only (lighter tools) vs email+SMS+push+in‑app (engagement platforms). 4) **Data maturity**: If the warehouse is central, plan for activation tooling like [Hightouch](https://hightouch.com/) or [Cens [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] lead mgmt) - [Salesforce Marketing Cloud Account Engagement (Pardot)](https://www.salesforce.com/products/marketing-cloud/marketing-cloud-account-engagement/) (tight Salesforce CRM alignment) - [Oracle Eloqua](https://www.oracle.com/cx/marketing/marketing-automation/) (enterprise B2B automation) - [HubSpot Marketing Hub](https://www.hubspot.com/products/marketing) (strong all-in-one for SMB/mid-market) ### B2C / lifecycle messaging (often “customer engagement platforms”) - [Braze](https://www.braze.com) (cross-channel lifecycle: email/push/in-app/SMS integrations) - [Iterable](https://iterable.com) (cross-channel journeys and experimentation) - [Salesforce [...]
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] le.com/) - [SAP Emarsys](https://emarsys.com/) --- ## 3) “Best products & services” (by common use-case segment) Because “best” depends on channel mix, data maturity, and team size, here are the *most widely used / strongly positioned* products by scenario: ### B2B demand gen + lead management - [HubSpot Marketing Hub](https://www.hubspot.com/products/marketing) (strong all-in-one for SMB/mid-market; fast time-to-value) - [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo.html) (enterprise B2B depth + ecosystem) - [Salesforce Account Engagement](https://www.salesforce.com/products/marketing-cloud/account-engagement/overview/) [...]
[...] d events into engagement tools): [Hightouch](https://hightouch.com/), [Census](https://www.getcensus.com/), [Twilio Segment](https://segment.com/) - **AI-assisted lifecycle execution** (faster creation + testing + personalization): [Braze](https://www.braze.com/), [Iterable](https://iterable.com/), [HubSpot](https://www.hubspot.com/products/marketing) - **Privacy, consent, identity, deliverability** pressures: [GDPR (EU)](https://gdpr.eu/), [Google Privacy Sandbox](https://privacysandbox.com/) ### Emerging / fast-growing tools adjacent to automation (These often show up in modern “automation” stacks even when not labeled as classic marketing a [...]
Google Gemini Flash (latest)
(3 citations)
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] ua:** Known for its robust data management and complex campaign canvases. [Official Site](https://www.oracle.com/cx/marketing/automation/) * **Best for CRM Integration:** * **HubSpot:** The leader in "inbound" marketing, offering a seamless integration between sales, marketing, and service. [Official Site](https://www.hubspot.com/products/marketing) * **Salesforce Account Engagement (formerly Pardot):** Specifically designed for B2B companies already using the Salesforce CRM. [Official Site](https://www.salesforce.com/products/marketing-cloud/b2b-marketing-automation/) * **SMB & E-commerce:** * **Klaviyo:** The gold standard for [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] oud (formerly Pardot/ExactTarget)**: The go-to for companies already using the Salesforce CRM ecosystem. [Official Site](https://www.salesforce.com/products/marketing-cloud/overview/) * **HubSpot**: The leader in the SMB and Mid-Market space, known for its "all-in-one" inbound marketing approach. [Official Site](https://www.hubspot.com/) * **Oracle Eloqua**: A powerful enterprise solution for high-level data orchestration. [Official Site](https://www.oracle.com/cx/marketing/automation/) * **Klaviyo**: The dominant force for E-commerce and Shopify-based businesses. [Official Site](https://www.klaviyo.com/) * **ActiveCampaign* [...]
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] and is projected to reach $13.7 billion by 2030, driven by AI integration and hyper-personalization. ### 1. Dominant Market Leaders and Brands The "Big Four" continue to dominate the enterprise space through massive ecosystems. * **HubSpot:** The leader in mid-market CRM and inbound automation. [HubSpot Official](https://www.hubspot.com/) * **Salesforce Marketing Cloud (formerly ExactTarget/Pardot):** The enterprise standard for B2B and B2C. [Salesforce Marketing Cloud](https://www.salesforce.com/products/marketing-cloud/overview/) * **Adobe Marketo Engage:** The preferred choice for complex B2B lead management. [Adobe Marketo] [...]
X.AI Grok (latest)
(3 citations)
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] tion platforms streamline email marketing, lead nurturing, CRM integration, analytics, and multi-channel campaigns. According to recent reviews, top platforms include: - **HubSpot Marketing Hub**: All-in-one inbound marketing tool with free tier scaling to enterprise. Highly rated for ease of use. [HubSpot Marketing Hub](https://www.hubspot.com/products/marketing) - **Adobe Marketo Engage**: Enterprise-focused with advanced B2B lead scoring and AI personalization. [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo-engage.html) - **Salesforce Pardot**: B2B sales-marketing alignment, integrates deeply with Salesforce CRM. [Salesf [...]
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ng, CRM integration, analytics, and personalization. Here are the most trusted and widely recommended ones based on market share, user reviews, and industry adoption: - **HubSpot Marketing Hub**: All-in-one inbound marketing, sales, and service platform. Highly rated for ease of use and free tier. [HubSpot](https://www.hubspot.com/products/marketing) - **Salesforce Pardot**: Enterprise-grade B2B marketing automation integrated with Salesforce CRM. [Pardot](https://www.salesforce.com/products/pardot/overview/) - **Adobe Marketo Engage**: Advanced personalization and cross-channel orchestration, now part of Adobe Experience Cloud. [Marketo](http [...]
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] M. [Adobe Marketo](https://business.adobe.com/products/marketo-engage.html) [Gartner Peer Insights](https://www.gartner.com/reviews/market/b2b-marketing-automation-platforms/vendor/adobe/product/marketo-engage) - **HubSpot Marketing Hub**: Dominant for inbound marketing and SMBs, top-rated on G2. [HubSpot](https://www.hubspot.com/products/marketing) [G2 Marketing Automation Grid](https://www.g2.com/categories/marketing-automation) - **Oracle Eloqua**: Enterprise leader for complex B2B workflows. [Oracle Eloqua](https://www.eloqua.com/) [Forrester Wave B2B Marketing Automation Q2 2021](https://www.forrester.com/report/The-Forrester-Wave-B2B- [...]