This page provides details about ActiveCampaign (organization,product) which was ranked #5 out of 109 in the list of brands (29 mentions (15.4% share)) in answers from AI models (Perplexity Sonar (with search) (latest), Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] (https://optinmonster.com/best-marketing-automation-tools/)[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/)[30 Best Marketing Automation Software in 2025 - Moosend](https://moosend.com/blog/marketing-automation-software/)), **ActiveCampaign** (AI-powered automation for SMBs; from $15/month[Best Marketing Automation Platforms in 2025 - Comosoft](https://www.comosoft.us/articles/the-top-marketing-automation-software-platforms-in-2025/)[20 B2B Marketing Automation Platforms In 2025 - The CMO](https://thecmo.com/tools/best-b2b-marketing-a [...]
December 30, 2025
[...] .us/articles/the-top-marketing-automation-software-platforms-in-2025/), while **Zapier** orchestrates AI across 8,000+ apps[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/). Official sites: [HubSpot](https://www.hubspot.com), [ActiveCampaign](https://www.activecampaign.com), [Klaviyo](https://www.klaviyo.com), [Salesforce Marketing Cloud](https://www.salesforce.com/products/marketing-cloud), [Mailchimp](https://mailchimp.com), [Brevo](https://www.brevo.com), [Zoho CRM](https://www.zoho.com/crm), [Moosend](https://moosend.com), [GetResp [...]
December 30, 2025
[...] 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)[Best Marketing Automation Tools in 2025 - OptinMonster](https://optinmonster.com/best-marketing-automation-tools/)[30 Best Marketing Automation Software in 2025 - Moosend](https://moosend.com/blog/marketing-automation-software/) |
| ActiveCampaign | AI automation SMBs | $15/mo | 30 days[Best Marketing Automation Tools in 2025 - OptinMonster](https://optinmonster.com/best-marketing-automation-tools/)[10 Best CRM with Marketing Automation Tools in 2026](https://www.emailvendorselection.com/crm-with-marketing-automation/) |
| Klaviyo | eCommerc [...]
December 30, 2025
[...] lection.com/crm-with-marketing-automation/) |
| Omnisend | eCommerce SMBs | $16/mo | Yes[Best Marketing Automation Tools in 2025 - OptinMonster](https://optinmonster.com/best-marketing-automation-tools/) |
### Top Companies and Service Providers
Leading providers are **HubSpot**, **Salesforce**, **ActiveCampaign**, **Klaviyo**, and **Mailchimp**, with enterprise focus from Salesforce and all-in-one from HubSpot. Service integrators like Comosoft specialize in retail workflows[Best Marketing Automation Platforms in 2025 - Comosoft](https://www.comosoft.us/articles/the-top-marketing-automation-software-platf [...]
December 30, 2025
[...] tion Platforms In 2025 - The CMO](https://thecmo.com/tools/best-b2b-marketing-automation-platforms/)). These gain traction for AI and eCommerce niches.
### Major Industry Events and Conferences
No specific 2025 events listed in results; focus remains on platform updates like HubSpot's workflows or ActiveCampaign's predictive sending[10 Best CRM Marketing Automation Platforms in 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)[Best Marketing Automation Tools in 2025 - OptinMonster](https://optinmonster.com/best-marketing-automation-tools/)[30 Best Marketing Automation Software in 2025 - Moo [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] https://www.alumio.com/blog/top-10-marketing-automation-platforms-in-2025)
- **Omnisend** – Dedicated e-commerce automation platform[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/)
**Growing Platforms for Various Needs**
- **ActiveCampaign** – Flexible automation with strong email/SMS capabilities for both e-commerce and B2B[Top 10 marketing automation platforms in 2025 | Blog - Alumio](https://www.alumio.com/blog/top-10-marketing-automation-platforms-in-2025)[9 best marketing automation software tools in 2026 - Zapier](https://zapie [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] perience Cloud** maintains **5.46–7.05% share**[35+ Marketing Automation Statistics: The Definitive Guide [2025]](https://cropink.com/marketing-automation-statistics)[70 Marketing Automation Statistics Every Marketer Must Know in 2025](https://inbeat.agency/blog/marketing-automation-statistics)
- **ActiveCampaign** holds approximately **4.92% market share**[70 Marketing Automation Statistics Every Marketer Must Know in 2025](https://inbeat.agency/blog/marketing-automation-statistics)
**B2B-focused market hierarchy:**
- **Adobe** leads B2B with **36% market share**[35+ Marketing Automation Statistics: The D [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] terprise B2B marketing automation with sophisticated campaign management and lead scoring.
5. **[Pardot (Salesforce)](https://www.salesforce.com/products/marketing-cloud/marketing-automation/)** - B2B marketing automation designed specifically for Salesforce users.
### Mid-Market Solutions
6. **[ActiveCampaign](https://www.activecampaign.com/)** - Combines email marketing, automation, and CRM with strong deliverability.
7. **[Mailchimp](https://mailchimp.com/)** - Started as email marketing, now offers comprehensive marketing automation features.
8. **[Constant Contact](https://www.constantcontact.com/ [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] - [https://www.salesforce.com/products/marketing-cloud/marketing-automation/](https://www.salesforce.com/products/marketing-cloud/marketing-automation/)
- B2B-focused marketing automation
- Native Salesforce integration
- Lead nurturing and scoring
### Small to Mid-Market Solutions
6. **ActiveCampaign** - [https://www.activecampaign.com](https://www.activecampaign.com)
- Email marketing and automation platform
- CRM and sales automation features
- Affordable for small businesses
7. **Mailchimp** - [https://mailchimp.com](https://mailchimp.com)
- Email marketing with automation featu [...]
December 30, 2025
[...] roducts/marketing-cloud/marketing-automation/](https://www.salesforce.com/products/marketing-cloud/marketing-automation/)
- B2B-focused marketing automation
- Native Salesforce integration
- Lead nurturing and scoring
### Small to Mid-Market Solutions
6. **ActiveCampaign** - [https://www.activecampaign.com](https://www.activecampaign.com)
- Email marketing and automation platform
- CRM and sales automation features
- Affordable for small businesses
7. **Mailchimp** - [https://mailchimp.com](https://mailchimp.com)
- Email marketing with automation features
- User-friendly for begin [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] racle Eloqua](https://www.oracle.com/cx/marketing/automation/)** - Enterprise-focused platform for complex B2B marketing
- **[HubSpot Marketing Hub](https://www.hubspot.com/products/marketing)** - Market leader in inbound marketing automation, strong mid-market presence
### Mid-Market Leaders
- **[ActiveCampaign](https://www.activecampaign.com/)** - Popular for SMBs, combining email marketing with CRM and automation
- **[Pardot (Account Engagement)](https://www.salesforce.com/products/marketing-cloud/marketing-automation/)** - Salesforce's B2B-focused marketing automation
- **[Mailchimp](https://mailchimp. [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] uying pattern)
### 1) All‑in‑one (SMB/mid‑market) “marketing + CRM” suites
These are often “best” when you want faster time-to-value and fewer integrations.
- [HubSpot — Marketing Hub](https://www.hubspot.com/products/marketing) (pairs with [HubSpot CRM](https://www.hubspot.com/products/crm))
- [ActiveCampaign](https://www.activecampaign.com/)
- [Mailchimp](https://mailchimp.com/)
- [Zoho — Marketing Automation](https://www.zoho.com/marketingautomation/) (broader suite: [Zoho Marketing Plus](https://www.zoho.com/marketingplus/))
- [Keap](https://keap.com/)
- [GetResponse](https://www.getresponse. [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] ommerce retention (email/SMS-centric, fast iteration)
- [Klaviyo](https://www.klaviyo.com/)
- [Mailchimp](https://mailchimp.com/)
- [Shopify Flow](https://www.shopify.com/flow) (automation inside [Shopify](https://www.shopify.com/))
### SMB “generalist” automation (email + light CRM + journeys)
- [ActiveCampaign](https://www.activecampaign.com/)
- [Constant Contact](https://www.constantcontact.com/)
- [Mailchimp](https://mailchimp.com/)
---
## 4) Key companies & providers (adjacent infrastructure that now matters)
Modern marketing automation outcomes often depend on data + integration layers:
### Custom [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] for B2B companies already using the Salesforce CRM. [Official Site](https://www.salesforce.com/products/marketing-cloud/b2b-marketing-automation/)
* **SMB & E-commerce:**
* **Klaviyo:** The gold standard for e-commerce automation and SMS. [Official Site](https://www.klaviyo.com/)
* **ActiveCampaign:** Focuses on the "Customer Experience Automation" (CXA) category. [Official Site](https://www.activecampaign.com/)
* **Mailchimp (Intuit):** Evolved from an email tool to a comprehensive small business marketing platform. [Official Site](https://mailchimp.com/)
### 2. Top Service Providers [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ww.hubspot.com/)
* **Oracle Eloqua**: A powerful enterprise solution for high-level data orchestration. [Official Site](https://www.oracle.com/cx/marketing/automation/)
* **Klaviyo**: The dominant force for E-commerce and Shopify-based businesses. [Official Site](https://www.klaviyo.com/)
* **ActiveCampaign**: Popular for its powerful automation workflows at an affordable price for smaller teams. [Official Site](https://www.activecampaign.com/)
### 2. Influential Experts & Thought Leaders
Following these individuals will give you a "PhD level" education through their social feeds and blogs.
* **Sc [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] t Products and Services by Segment
* **SMB & E-commerce:**
* **Klaviyo:** The gold standard for Shopify/E-commerce automation. [Klaviyo](https://www.klaviyo.com/)
* **Mailchimp (Intuit):** Evolved from email into a full marketing platform. [Mailchimp](https://mailchimp.com/)
* **ActiveCampaign:** Known for advanced automation workflows at a lower price point. [ActiveCampaign](https://www.activecampaign.com/)
* **B2B/Account-Based Marketing (ABM):**
* **6sense:** Revenue AI and orchestration. [6sense](https://6sense.com/)
* **Demandbase:** Leading ABM platform. [Demandbase]( [...]
December 30, 2025
[...] he gold standard for Shopify/E-commerce automation. [Klaviyo](https://www.klaviyo.com/)
* **Mailchimp (Intuit):** Evolved from email into a full marketing platform. [Mailchimp](https://mailchimp.com/)
* **ActiveCampaign:** Known for advanced automation workflows at a lower price point. [ActiveCampaign](https://www.activecampaign.com/)
* **B2B/Account-Based Marketing (ABM):**
* **6sense:** Revenue AI and orchestration. [6sense](https://6sense.com/)
* **Demandbase:** Leading ABM platform. [Demandbase](https://www.demandbase.com/)
### 3. Key Companies and Providers (Enablers)
* **Z [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] sonalization. [Adobe Marketo Engage](https://business.adobe.com/products/marketo/adobe-marketo-engage.html)
- **Salesforce Pardot**: B2B sales-marketing alignment, integrates deeply with Salesforce CRM. [Salesforce Pardot](https://www.salesforce.com/products/marketing-cloud/account-engagement/)
- **ActiveCampaign**: Strong for email automation and CRM, affordable for SMBs. [ActiveCampaign](https://www.activecampaign.com/)
- **Klaviyo**: E-commerce specialist, excels in behavioral email/SMS personalization. [Klaviyo](https://www.klaviyo.com/)
- **Mailchimp (Intuit)**: Beginner-friendly with automation workfl [...]
December 30, 2025
[...] eto/adobe-marketo-engage.html)
- **Salesforce Pardot**: B2B sales-marketing alignment, integrates deeply with Salesforce CRM. [Salesforce Pardot](https://www.salesforce.com/products/marketing-cloud/account-engagement/)
- **ActiveCampaign**: Strong for email automation and CRM, affordable for SMBs. [ActiveCampaign](https://www.activecampaign.com/)
- **Klaviyo**: E-commerce specialist, excels in behavioral email/SMS personalization. [Klaviyo](https://www.klaviyo.com/)
- **Mailchimp (Intuit)**: Beginner-friendly with automation workflows, now AI-enhanced. [Mailchimp](https://mailchimp.com/marketing/)
**Compar [...]
December 30, 2025
[...] aviyo](https://www.klaviyo.com/)
- **Mailchimp (Intuit)**: Beginner-friendly with automation workflows, now AI-enhanced. [Mailchimp](https://mailchimp.com/marketing/)
**Comparison Sources**:
- [G2 Marketing Automation Grid (Fall 2024)](https://www.g2.com/categories/marketing-automation) – HubSpot, ActiveCampaign lead in user ratings.
- [Capterra Marketing Automation Reviews](https://www.capterra.com/marketing-automation-software/) – Top picks based on 10,000+ reviews.
- [Gartner Magic Quadrant for CRM Customer Engagement Center (2024)](https://www.gartner.com/reviews/market/crm-customer-engagement-center) [...]
December 30, 2025
[...] pot Community**: Forums, templates. [HubSpot Community](https://community.hubspot.com/)
- **Reddit**: r/marketing, r/Emailmarketing, r/growthhacking. [r/marketing](https://www.reddit.com/r/marketing/)
- **GrowthHackers Community**: Automation tactics. [GrowthHackers](https://growthhackers.com/)
- **ActiveCampaign Community**: User groups. [ActiveCampaign Community](https://community.activecampaign.com/)
- **LinkedIn Groups**: "Marketing Automation Professionals" (100K+ members). Search [LinkedIn](https://www.linkedin.com/).
### Influential Publications and Media
Stay updated via:
- **MarTech.org**: News, p [...]
December 30, 2025
[...] ot Community](https://community.hubspot.com/)
- **Reddit**: r/marketing, r/Emailmarketing, r/growthhacking. [r/marketing](https://www.reddit.com/r/marketing/)
- **GrowthHackers Community**: Automation tactics. [GrowthHackers](https://growthhackers.com/)
- **ActiveCampaign Community**: User groups. [ActiveCampaign Community](https://community.activecampaign.com/)
- **LinkedIn Groups**: "Marketing Automation Professionals" (100K+ members). Search [LinkedIn](https://www.linkedin.com/).
### Influential Publications and Media
Stay updated via:
- **MarTech.org**: News, podcasts on stacks. [MarTech.org](https://m [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] d with Salesforce CRM. [Pardot](https://www.salesforce.com/products/pardot/overview/)
- **Adobe Marketo Engage**: Advanced personalization and cross-channel orchestration, now part of Adobe Experience Cloud. [Marketo](https://business.adobe.com/products/marketo-engage/adobe-marketo-engage.html)
- **ActiveCampaign**: Affordable, powerful email automation with deep CRM features. [ActiveCampaign](https://www.activecampaign.com/)
- **Mailchimp (Intuit Mailchimp)**: User-friendly for SMBs, strong in email and audience segmentation. [Mailchimp](https://mailchimp.com/marketing/)
- **Klaviyo**: Ecommerce-focused wi [...]
December 30, 2025
[...] ew/)
- **Adobe Marketo Engage**: Advanced personalization and cross-channel orchestration, now part of Adobe Experience Cloud. [Marketo](https://business.adobe.com/products/marketo-engage/adobe-marketo-engage.html)
- **ActiveCampaign**: Affordable, powerful email automation with deep CRM features. [ActiveCampaign](https://www.activecampaign.com/)
- **Mailchimp (Intuit Mailchimp)**: User-friendly for SMBs, strong in email and audience segmentation. [Mailchimp](https://mailchimp.com/marketing/)
- **Klaviyo**: Ecommerce-focused with AI-driven segmentation and SMS. Popular for Shopify integrations. [Klaviyo](ht [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] gories/marketing-automation)
- **Oracle Eloqua**: Enterprise leader for complex B2B workflows. [Oracle Eloqua](https://www.eloqua.com/) [Forrester Wave B2B Marketing Automation Q2 2021](https://www.forrester.com/report/The-Forrester-Wave-B2B-Marketing-Automation-Platforms-Q2-2021/RES175625)
- **ActiveCampaign**: Best for email automation and SMBs, high G2 ratings. [ActiveCampaign](https://www.activecampaign.com/) [G2 Reviews](https://www.g2.com/products/activecampaign/reviews)
### Best Products and Services
Top-rated on review platforms (G2, Capterra, TrustRadius as of 2024):
- **HubSpot Marketing Hu [...]
December 30, 2025
[...] r complex B2B workflows. [Oracle Eloqua](https://www.eloqua.com/) [Forrester Wave B2B Marketing Automation Q2 2021](https://www.forrester.com/report/The-Forrester-Wave-B2B-Marketing-Automation-Platforms-Q2-2021/RES175625)
- **ActiveCampaign**: Best for email automation and SMBs, high G2 ratings. [ActiveCampaign](https://www.activecampaign.com/) [G2 Reviews](https://www.g2.com/products/activecampaign/reviews)
### Best Products and Services
Top-rated on review platforms (G2, Capterra, TrustRadius as of 2024):
- **HubSpot Marketing Hub**: Highest overall satisfaction for ease of use. [G2](https://www.g2.c [...]
December 30, 2025
[...] ucts and Services
Top-rated on review platforms (G2, Capterra, TrustRadius as of 2024):
- **HubSpot Marketing Hub**: Highest overall satisfaction for ease of use. [G2](https://www.g2.com/products/hubspot-marketing-hub/reviews) [Capterra](https://www.capterra.com/p/136125/HubSpot-Marketing/)
- **ActiveCampaign**: Excels in email and CRM integration. [G2](https://www.g2.com/products/activecampaign/reviews) [Capterra](https://www.capterra.com/p/135673/ActiveCampaign/)
- **Klaviyo**: Leader for ecommerce personalization. [Klaviyo](https://www.klaviyo.com/) [G2](https://www.g2.com/products/klaviyo/reviews) [...]