This page provides details about Gartner (organization) which was ranked #14 out of 109 in the list of brands (19 mentions (6.6% share)) in answers from AI models (Perplexity Sonar (with search) (latest), Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] at integrates diverse data sources.[The Best Marketing Automation: The 2025 CRM Industry Leader ...](https://www.destinationcrm.com/Articles/Editorial/Magazine-Features/The-Best%C2%A0Marketing-Automation-The-2025-CRM-Industry-Leader-Awards-171160.aspx) Adobe was recognized as a **Leader in the 2025 Gartner Magic Quadrant for B2B Marketing Automation Platforms**, driven by innovations in generative AI and AI agents.[Adobe named a Leader for B2B marketing automation platforms](https://business.adobe.com/resources/reports/gartner-mq-b2b-automation-platforms-2025.html)
**Salesforce Marketing Cloud** sta [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] com/blog/)** - Email marketing and automation insights.
8. **[Litmus Blog](https://www.litmus.com/blog/)** - Email marketing optimization and automation.
9. **[Really Good Emails](https://reallygoodemails.com/)** - Email marketing inspiration and examples.
### Research and Analysis Firms
10. **[Gartner](https://www.gartner.com/en/marketing)** - Magic Quadrant reports for marketing automation platforms.
11. **[Forrester Research](https://www.forrester.com/)** - Marketing automation platform evaluations.
12. **[G2](https://www.g2.com/categories/marketing-automation)** - User reviews and compariso [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] hange](https://b2bmarketing.exchange)
- B2B marketing strategies
- February (typically)
9. **Marketo Marketing Nation Summit** - Check [Marketo Community](https://nation.marketo.com)
- Marketo user conference
- Various locations
## Research & Analyst Firms
### Industry Analysts
1. **Gartner** - [https://www.gartner.com](https://www.gartner.com)
- Magic Quadrant for CRM Lead Management
- Marketing technology research
2. **Forrester Research** - [https://www.forrester.com](https://www.forrester.com)
- Forrester Wave reports on marketing automation
- B2B and B2C marketing re [...]
December 30, 2025
[...] ng.exchange)
- B2B marketing strategies
- February (typically)
9. **Marketo Marketing Nation Summit** - Check [Marketo Community](https://nation.marketo.com)
- Marketo user conference
- Various locations
## Research & Analyst Firms
### Industry Analysts
1. **Gartner** - [https://www.gartner.com](https://www.gartner.com)
- Magic Quadrant for CRM Lead Management
- Marketing technology research
2. **Forrester Research** - [https://www.forrester.com](https://www.forrester.com)
- Forrester Wave reports on marketing automation
- B2B and B2C marketing research
3. **G2** - [http [...]
December 30, 2025
[...] utomation](https://www.trustradius.com/marketing-automation)
- In-depth user reviews
- Buying guides and comparisons
5. **Capterra** - [https://www.capterra.com/marketing-automation-software/](https://www.capterra.com/marketing-automation-software/)
- Software reviews and comparisons
- Gartner company
## Notable Startups & Innovators
### Emerging Players
1. **Omnisend** - [https://www.omnisend.com](https://www.omnisend.com)
- E-commerce marketing automation
- Omnichannel campaigns
- Growing rapidly in e-commerce space
2. **Sendinblue/Brevo** - [https://www.brevo.com](https:/ [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] - Social media and marketing automation expert
- **[Amy Porterfield](https://www.amyporterfield.com/)** - Online marketing and course creation expert
### Industry Analysts
- **[Forrester Research](https://www.forrester.com/marketing-automation)** - Publishes marketing automation Wave reports
- **[Gartner](https://www.gartner.com/en/marketing)** - Magic Quadrant for marketing automation
- **[G2](https://www.g2.com/categories/marketing-automation)** - Peer review platform for marketing automation tools
## Emerging Startups and Trends
### AI-Powered Automation
- **[Jasper AI](https://www.jasper.ai/) [...]
December 30, 2025
[...] outube.com/user/HubSpot)** - Marketing tutorials and insights
- **[Neil Patel](https://www.youtube.com/c/neiljpatel)** - Marketing how-tos
- **[Vanity Planet](https://www.youtube.com/c/TheFutur)** - [The Futur](https://thefutur.com/) - Business and marketing education
### Research and Reports
- **[Gartner Marketing Research](https://www.gartner.com/en/marketing)** - Industry analysis and magic quadrants
- **[Forrester Marketing Research](https://www.forrester.com/marketing-automation)** - Wave reports and analysis
- **[eMarketer](https://www.emarketer.com/)** - Marketing statistics and trends
- **[S [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] ics)
- [MarketingProfs](https://www.marketingprofs.com/)
- [CMSWire](https://www.cmswire.com/) (DX/MarTech coverage)
- [Digiday](https://digiday.com/) (media/marketing tech business trends)
- [Adweek](https://www.adweek.com/) (marketing/brands/tech)
- Analyst firms (often shape enterprise buying): [Gartner](https://www.gartner.com/en), [Forrester](https://www.forrester.com/)
---
### If you answer 3 questions, I can tailor this into a tighter “market map”
1) Are you focused on **B2B**, **B2C/eCommerce**, or **both**?
2) Company size / complexity (SMB, mid-market, enterprise; number of regions/bran [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] tion. [GrowthHackers](https://growthhackers.com/)
### 8. Top Publications and Media
* **Marketing Land/MarTech:** Daily news on marketing technology trends. [MarTech](https://martech.org/)
* **Adweek:** Coverage of high-level brand automation strategies. [Adweek](https://www.adweek.com/)
* **Gartner Marketing:** Research and the "Magic Quadrant" for automation platforms. [Gartner Marketing](https://www.gartner.com/en/marketing)
* **G2 Ratings:** Peer-to-peer review site that ranks automation software. [G2 Marketing Automation Category](https://www.g2.com/categories/marketing-automation) [...]
December 30, 2025
[...] ia
* **Marketing Land/MarTech:** Daily news on marketing technology trends. [MarTech](https://martech.org/)
* **Adweek:** Coverage of high-level brand automation strategies. [Adweek](https://www.adweek.com/)
* **Gartner Marketing:** Research and the "Magic Quadrant" for automation platforms. [Gartner Marketing](https://www.gartner.com/en/marketing)
* **G2 Ratings:** Peer-to-peer review site that ranks automation software. [G2 Marketing Automation Category](https://www.g2.com/categories/marketing-automation) [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] son Sources**:
- [G2 Marketing Automation Grid (Fall 2024)](https://www.g2.com/categories/marketing-automation) – HubSpot, ActiveCampaign lead in user ratings.
- [Capterra Marketing Automation Reviews](https://www.capterra.com/marketing-automation-software/) – Top picks based on 10,000+ reviews.
- [Gartner Magic Quadrant for CRM Customer Engagement Center (2024)](https://www.gartner.com/reviews/market/crm-customer-engagement-center) – Leaders: Salesforce, Adobe, HubSpot.
- [Forrester Wave: Marketing Automation Platforms (Q2 2024)](https://www.forrester.com/report/The-Forrester-Wave-Marketing-Automati [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] Review Sites** (essential for evaluating options):
- [G2 Marketing Automation Grid](https://www.g2.com/categories/marketing-automation) – User reviews and leader quadrants.
- [Capterra Marketing Automation](https://www.capterra.com/marketing-automation-software/) – Pricing comparisons and demos.
- [Gartner Magic Quadrant for CRM Customer Engagement Center](https://www.gartner.com/en/documents/4022341) – Analyst reports (requires registration; covers leaders like Salesforce and Adobe).
### Reputable Companies and Providers
These companies dominate the space and offer robust services, often with agen [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] atista: Marketing Automation Statistics](https://www.statista.com/topics/4473/marketing-automation/)
### Dominant Market Leaders and Brands
Based on analyst reports and user reviews, leaders include enterprise-focused B2B platforms and scalable SMB solutions.
- **Salesforce (Pardot)**: Leader in Gartner Magic Quadrant for B2B Marketing Automation. [Salesforce Pardot](https://www.salesforce.com/products/pardot/overview/) [Gartner Magic Quadrant 2022](https://www.gartner.com/en/documents/4017382)
- **Adobe Marketo Engage**: Strong in enterprise personalization and ABM. [Adobe Marketo](https://busi [...]
December 30, 2025
[...] s and Brands
Based on analyst reports and user reviews, leaders include enterprise-focused B2B platforms and scalable SMB solutions.
- **Salesforce (Pardot)**: Leader in Gartner Magic Quadrant for B2B Marketing Automation. [Salesforce Pardot](https://www.salesforce.com/products/pardot/overview/) [Gartner Magic Quadrant 2022](https://www.gartner.com/en/documents/4017382)
- **Adobe Marketo Engage**: Strong in enterprise personalization and ABM. [Adobe Marketo](https://business.adobe.com/products/marketo-engage.html) [Gartner Peer Insights](https://www.gartner.com/reviews/market/b2b-marketing-automa [...]
December 30, 2025
[...] [Salesforce Pardot](https://www.salesforce.com/products/pardot/overview/) [Gartner Magic Quadrant 2022](https://www.gartner.com/en/documents/4017382)
- **Adobe Marketo Engage**: Strong in enterprise personalization and ABM. [Adobe Marketo](https://business.adobe.com/products/marketo-engage.html) [Gartner Peer Insights](https://www.gartner.com/reviews/market/b2b-marketing-automation-platforms/vendor/adobe/product/marketo-engage)
- **HubSpot Marketing Hub**: Dominant for inbound marketing and SMBs, top-rated on G2. [HubSpot](https://www.hubspot.com/products/marketing) [G2 Marketing Automation Grid] [...]