This page provides details about Mailchimp (organization,product) which was ranked #7 out of 109 in the list of brands (27 mentions (12.6% share)) in answers from AI models (Perplexity Sonar (with search) (latest), Anthropic Claude Sonnet (latest), OpenAI ChatGPT Latest, Google Gemini Flash (latest), X.AI Grok (latest)) when they were asked the following 3 questions: "What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.", "If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.", "What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry." on Dec 30, 2025 by AI Chat Watch.
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] rm-marketing-automation)[Best Marketing Automation Platforms in 2025 - Comosoft](https://www.comosoft.us/articles/the-top-marketing-automation-software-platforms-in-2025/)[20 B2B Marketing Automation Platforms In 2025 - The CMO](https://thecmo.com/tools/best-b2b-marketing-automation-platforms/)), **Mailchimp** (email automation with CRM; free plan available[10 Best CRM Marketing Automation Platforms in 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)[Best Marketing Automation Platforms in 2025 - Comosoft](https://www.comosoft.us/articles/the-top-marketing-automation-software-platforms- [...]
[...] tion/) |
| Omnisend | eCommerce SMBs | $16/mo | Yes[Best Marketing Automation Tools in 2025 - OptinMonster](https://optinmonster.com/best-marketing-automation-tools/) |
### Top Companies and Service Providers
Leading providers are **HubSpot**, **Salesforce**, **ActiveCampaign**, **Klaviyo**, and **Mailchimp**, with enterprise focus from Salesforce and all-in-one from HubSpot. Service integrators like Comosoft specialize in retail workflows[Best Marketing Automation Platforms in 2025 - Comosoft](https://www.comosoft.us/articles/the-top-marketing-automation-software-platforms-in-2025/). For CRM hybrids: [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] ware-companies/)[10 Best CRM Marketing Automation Platforms in 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)
- **Brevo** – Affordable all-in-one solution[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/)
- **Mailchimp** – Email automation with built-in CRM[10 Best CRM Marketing Automation Platforms in 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)
- **Ortto** – Ideal for SaaS startups with journey builder and CDP features; starts at $29/month[Top 10 marketing automation platforms in 2025 | Blo [...]
December 30, 2025
[...] ith customer data platform (CDP) features and strong analytics dashboards[Top 10 marketing automation platforms in 2025 | Blog - Alumio](https://www.alumio.com/blog/top-10-marketing-automation-platforms-in-2025)
**For Budget-Conscious Teams:** Consider affordable alternatives like Brevo, Zoho, and Mailchimp before investing in premium enterprise solutions[10 Best CRM Marketing Automation Platforms in 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)[9 best marketing automation software tools in 2026 - Zapier](https://zapier.com/blog/best-marketing-automation-software/)
## Getting Hand [...]
December 30, 2025
[...] og - Alumio](https://www.alumio.com/blog/top-10-marketing-automation-platforms-in-2025)[10 Best CRM Marketing Automation Platforms in 2025 - Lindy](https://www.lindy.ai/blog/crm-marketing-automation)
- HubSpot (free tier available)
- Klaviyo (free up to 250 contacts)
- Ortto (free plan available)
- Mailchimp (free tier with CRM)
- GetResponse (free trial)
Starting with a free tier on 2-3 platforms relevant to your industry will give you practical experience before making a larger investment.
# CITATIONS
1. [Top 10 marketing automation platforms in 2025 | Blog - Alumio](https://www.alumio.com/blog/to [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] esforce.com/products/marketing-cloud/marketing-automation/)** - B2B marketing automation designed specifically for Salesforce users.
### Mid-Market Solutions
6. **[ActiveCampaign](https://www.activecampaign.com/)** - Combines email marketing, automation, and CRM with strong deliverability.
7. **[Mailchimp](https://mailchimp.com/)** - Started as email marketing, now offers comprehensive marketing automation features.
8. **[Constant Contact](https://www.constantcontact.com/)** - User-friendly platform popular with small to medium businesses.
9. **[Drip](https://www.drip.com/)** - E-commerce focused [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] rce integration
- Lead nurturing and scoring
### Small to Mid-Market Solutions
6. **ActiveCampaign** - [https://www.activecampaign.com](https://www.activecampaign.com)
- Email marketing and automation platform
- CRM and sales automation features
- Affordable for small businesses
7. **Mailchimp** - [https://mailchimp.com](https://mailchimp.com)
- Email marketing with automation features
- User-friendly for beginners
- Free tier available
8. **Klaviyo** - [https://www.klaviyo.com](https://www.klaviyo.com)
- E-commerce focused marketing automation
- Strong integration with S [...]
December 30, 2025
[...] ad nurturing and scoring
### Small to Mid-Market Solutions
6. **ActiveCampaign** - [https://www.activecampaign.com](https://www.activecampaign.com)
- Email marketing and automation platform
- CRM and sales automation features
- Affordable for small businesses
7. **Mailchimp** - [https://mailchimp.com](https://mailchimp.com)
- Email marketing with automation features
- User-friendly for beginners
- Free tier available
8. **Klaviyo** - [https://www.klaviyo.com](https://www.klaviyo.com)
- E-commerce focused marketing automation
- Strong integration with Shopify and other platfo [...]
December 30, 2025
[...] agement** - Hootsuite, Buffer, Sprout Social
- **Landing Page Builders** - Unbounce, Leadpages, Instapage
---
## Getting Started Recommendations
**For Beginners:**
1. Start with HubSpot Academy's free courses
2. Join the HubSpot Community or relevant subreddit
3. Try free tiers of platforms like Mailchimp or HubSpot
4. Follow Scott Brinker and read ChiefMartec regularly
5. Subscribe to MarTech and Marketing Dive newsletters
**For Career Development:**
1. Get HubSpot Inbound certification
2. Gain hands-on experience with a major platform
3. Join Marketing Operations community
4. Attend MarTech Confe [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] t Leaders
- **[ActiveCampaign](https://www.activecampaign.com/)** - Popular for SMBs, combining email marketing with CRM and automation
- **[Pardot (Account Engagement)](https://www.salesforce.com/products/marketing-cloud/marketing-automation/)** - Salesforce's B2B-focused marketing automation
- **[Mailchimp](https://mailchimp.com/)** - Evolved from email marketing to full marketing automation
- **[Brevo (formerly Sendinblue)](https://www.brevo.com/)** - European player gaining global traction
### Specialized Players
- **[Klaviyo](https://www.klaviyo.com/)** - Dominant in e-commerce marketing automati [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] rketing + CRM” suites
These are often “best” when you want faster time-to-value and fewer integrations.
- [HubSpot — Marketing Hub](https://www.hubspot.com/products/marketing) (pairs with [HubSpot CRM](https://www.hubspot.com/products/crm))
- [ActiveCampaign](https://www.activecampaign.com/)
- [Mailchimp](https://mailchimp.com/)
- [Zoho — Marketing Automation](https://www.zoho.com/marketingautomation/) (broader suite: [Zoho Marketing Plus](https://www.zoho.com/marketingplus/))
- [Keap](https://keap.com/)
- [GetResponse](https://www.getresponse.com/)
- [Brevo](https://www.brevo.com/)
### 2) [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] ttps://mailchimp.com/)
- [Shopify Flow](https://www.shopify.com/flow) (automation inside [Shopify](https://www.shopify.com/))
### SMB “generalist” automation (email + light CRM + journeys)
- [ActiveCampaign](https://www.activecampaign.com/)
- [Constant Contact](https://www.constantcontact.com/)
- [Mailchimp](https://mailchimp.com/)
---
## 4) Key companies & providers (adjacent infrastructure that now matters)
Modern marketing automation outcomes often depend on data + integration layers:
### Customer data platforms (CDP) & event pipelines
- [Twilio Segment](https://segment.com/)
- [Tealium](https:/ [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] tion/)
* **SMB & E-commerce:**
* **Klaviyo:** The gold standard for e-commerce automation and SMS. [Official Site](https://www.klaviyo.com/)
* **ActiveCampaign:** Focuses on the "Customer Experience Automation" (CXA) category. [Official Site](https://www.activecampaign.com/)
* **Mailchimp (Intuit):** Evolved from an email tool to a comprehensive small business marketing platform. [Official Site](https://mailchimp.com/)
### 2. Top Service Providers and Agencies
Major consulting firms help enterprises implement and optimize these complex tools.
* **Accenture Song:** Global leader [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.
[...] utomation for data-heavy organizations. [Oracle Marketing](https://www.oracle.com/cx/marketing/automation/)
### 2. Best Products and Services by Segment
* **SMB & E-commerce:**
* **Klaviyo:** The gold standard for Shopify/E-commerce automation. [Klaviyo](https://www.klaviyo.com/)
* **Mailchimp (Intuit):** Evolved from email into a full marketing platform. [Mailchimp](https://mailchimp.com/)
* **ActiveCampaign:** Known for advanced automation workflows at a lower price point. [ActiveCampaign](https://www.activecampaign.com/)
* **B2B/Account-Based Marketing (ABM):**
* **6sens [...]
December 30, 2025
[...] cle.com/cx/marketing/automation/)
### 2. Best Products and Services by Segment
* **SMB & E-commerce:**
* **Klaviyo:** The gold standard for Shopify/E-commerce automation. [Klaviyo](https://www.klaviyo.com/)
* **Mailchimp (Intuit):** Evolved from email into a full marketing platform. [Mailchimp](https://mailchimp.com/)
* **ActiveCampaign:** Known for advanced automation workflows at a lower price point. [ActiveCampaign](https://www.activecampaign.com/)
* **B2B/Account-Based Marketing (ABM):**
* **6sense:** Revenue AI and orchestration. [6sense](https://6sense.com/)
* * [...]
December 30, 2025
What are the best Marketing Automation options available today? Please provide a comprehensive overview including: the leading brands and products, top companies and service providers, recognized experts and thought leaders, promising startups and new market entrants, major industry events and conferences, active communities and forums, and influential publications and media covering this space.
[...] oducts/marketing-cloud/account-engagement/)
- **ActiveCampaign**: Strong for email automation and CRM, affordable for SMBs. [ActiveCampaign](https://www.activecampaign.com/)
- **Klaviyo**: E-commerce specialist, excels in behavioral email/SMS personalization. [Klaviyo](https://www.klaviyo.com/)
- **Mailchimp (Intuit)**: Beginner-friendly with automation workflows, now AI-enhanced. [Mailchimp](https://mailchimp.com/marketing/)
**Comparison Sources**:
- [G2 Marketing Automation Grid (Fall 2024)](https://www.g2.com/categories/marketing-automation) – HubSpot, ActiveCampaign lead in user ratings.
- [Capter [...]
December 30, 2025
[...] tomation and CRM, affordable for SMBs. [ActiveCampaign](https://www.activecampaign.com/)
- **Klaviyo**: E-commerce specialist, excels in behavioral email/SMS personalization. [Klaviyo](https://www.klaviyo.com/)
- **Mailchimp (Intuit)**: Beginner-friendly with automation workflows, now AI-enhanced. [Mailchimp](https://mailchimp.com/marketing/)
**Comparison Sources**:
- [G2 Marketing Automation Grid (Fall 2024)](https://www.g2.com/categories/marketing-automation) – HubSpot, ActiveCampaign lead in user ratings.
- [Capterra Marketing Automation Reviews](https://www.capterra.com/marketing-automation-softwa [...]
December 30, 2025
[...] ustomer-engagement-center) – Leaders: Salesforce, Adobe, HubSpot.
- [Forrester Wave: Marketing Automation Platforms (Q2 2024)](https://www.forrester.com/report/The-Forrester-Wave-Marketing-Automation-Platforms-Q2-2024/RES182228) – Highlights Klaviyo for retail.
Pricing varies: Free tiers (HubSpot, Mailchimp) to $10K+/mo enterprise (Marketo).
### Top Companies and Service Providers
Major vendors dominate, with partners for implementation:
- **HubSpot**: Self-service + certified partners. [HubSpot Solutions Partners](https://ecosystem.hubspot.com/partners/solutions)
- **Salesforce**: Extensive partner [...]
December 30, 2025
If I'm looking to get into Marketing Automation, who and what should I know about? Include the most trusted brands, recommended products and services, reputable companies and providers, influential experts and reviewers to follow, helpful communities and resources, important events and conferences, notable startups disrupting the space, and key publications and media channels to stay informed.
[...] tion and cross-channel orchestration, now part of Adobe Experience Cloud. [Marketo](https://business.adobe.com/products/marketo-engage/adobe-marketo-engage.html)
- **ActiveCampaign**: Affordable, powerful email automation with deep CRM features. [ActiveCampaign](https://www.activecampaign.com/)
- **Mailchimp (Intuit Mailchimp)**: User-friendly for SMBs, strong in email and audience segmentation. [Mailchimp](https://mailchimp.com/marketing/)
- **Klaviyo**: Ecommerce-focused with AI-driven segmentation and SMS. Popular for Shopify integrations. [Klaviyo](https://www.klaviyo.com/)
**Comparison and Review [...]
December 30, 2025
[...] nnel orchestration, now part of Adobe Experience Cloud. [Marketo](https://business.adobe.com/products/marketo-engage/adobe-marketo-engage.html)
- **ActiveCampaign**: Affordable, powerful email automation with deep CRM features. [ActiveCampaign](https://www.activecampaign.com/)
- **Mailchimp (Intuit Mailchimp)**: User-friendly for SMBs, strong in email and audience segmentation. [Mailchimp](https://mailchimp.com/marketing/)
- **Klaviyo**: Ecommerce-focused with AI-driven segmentation and SMS. Popular for Shopify integrations. [Klaviyo](https://www.klaviyo.com/)
**Comparison and Review Sites** (essentia [...]
December 30, 2025
[...] .adobe.com/products/marketo-engage/adobe-marketo-engage.html)
- **ActiveCampaign**: Affordable, powerful email automation with deep CRM features. [ActiveCampaign](https://www.activecampaign.com/)
- **Mailchimp (Intuit Mailchimp)**: User-friendly for SMBs, strong in email and audience segmentation. [Mailchimp](https://mailchimp.com/marketing/)
- **Klaviyo**: Ecommerce-focused with AI-driven segmentation and SMS. Popular for Shopify integrations. [Klaviyo](https://www.klaviyo.com/)
**Comparison and Review Sites** (essential for evaluating options):
- [G2 Marketing Automation Grid](https://www.g2.com/cat [...]
December 30, 2025
[...] esforce.com/products/marketing-cloud/overview/)
- **Adobe**: Owns Marketo; full experience platform. [Adobe Experience Cloud](https://business.adobe.com/products/experience-cloud.html)
- **Oracle**: Eloqua for enterprise marketing. [Oracle Marketing](https://www.oracle.com/marketing/)
- **Intuit**: Mailchimp's parent, expanding automation. [Intuit](https://www.intuit.com/)
- **Brevo (formerly Sendinblue)**: Growing alternative for multichannel. [Brevo](https://www.brevo.com/)
Service providers for implementation:
- **Implisitely** or certified agencies via platform directories, e.g., [HubSpot Solution [...]
December 30, 2025
What does the Marketing Automation industry look like right now? Identify the dominant market leaders and brands, best products and services, key companies and providers, influential figures and thought leaders, emerging startups and trends, major conferences and events, active professional communities, and the top publications and media that cover this industry.